Finland, a country of forests and lakes and one of most advanced in social care and respect for human rights. It is a Member of European Community since 1995 and adopted euro currency in 2001. The 5.3 million Finnish are among the healthy and richest in the world (pro capita income of $ 38.300 in 2011). The country excels in high tech, telecommunication engineering and electronics with Exports accounting over 30% of GDP. For this reason the global economic crisis in 2008 hit severely the country with the GDP dropped in 2009 by 8.4%. The recover was not immediate, with GDP up by 3.7 in 2010 and 2.7 in 2011. However the current challenge is to avoid to be involved again by European recession winds. The Public debt is growing (49% of GDP in 2011) and it is expected to further grow in the next 3 years. Unemployment at 7.8 (2011) is below EU average.
Due to distortions on 2011 market trend, comparison with last year continues to show strong changes and in April was up 139%. However, year-to-date the market was down 28.0%. Toyota was able to defend the market leadership in spite of Volkswagen recover.
Following the March 2012 boom anticipating car taxes raise, in the last 12 months the Finnish car market was always negative, with a peak posted in March 2013, when sales sunk 58.6%. First quarter sales declined 42.2%. Toyota was back on top of the market.
In February, the Finnish car sales maintained the negative momentum dropping 26.4% drop from last year. While Volkswagen Golf kept the leadership outpacing the Nissan Qasquai, new Toyota Auris jumped in third place with strong progress.
January was particularly negative for the Finnish car market, with a 28.8% drop from last year. The start of the year was steep for the market leader Volkswagen, which lost volume and share. Volvo & Mercedes had lost share as well, while BMW & Kia were hot!
Following two consecutive growing years, the 2012 was almost negative for the Finnish car market, which had lost 11.9% from the previous year. In December the market confirmed the negative trend losing 6.9%. Volkswagen was market leader with 13.6% of share.
In November, the car market in Finland continued its negative momentum falling 15% from last year and posting the 8th negative year-on-year performance in a string. Year-to-date sales were down 12.2%. Volkswagen further improved its leaderhip.
The car market in Finland posted in October the 7th negative YoY performance in a string, with 8.075 sales, down 19.7% from last year. Year-to-date sales were 96.932, down 11.9%. Toyota recovered after the September slip, outpacing Volkswagen.
The car market in Finland posted in September the 6th year-on-year drop in a string, with 7.994 sales, down 20.9% from last year. Year-to-date September sales were 88.857, down 11.2%. Thanks to the Avensis drop, Qasquai was new market leader.
In August the Finnish car market posted the 5th year-on-year falling performance in a string, with 7.635 sales, down 24.8% from last year. The year to date August sales were 80.918, down 10.1%. Toyota was leading ahead of Volkswagen.
Finland car industry in March was pushed up by strong pull-ahead effect created by the announced introduction of new taxes over vehicles purchase, effective from April 1st. The 82% growth was the 8th consecutive growing month and the 25th positive months out of last 27 months. But also the last positive for many months!