Flash Reports

China: April ’12 Volkswagen shines in a market growing 8%.

In April 2012 total light passengers sales in China were 1.634.000 units, up 8% from last year. However, Chinese Government has decided to act introducing new scrap incentives will be introduced soon. Volkswagen at the new all-time record share.

Passenger vehicle market at 1.2 million was 18% up from last year, while Light Commercial Vehicles segment at 434.000 units was down 2% from the same month last year. Total year to date sale in April were 6.363000, flat on last year.

In spite of a positive April, the car market in China is flat from last year projecting a full year 2012 volume around 18.5 millions. The Chinese Government is working to introduce incentives able to sustain the market and increase the year volume at 20 million. The new incentives should be introduced next month and will be focalized on supporting the development of car market in the rural areas, where the industry is yet underdeveloped.

In April, the car passenger market leader, Volkswagen, achieved the all time record share at 15.0% up 0.6 points from year to date April or 1.4 from full year 2011. The sales volume was 180.392.

Nissan was the second with 73.117 sales, in spite share dropped at 6.1% from 6.9% in March. The third was Toyota with 1.000 units less and with a share declined at 6.0% from the peak of 7.0% posted last February.

Hyundai was 4th, few units down, with a share of 6.0%.

April was very negative for Chevrolet, with the share dropped at 3.8% from the 5.5% done in January, and for Chery, the first domestic brand, dropped at 3.4%, down 0.6 points from March.

Ford posted a great performance, with 34.624 sales and a share of 2.9%, up 0.7 from previous month.

In the table below, the Top 20 brands, ranked for year to date position:

Rank

Brand

Apr

Ytd Apr

Jan

Feb

Mar

Apr

Ytd Apr

FY 2011

1

Volkswagen

180.392

651.818

14,1%

13,9%

13,9%

15,0%

14,3%

13,6%

2

Nissan

73.117

300.350

6,6%

6,7%

6,9%

6,1%

6,6%

6,4%

3

Toyota

72.140

286.733

5,2%

7,0%

6,8%

6,0%

6,3%

6,5%

4

Hyundai

71.548

266.025

6,2%

5,7%

5,4%

6,0%

5,8%

5,9%

5

Buick

54.617

237.151

6,9%

4,9%

4,6%

4,5%

5,2%

4,9%

6

Chevrolet

45.414

215.012

5,5%

5,1%

4,6%

3,8%

4,7%

4,7%

7

Honda

58.122

201.617

3,6%

3,9%

5,1%

4,8%

4,4%

4,5%

8

Chery

41.241

163.369

3,2%

3,6%

4,0%

3,4%

3,6%

4,3%

9

Kia

41.148

156.051

3,6%

3,4%

3,2%

3,4%

3,4%

3,5%

10

BYD

32.461

146.717

2,9%

3,8%

3,4%

2,7%

3,2%

3,4%

11

Great Wall

36.168

134.921

2,5%

3,2%

3,0%

3,0%

3,0%

2,8%

12

Audi

37.404

128.927

2,7%

2,7%

2,8%

3,1%

2,8%

2,3%

13

Ford

34.624

102.268

1,8%

2,0%

2,2%

2,9%

2,2%

2,5%

14

Suzuki

22.518

99.301

2,5%

2,4%

2,0%

1,9%

2,2%

2,3%

15

BMW

24.424

85.201

1,9%

1,8%

1,7%

2,0%

1,9%

1,8%

16

FAW

21.097

80.002

1,9%

1,8%

1,6%

1,8%

1,7%

2,1%

17

Dongfeng

20.055

79.085

1,8%

1,8%

1,7%

1,7%

1,7%

0,0%

18

Skoda

19.148

76.068

1,8%

1,7%

1,6%

1,6%

1,7%

1,7%

19

Peugeot

16.654

72.541

1,7%

1,6%

1,7%

1,4%

1,6%

0,0%

20

Mazda

20.568

72.541

1,6%

1,6%

1,4%

1,7%

1,6%

1,7%

In the LCV segment, Wuling sold 118.287 units with a share of 27.2%, up 0.7 points from year to date. Chana is the second in the year to date with 233.133 sales and 13.0% share, while in the month it was 4th with 10.2% share, down 4.1 points from March.

In the table below, the best 10 brands, ranked for the year to date ranking:

Rank

Brand

Apr

Ytd Apr

Jan

Feb

Mar

Apr

Ytd Apr

1

Wuling

118.287

474.717

29,6%

26,6%

23,8%

27,2%

26,5%

2

Chana

44.309

233.133

15,3%

12,4%

14,3%

10,2%

13,0%

3

Dongfeng

44.692

198.250

12,9%

9,7%

11,6%

10,3%

11,1%

4

Foton

48.662

197.325

6,9%

13,0%

12,0%

11,2%

11,0%

5

Jimbei

25.462

94.816

6,3%

4,4%

4,9%

5,9%

5,3%

6

JAC

23.993

87.238

3,3%

5,0%

5,3%

5,5%

4,9%

7

JMC

14.829

50.033

2,2%

2,8%

2,7%

3,4%

2,8%

8

FAW

10.696

49.871

2,4%

3,4%

2,8%

2,5%

2,8%

9

Great Wall

11.620

45.552

2,1%

2,9%

2,5%

2,7%

2,5%

10

Yuejin

9.058

32.981

1,5%

2,1%

1,7%

2,1%

1,8%

Looking at the best selling models, the Chinese market confirm its uniqueness, with a very low sales concentration and hundreds models offered.

The year to date market leader was the Buick Excelle, with 99.557 and 2.2% market share, followed by the Volkswagen Passat with 90.107 units and 2.0% share and Chevrolet Sail with 82.111 sales and 1.8% share.

In April other two Volkswagen performed well: the Lavida was 4th with 20.000 units and the Jetta was 2nd with 21.909 units.

In the table below, the Top 30 best selling models, ranked by year to date position:

Rank

Model

Q1

Apr

YTD 2012

Q1

Apr

YTD 2012

2011 Ranking

1

Buick Excelle

76.378

23.179

99.557

2,3%

1,9%

2,2%

1

2

Volkswagen Passat

68.750

21.357

90.107

2,0%

1,8%

2,0%

12

3

Chevrolet Sail

62.251

19.860

82.111

1,8%

1,7%

1,8%

6

4

Volkswagen Lavida

57.977

20.000

77.977

1,7%

1,7%

1,7%

2

5

Chevrolet Cruze

62.051

15.914

77.965

1,8%

1,3%

1,7%

3

6

Volkswagen Jetta

53.175

21.909

75.084

1,6%

1,8%

1,6%

4

7

Volkswagen Bora

52.582

19.836

72.418

1,6%

1,7%

1,6%

5

8

Hyundai Verna

48.489

18.786

67.275

1,4%

1,6%

1,5%

21

9

FAW Xiali N3/N5

50.327

15.476

65.803

1,5%

1,3%

1,4%

7

10

VW Tiguan

49.395

14.000

63.395

1,5%

1,2%

1,4%

23

11

Hyundai Elantra Yuedong

44.743

17.523

62.266

1,3%

1,5%

1,4%

8

12

Ford Focus

37.607

21.793

59.400

1,1%

1,8%

1,3%

9

13

Great Wall Haval H3/H5/H6

43.275

15.747

59.022

1,3%

1,3%

1,3%

18

14

Nissan Tiida

44.236

14.128

58.364

1,3%

1,2%

1,3%

35

15

Toyota Corolla

42.536

15.603

58.139

1,3%

1,3%

1,3%

11

16

Buick Excelle XT/GT

45.741

11.981

57.722

1,4%

1,0%

1,3%

22

17

Nissan Sunny

42.744

14.706

57.450

1,3%

1,2%

1,3%

15

18

Honda CR-V

36.657

17.417

54.074

1,1%

1,5%

1,2%

14

19

Great Wall Voleex C30

40.108

10.781

50.889

1,2%

0,9%

1,1%

20

20

Toyota Camry

39.018

10.860

49.878

1,2%

0,9%

1,1%

19

21

BYD F3

39.497

8.216

47.713

1,2%

0,7%

1,0%

10

22

Skoda Octavia

35.850

11.119

46.969

1,1%

0,9%

1,0%

26

23

Volkswagen Magotan

29.749

16.188

45.937

0,9%

1,3%

1,0%

47

24

Nissan Qashqai

34.107

11.602

45.709

1,0%

1,0%

1,0%

34

25

Toyota Corolla EX

32.984

11.405

44.389

1,0%

0,9%

1,0%

30

26

Chery QQ

31.820

12.423

44.243

0,9%

1,0%

1,0%

17

27

Nissan Teana

35.371

7.818

43.189

1,0%

0,7%

0,9%

16

28

Audi A6L

29.244

13.675

42.919

0,9%

1,1%

0,9%

33

29

Kia K2

31.100

11.739

42.839

0,9%

1,0%

0,9%

78

30

Honda Accord

30.113

10.138

40.251

0,9%

0,8%

0,9%

13

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