Finland vehicles market in 2016 fast starts sustained by scrap incentives.

Finland vehicles market in 2016 Opel-Astra_2016

Finland vehicles market in 2016 fast starts sustained by scrap incentives. The first quarter was reported up in double-digit with Toyota overtaking Volkswagen for the leadership. Toyota Auris advanced in the podium.

Market Outlook

Sustained by a short-term scrap incentive sustain, with €1.500 in the plate for customers replacing their old vehicles in this half of the year, the Finnish automotive sector started fast the year and promise to keep this excellent pace until June.

As released by the Autotuojat, the local Association of Car Manufacturers, during the first quarter of the 2016, new car passenger’s sales were strong in January and February, respectively at 11.788 (+14.8%) and 9.656 (+20.9%), while March was just over the previous year with 11.489 sales (+3.5%).

Year to date sales had been 32.933 (+12.2%). March posted the 9th year on year increase in a string.

Competitive Arena

This market is characterized by the battle for leadership between the two biggest brand in the World. In the Q1 2016, Toyota overtook Volkswagen, leader in the 2015, with 3.626 sales (+14.3%) mainly due to the rush of March (when the Japanese fiscal year ends…). The rival has registered 3.583 cars (+15.4%).

In third place Skoda with 3.195 (+14.8%) followed by Ford with 2.590 (+23.2%), Nissan (third in March) with 2.380 (-9.2%), Volvo with 2.352 (+9.1%), Opel with 1.825 (+46.4%) and Audi with 1.767 (+6.6%), leader of premium brands.

At group level, the leader was Volkswagen with 27.8% of market share followed by Toyota with 11.2% and Renault-Nissan with 9.7%.

The best-selling model was again the Skoda Octavia with 1.470 sales (-17.8%) followed by the Nissan Qashqai with 1.353 (-9.1%) and the Toyota Auris, new in the podium, with 1.128 sales (+22.7%). In fourth place the Volkswagen Golf with 1.43 sales (+18.3%) ahead of Toyota Avensis with 1.033 (+38.8%).

The new Opel Astra (+207.8%) and Skoda Superb (+371%) are shining.

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Mar Rank Q1 Brand Mar Q1 Mar Var Q1 Var Mar% Q1%
1 1 Toyota 1.420 3.626 1,5% 14,3% 12,4% 11,0%
2 2 Volkswagen 1.145 3.583 14,2% 15,4% 10,0% 10,9%
3 5 Nissan 1.086 2.380 -19,4% -9,2% 9,5% 7,2%
4 3 Skoda 986 3.195 -4,0% 14,8% 8,6% 9,7%
5 4 Ford 860 2.590 12,6% 23,2% 7,5% 7,9%
6 6 Volvo 723 2.352 7,9% 9,1% 6,3% 7,1%
7 9 Kia 673 1.705 8,2% 6,2% 5,9% 5,2%
8 12 Honda 659 1.408 23,9% 46,8% 5,7% 4,3%
9 10 Mercedes 587 1.575 30,4% 16,2% 5,1% 4,8%
10 7 Opel 581 1.825 26,3% 46,4% 5,1% 5,5%
11 8 Audi 556 1.767 0,2% 6,6% 4,8% 5,4%
12 11 BMW 483 1.449 19,9% -6,6% 4,2% 4,4%
13 16 Renault 297 556 56,3% 36,9% 2,6% 1,7%
14 13 Hyundai 199 744 -7,4% 22,2% 1,7% 2,3%
15 14 Peugeot 173 668 -29,4% -16,9% 1,5% 2,0%
16 18 Citroen 169 474 -15,9% -15,5% 1,5% 1,4%
17 17 Mazda 159 547 48,6% 44,3% 1,4% 1,7%
18 15 Seat 139 572 6,9% 33,6% 1,2% 1,7%
19 19 Mitsubishi 129 422 -23,7% -18,2% 1,1% 1,3%
20 20 Suzuki 108 304 -0,9% 81,0% 0,9% 0,9%
21 21 Subaru 97 294 -6,7% 11,8% 0,8% 0,9%
22 22 Dacia 79 265 -29,5% 6,0% 0,7% 0,8%
23 24 Land Rover 36 114 89,5% 86,9% 0,3% 0,3%
24 26 Fiat 30 53 400,0% 211,8% 0,3% 0,2%
25 27 Jaguar 26 42 766,7% 180,0% 0,2% 0,1%
26 25 Lexus 18 54 -21,7% -34,1% 0,2% 0,2%
26 31 Tesla 18 28 63,6% 47,4% 0,2% 0,1%
27 29 Porsche 17 38 13,3% -51,3% 0,1% 0,1%
28 28 Mini 9 40 -52,6% -25,9% 0,1% 0,1%
29 32 SsangYong 8 27 -46,7% 80,0% 0,1% 0,1%
29 30 Alfa Romeo 8 29 #DIV/0! 1350,0% 0,1% 0,1%
30 34 Maserati 2 6 #DIV/0! #DIV/0! 0,0% 0,0%
30 34 Lancia 2 6 #DIV/0! #DIV/0! 0,0% 0,0%
30 33 Jeep 2 19 -60,0% 111,1% 0,0% 0,1%
30 34 Smart 2 6 -66,7% -14,3% 0,0% 0,0%
30 34 Cadillac 2 6 #DIV/0! #DIV/0! 0,0% 0,0%
31 35 Bentley 1 5 #DIV/0! 150,0% 0,0% 0,0%

Rank Mar Rank Q1 Group Mar Q1 Mar Var Q1 Var Mar% Q1%
1 1 Volkswagen 2.844 9.160 4,2% 13,7% 24,8% 27,8%
2 3 Renault-Nissan 1.462 3.201 -11,3% -2,3% 12,7% 9,7%
3 2 Toyota 1.438 3.680 1,1% 13,1% 12,5% 11,2%
4 5 Hyundai-Kia 872 2.449 4,2% 10,6% 7,6% 7,4%
5 4 Ford 860 2.590 12,6% 23,2% 7,5% 7,9%
6 6 Geely Group 723 2.352 7,9% 9,1% 6,3% 7,1%
7 10 Honda 659 1.408 23,9% 46,8% 5,7% 4,3%
8 8 Mercedes Daimler 589 1.581 29,2% 16,1% 5,1% 4,8%
9 7 General Motors 583 1.831 26,7% 46,8% 5,1% 5,6%
10 9 BMW 492 1.489 16,6% -7,2% 4,3% 4,5%

Model Mar Q1 Mar Var Q1 Var Mar% Q1% Rank Mar Rank Q1
Skoda Octavia 474 1.470 -23,8% -17,8% 4,3% 4,7% 2 1
Nissan Qashqai 515 1.353 -25,8% -9,1% 4,6% 4,3% 1 2
Toyota Auris 437 1.128 3,1% 22,7% 3,9% 3,6% 3 3
Volkswagen Golf 364 1.043 7,4% 18,3% 3,3% 3,3% 7 4
Toyota Avensis 389 1.033 34,1% 38,8% 3,5% 3,3% 6 5
Ford Focus 313 988 8,3% 52,7% 2,8% 3,2% 8 6
Toyota Yaris 393 946 -4,6% 16,2% 3,5% 3,0% 4 7
Opel Astra 269 902 163,7% 207,8% 2,4% 2,9% 11 8
Volkswagen Passat 274 888 -10,5% -0,7% 2,5% 2,8% 9 9
Audi A4 206 710 52,6% 95,6% 1,9% 2,3% 15 10
Skoda Superb 194 660 288,0% 371,4% 1,7% 2,1% 17 11
Ford Fiesta 235 576 18,7% 8,7% 2,1% 1,8% 12 12
Honda Civic 272 561 -5,6% 39,9% 2,4% 1,8% 10 13
Volvo V60 187 555 45,0% 21,4% 1,7% 1,8% 18 14
Volkswagen Polo 153 548 24,4% 66,1% 1,4% 1,8% 22 15
Ford Mondeo 165 510 8,6% -1,2% 1,5% 1,6% 21 16
Volvo V40 125 499 -16,1% -5,8% 1,1% 1,6% 25 17
Kia Cee’d 223 497 9,3% 0,4% 2,0% 1,6% 13 18
Kia Rio 202 492 -5,2% -5,0% 1,8% 1,6% 16 19
Honda CR-V 182 462 -14,2% 10,5% 1,6% 1,5% 19 20
Nissan Micra 390 461 0,0% 0,0% 3,5% 1,5% 5 21
Mitsubishi ASX 202 443 78,8% 25,1% 1,8% 1,4% 16 22
Mercedes C Class 176 436 -3,3% -13,0% 1,6% 1,4% 20 23
Mercedes E Class 90 416 0,0% 0,0% 0,8% 1,3% 32 24
Skoda Fabia 140 413 7,7% 69,3% 1,3% 1,3% 23 25
Volvo V70 133 408 0,0% 0,0% 1,2% 1,3% 24 26
Volvo XC60 124 403 -23,0% -9,2% 1,1% 1,3% 26 27
Audi A3 112 398 -42,9% -34,5% 1,0% 1,3% 28 28
Peugeot 308 117 363 0,0% 0,0% 1,1% 1,2% 27 29
BMW 5 Series 124 349 26,5% -28,3% 1,1% 1,1% 26 30

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