Chile car sales dropped 3.7% in first half 2012l. Chevrolet on the top.

The car market in Chile is performing above local expectations, considering the Asociation National Auto Costructores (ANAC) forecast a 9-15% drop this year, to digest the all-time record posted in the 2011 and following negative economic expectations. Although the first four months started falling, in May and June the market was flat year-on-year showing the potential for a little growth in the rest of the year. Focus2move.com forecast, issued in February, was already more optimistic than ANAC and was hold at half year. The 2012 should post 326.000 sales, 3.4% down from previous year,

In the first half of the year, Chevrolet sold 28.353 vehicles, confirming the leadership with a share of 17.8%, with the Q2 better than Q1 and June at 19.5%, with Sail and Spark models very hot.

Nissan was second with 17.295 units and a share of 10.8%. However Hyundai was very close, with 17.119 sales and 10.7% of share

Kia was 4th, with 13.952 sales and 8.8% of share, followed by Toyota, with 10.286 units and 6.5% of share and Suzuki 6th, with 7.468 sales and a share of 4.7%.

Ford was 7th, with 3.1% of share, followed by the first European brand, Peugeot, with 2.6%.

In the small Luxury segment, Mercedes, 24th in absolute, was leader with 0.9% of market share, few units better than BMW.

In the table below, the best 25 selling brands ranking:

Rank

Brand

Jun

Q2

I Half

Q1

Jun

Q2

I Half

1

Chevrolet

5.159

15.215

28.353

17,0%

19,5%

18,6%

17,8%

2

Nissan

2.729

8.831

17.295

10,9%

10,3%

10,8%

10,8%

3

Hyundai

2.835

8.504

17.119

11,1%

10,7%

10,4%

10,7%

4

Kia

2.151

7.134

13.952

8,8%

8,1%

8,7%

8,8%

5

Toyota

1.494

5.082

10.286

6,7%

5,7%

6,2%

6,5%

6

Suzuki

1.240

3.959

7.468

4,5%

4,7%

4,8%

4,7%

7

Ford

703

2.386

4.866

3,2%

2,7%

2,9%

3,1%

8

Peugeot

767

2.206

4.201

2,6%

2,9%

2,7%

2,6%

9

Mitsubishi

982

2.248

4.098

2,4%

3,7%

2,7%

2,6%

10

Chrysler G

617

1.954

3.848

2,4%

2,3%

2,4%

2,4%

11

SsangYong

640

2.049

3.844

2,3%

2,4%

2,5%

2,4%

12

Great Wall

628

1.936

3.745

2,3%

2,4%

2,4%

2,3%

13

Volkswagen

607

1.823

3.634

2,3%

2,3%

2,2%

2,3%

14

Mazda

569

1.732

3.629

2,4%

2,2%

2,1%

2,3%

15

Citroen

348

1.365

2.804

1,9%

1,3%

1,7%

1,8%

16

Renault Samsung

439

1.347

2.674

1,7%

1,7%

1,6%

1,7%

17

Chery

378

1.209

2.409

1,5%

1,4%

1,5%

1,5%

18

Fiat

340

1.192

2.318

1,5%

1,3%

1,5%

1,5%

19

Mahindra

374

1.085

1.951

1,1%

1,4%

1,3%

1,2%

20

Subaru

317

986

1.851

1,1%

1,2%

1,2%

1,2%

21

Jac

270

896

1.708

1,0%

1,0%

1,1%

1,1%

22

Renault  

236

809

1.707

1,2%

0,9%

1,0%

1,1%

23

Honda

259

721

1.411

0,9%

1,0%

0,9%

0,9%

24

Mercedes

257

760

1.381

0,8%

1,0%

0,9%

0,9%

25

BMW

212

629

1.211

0,8%

0,8%

0,8%

0,8%

As far as single model performance, we have only the best-selling models at March 2012.

The market leader was the Chevrolet Sail, with 3.007 units and a share of 3.9%, followed by the Hyundai Accent, with 2.833 units and 3.7% of share and Kia Rio, with 2.616 units and 3.4% of share.

Behind, the Nissan Tiida was 4th at 2.7% of market share, The Chevrolet Spark 5th at 2.4% and the Toyota Yaris was 6th with 2.1% In the table below, the top 12 models:

Rank

Model

Q1 2012

Share

1

Chevrolet Sail

3.007

3,9%

2

Hyundai Accent

2.833

3,7%

3

Kia Rio

2.616

3,4%

4

Nissan Tiida

2.078

2,7%

5

Chevrolet Spark

1.839

2,4%

6

Toyota Yaris

1.588

2,1%

7

Chevrolet Spark GT

1.505

1,9%

8

Kia Morning

1.412

1,8%

9

Samsung SM3

1.197

1,5%

10

Hyundai i10

1.178

1,5%

11

Chevrolet Sonic

952

1,2%

12

Mazda 3

870

1,1%

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