Fiat. 2017 sales up 5.3% pushed by key markets recovery

Fiat Global Performance fiat logo

Fiat Global Performance in the first eight months of the 2017 was quite positive, up 5.3%, thanks to the recovery of key markets for this brand, like Russia, Turkey and Brazil. The 500 is again the best-selling model ahead of the Panda and the new Tipo. 

Following the shy performance scored in the period 2010-2016, in the first eight months of the 2017 Fiat has gained momentum and with 1.08 million sales has gained 5.3%.

At regional level the best increase had been scored in the CIS area with sales up 30.8% and in East Europe (including Turkey) (+14.2%) while the score in Asia (including China, Japan, Inida and Korea), ASEAN and GCC was widely negative.

At model wise, the best model was the 500 with 140.000 sales (+0.8%) followed by the Panda with 134.000 (-0.7%) and the Tipo with 94.297 (+169%).

Global Automotive Database

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 140 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.

Fiat Global Performance Report

In the period 2010-2016 Fiat global sales declined almost 25% losing near half a million vehicles from the 2.0 million in the 2010 to 1.521.000 in the 2016, performing a Compound annual growth rate  (C.A.G.R) of -4.1%, while the industry CAGR in the period was +4.6%.

In this period, Fiat lost four steps within the Global Car Brands Ranking landing in the 14th place.

Sales split at regional level confirmed in the 2016 the supremacy of the European region counting the 67.5% of total sales (it was 51.9% in the 2010). Indeed European sales in volume had been almost stable while in the rest of World declined.

Sales in America dropped actually counting 28.8% (from 45.8%), while Asian sales never really took off, actually counting 2.2% (from 1.5%).

In our report we figure out this brand’s sales data in 97 different countries, with forecast up to the 2022.

On top of all, in the 2016 there was Italy with 28.7% of global sales share (from 26.1% in the 2010), ahead of Brazil with 20.0% (from 37.7%), Turkey with 7.0% (from 4.7%), Germany with 6.8% and France with 6.5%.

Please click on the product figure to see the Contents details.

 

Rank 2017 Regional sales Q1 Q2 Jul 17 Aug 17 YTD Aug 17 Var YTD 2017
9 CIS 1.085 1.111 248 255 2.699 30,8%
3 Europe East 19.388 31.835 11.158 10.125 72.506 14,2%
1 UE 271.155 290.061 75.041 49.539 685.796 9,0%
10 Africa 577 895 201 285 1.958 5,3%
2 LatAm 92.055 104.012 35.823 39.310 271.200 1,8%
8 Pacific 1.202 973 330 480 2.986 -2,5%
7 Levant 1.431 1.097 345 310 3.183 -10,5%
4 America North 8.178 8.363 2.348 2.198 21.087 -15,1%
6 Africa North 3.480 3.226 1.156 806 8.667 -20,1%
12 GCC 200 53 68 27 347 -43,8%
5 Asia 4.590 3.554 715 1.075 9.934 -50,0%
11 Asean 150 89 51 76 366 -54,4%
Total 403.492 445.269 127.483 104.486 1.080.729 5,3%

Ran 2017 Rank 2016 Models Sales 2017 Sales Aug Var 2017 Var Aug
1 1 Fiat 500 140.761 10.544 0,8% -12,0%
2 2 Fiat Panda 134.773 7.615 -0,7% 2,5%
3 11 Fiat Tipo 94.297 7.504 169,5% 55,1%
4 4 Fiat Ducato 86.091 7.310 5,4% 5,6%
5 3 Fiat 500x 75.838 5.446 -7,5% -8,1%
6 5 Fiat 500L 53.202 3.877 -26,4% 3,1%
7 16 Fiat Mobi 50.002 6.927 247,4% 59,7%
8 8 Fiat Fiorino 46.296 5.523 0,3% 1,9%
9 13 Fiat Toro 44.635 6.293 73,9% 27,0%
10 7 Fiat Punto 44.403 3.171 -26,4% -28,0%

(2168)

In the spotlight

Brazil Outlook 2017. Recession is not over

Brazil Automotive Industry outlook in the 2017 is not yet positive albeit the prolonged crisis. Indeed economic perspective are still negative and the sector has not yet bottomed out. Market recovery from 2018