Fiat Global Sales in 2017 up 10%

Fiat Global Performance fiat logo

Fiat Global Performance in the first nine months of the 2017 was quite positive, up 5.3%, thanks to the recovery of key markets for this brand, like Russia, Turkey and Brazil. The 500 is again the best-selling model ahead of the Panda and the new Tipo. 

Following the shy performance scored in the period 2010-2016, in the first nine months of the 2017 Fiat has gained momentum and with 1.272.000 sales has gained 10.4%.

At regional level the best increase had been scored in the CIS area with sales up 37.1% followed by GCC (+22.7%) and East Europe (including Turkey) (+16.3%), while the score in Asia (including China, Japan, Inida and Korea), ASEAN and Africa have been widely negative.

At model wise, the best model was the 500 with 1458.900 sales (+0.5%) followed by the Panda with 150.000 (-0.8%) and the Tipo with 104.550 (+154%).

Global Automotive Database

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 140 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.

Fiat Global Performance Report

In the period 2010-2016 Fiat global sales declined almost 25% losing near half a million vehicles from the 2.0 million in the 2010 to 1.521.000 in the 2016, performing a Compound annual growth rate  (C.A.G.R) of -4.1%, while the industry CAGR in the period was +4.6%.

In this period, Fiat lost four steps within the Global Car Brands Ranking landing in the 14th place.

Sales split at regional level confirmed in the 2016 the supremacy of the European region counting the 67.5% of total sales (it was 51.9% in the 2010). Indeed European sales in volume had been almost stable while in the rest of World declined.

Sales in America dropped actually counting 28.8% (from 45.8%), while Asian sales never really took off, actually counting 2.2% (from 1.5%).

In our report we figure out this brand’s sales data in 97 different countries, with forecast up to the 2022.

On top of all, in the 2016 there was Italy with 28.7% of global sales share (from 26.1% in the 2010), ahead of Brazil with 20.0% (from 37.7%), Turkey with 7.0% (from 4.7%), Germany with 6.8% and France with 6.5%.

Please click on the product figure to see the Contents details.

 

Rank 2017 Rank 2016 Regional Sales Sales Q1 ’17 Sales Q2 ’17 Sales Q3 ’17 Sales YTD 2017 Variation 2017
9 9 CIS 1.085 1.111 945 3.141 37,1%
11 12 GCC 257 171 362 790 22,7%
3 3 Europe East 19.388 31.835 31.315 82.538 16,3%
1 1 UE 290.809 301.141 232.048 823.998 16,1%
2 2 LatAm 92.055 105.062 111.917 309.034 4,0%
10 10 Africa 580 895 637 2.112 -0,6%
8 8 Pacific 1.202 973 1.106 3.281 -7,4%
7 7 Levant 1.432 1.098 903 3.433 -12,4%
4 4 America North 8.178 8.363 6.904 23.445 -16,0%
6 6 Africa North 3.485 3.232 2.931 9.648 -18,7%
5 5 Asia 4.589 3.549 2.565 10.703 -51,0%
12 11 Asean 150 89 138 377 -58,0%
Total 423.211 457.519 391.770 1.272.500 10,4%

Rank 2017 Rank 2016 Top Models Sales Q1 Sales Q2 Sales Q3 Sales 2017 Variation 2017
1 1 Fiat 500 60.463 53.175 45.352 158.990 0,5%
2 2 Fiat Panda 59.803 53.411 37.193 150.406 -0,8%
3 11 Fiat Tipo 35.243 42.478 26.829 104.550 154,1%
4 4 Fiat Ducato 28.855 39.883 23.675 92.413 1,8%
5 3 Fiat 500x 31.828 31.206 24.264 87.298 -5,9%
6 5 Fiat 500L 22.436 23.164 13.668 59.267 -25,6%
7 16 Fiat Mobi 14.782 21.529 19.874 56.185 206,0%
8 8 Fiat Fiorino 15.888 18.820 19.750 54.459 4,9%
9 13 Fiat Toro 14.618 17.310 18.292 50.220 67,7%
10 7 Fiat Punto 17.023 17.313 12.174 46.511 -29,5%

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