Audi Global Performance in the first eleven months of the 2017 was flat from the previous year. Sales are falling in many regions, starting from the GCC, the CIS and Africa (excluding the Magreb). The top model has been the A3.
Following the strong performance scored in the period 2010-2016, in the first nine months of the 2017 Audi has lost momentum and with 1.73 million sales was flat from the previous year, while others Premium brands are all growing up.
At regional level the best increase had been scored in North America with sales up 7.8% and Levant (+11.5%), but has lost in too many regions. The deepest lost were in the GCC area (-31.6%) but was disappointing the performance in the CIS (-13.2%).
At model wise, the best model was the A3 with 286.000 sales followed by the Q5 with 251.000 and the A4 with 202.000.
Global Automotive Database
Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 140 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.
Audi Global Performance Report
In the period 2010-2016 Audi global sales improved for almost 1.0 million units, from 1.17 million in the 2010 to 1.87 million in the 2016, performing a Compound annual growth rate (C.A.G.R) of 10.0%.
In this period, Audi gained six spots in the global car brand ranking advancing in 13th place from the 19th.
Sales split at regional level confirmed in the 2016 the supremacy of the Europe counting the 46.9% of total sales (it was 56.7% in the 2010). However, sales in Asia are now very relevant, counting 36.0% (from 28.9%), while American sales are the 14.8% of the total (from 11.7%).
In our report we figure out Audi sales in 132 different countries, with forecast up to the 2022.
On top of all, in the 2016 there is China with 31.6% of global sales share (from 19.5% in the 2010), ahead of Germany with 15.5% (from 22.8%), USA with 11.2% (from 8.7%), United Kingdom with 9.5% and France with 3.5%.
In the research, we report sales for each model in each country from 2010 to 2016.
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|Rank 2017||Rank 2016||Regional Sales||Sales Q1 ’17||Sales Q2 ’17||Sales Q3 ’17||Sales Oct 17||Sales Nov 17||Sales YTD 2017|
|Rank 2017||Rank 2016||Top Models||Sales Q1||Sales Q2||Sales Q3||Sales October 2017||Sales November 2017||Sales YTD 2017|