October German Car Market still up albeit weakening domestic economy. Seat Leon shines.

german car market Seat Leon ST

October German Car Market still up albeit weakening domestic economy. Volkswagen expands its leadership thanks to the Golf and the new Sportsvan variant, while Seat shines with the new Leon jumped in top 15 among best-selling cars in Germany. Mitsubishi posted another great month.

In October 2014 according to data released by V.D.A. (Verband der Automobilindustrie) and V.D.I.K. (Association of International Motor Vehicles Manufacturers), the new Car Passengers sold in Germany have been 275.320, up 3.7% compared with the correspondent month last year.

Year-to-date October sales in Germany have been 2.556.991, up 3% from same month year ago.

Despite favourable financing conditions, rising incomes and labour market situation, Germans are holding back when buying a car. New registrations by private customers fell 5% in October, continuing the negative trend of recent months, while registrations by commercial customers rose 9%, according to VDIK.

Matthias Wissmann, President of the German Association of the Automotive Industry (VDA), declared: “The markets in the USA and China are still dynamic. This also benefits the industry in Germany. However, the sluggish economic situation in Brazil and Russia is holding back growth of the global passenger car market. Western Europe is indeed on the expected course, but recovery is still proving difficult in some European countries. There is room for more expansion.”

Focus2move full year 2014 Car Market volume projection has been confirmed at 3.040.000 representing a 3.2% increase from 2013. Same projection has been estimated by V.D.I.K.

Volkswagen led the market with 61.978 sales in October and 547.779 cumulate figures with share respectively at 22.5% and 21.4%, almost flat compared with last year.

Mercedes  was stable in second place, improving volume by 3% from same month last year, with sales at 25.142 units and share at 9.1%. Year-to-date sales were 228.700, down 0.3% from 2013.

Immediately behind, Audi is growing with October sales at 23.768, up 5.7% from same month last year. Cumulate registrations were 221.159, just 7.600 less than the above competitor, with absolute share at 8.6%.

In October remarkable performances have been posted by Mitsubishi (21st with 2.457 units, +65.7%), Jeep (26th with 1.180 units, +64.8%), and Subaru (29th with 532 units, + 50.7%), together with other minor brands as Lamborghini, Lada, SsangYong and Infiniti.

Looking at the report on Car Groups, the October leader was Volkswagen with 41.2% of market share, ahead of Daimler with 9.6% and BMW with 8.4%.

As far as model ranking report, the Volkswagen Golf (data include the new Sportsvan variant) was always on top with 27.306 sales (+46.7%) ahead of Volkswagen Polo (two steps ahead from September) with 7.866 units (+24.4%) and Volkswagen Passat with 6.420.

Among the fastest growing model there were the amazing Seat Leon (12th with 4.266 units, +217.4%) with Skoda Rapid (36th with 2.127 units, +133.5%) and Renault Twingo (26th with 2.568 units, + 91.5%)

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Oct Rank YtD Brand Sales Oct YTD Oct Oct YoY Var YTD YoY Var Share Sep Share Oct Share YtD
1 1 Volkswagen 61.978 547.779 0,3% 2,9% 21,1% 22,5% 21,4%
2 2 Mercedes 25.142 228.700 3,0% -3,3% 8,7% 9,1% 8,9%
3 3 Audi 23.768 221.159 5,7% 3,5% 8,2% 8,6% 8,6%
4 4 BMW 19.912 198.200 1,3% 1,5% 8,2% 7,2% 7,8%
5 5 Opel 18.444 185.738 4,4% 6,2% 7,6% 6,7% 7,3%
6 6 Ford 18.389 177.192 -6,7% 6,8% 6,4% 6,7% 6,9%
7 7 Skoda 15.929 147.375 4,8% 12,1% 6,2% 5,8% 5,8%
8 8 Renault 10.490 87.263 21,7% 7,3% 3,1% 3,8% 3,4%
9 10 Seat 9.303 77.923 22,1% 12,1% 2,9% 3,4% 3,0%
10 9 Hyundai 9.047 83.770 6,7% -1,3% 3,9% 3,3% 3,3%
11 11 Toyota 6.875 59.612 0,5% -3,8% 2,6% 2,5% 2,3%
12 12 Fiat 5.993 58.946 16,3% 1,2% 2,0% 2,2% 2,3%
13 13 Nissan 5.951 52.680 -0,4% 14,6% 2,3% 2,2% 2,1%
14 14 Peugeot 5.189 46.612 10,8% 0,3% 1,8% 1,9% 1,8%
15 15 Kia 4.844 45.947 8,8% -3,8% 1,8% 1,8% 1,8%
16 17 Citroen 4.446 44.653 6,7% 5,9% 1,7% 1,6% 1,7%
17 18 Dacia 4.244 41.741 7,1% 8,6% 1,3% 1,5% 1,6%
18 16 Mazda 3.638 45.902 13,1% 20,8% 2,1% 1,3% 1,8%
19 19 Mini 3.241 27.709 13,4% -5,8% 1,2% 1,2% 1,1%
20 20 Volvo 2.792 26.050 21,1% 12,9% 1,1% 1,0% 1,0%
21 23 Mitsubishi 2.457 19.729 65,7% 10,2% 1,1% 0,9% 0,8%
22 22 Porsche 2.456 20.810 35,8% 14,5% 0,6% 0,9% 0,8%
23 21 Suzuki 2.441 22.626 -8,9% 1,6% 0,9% 0,9% 0,9%
24 24 Honda 2.214 18.868 21,2% -4,2% 0,9% 0,8% 0,7%
25 25 Smart 1.191 17.756 -53,8% -20,5% 0,4% 0,4% 0,7%
26 27 Jeep 1.180 7.989 64,8% 43,4% 0,4% 0,4% 0,3%
27 26 Land Rover 1.149 12.360 11,2% 17,7% 0,4% 0,4% 0,5%
28 29 OTHERS 579 5.395 66,4% -1,5% 0,2% 0,2% 0,2%
29 30 Subaru 532 5.290 50,7% -22,6% 0,3% 0,2% 0,2%
30 32 Alfa Romeo 242 2.729 -15,4% -8,5% 0,1% 0,1% 0,1%
31 31 Jaguar 229 3.725 -28,4% 3,2% 0,1% 0,1% 0,1%
32 36 Lada 173 952 116,3% 8,7% 0,0% 0,1% 0,0%
33 34 Lexus 143 1.009 -6,5% -21,4% 0,0% 0,1% 0,0%
34 38 SsangYong 125 911 78,6% 59,8% 0,0% 0,0% 0,0%
35 28 Chevrolet 108 5.466 -94,4% -75,4% 0,0% 0,0% 0,2%
36 37 Maserati 85 940 41,7% 228,7% 0,0% 0,0% 0,0%
37 33 Lancia 82 1.118 -45,0% -16,9% 0,0% 0,0% 0,0%
38 35 Infiniti 61 983 74,3% 85,5% 0,0% 0,0% 0,0%
39 41 Alpina 40 467 37,9% 109,4% 0,0% 0,0% 0,0%
40 43 Bentley 39 366 21,9% 14,4% 0,0% 0,0% 0,0%
41 46 Lamborghini 36 155 300,0% 26,4% 0,0% 0,0% 0,0%
42 39 Ferrari 35 612 59,1% -0,5% 0,0% 0,0% 0,0%
43 42 Iveco 31 387 -8,8% -6,7% 0,0% 0,0% 0,0%
44 45 Chrysler 23 215 53,3% 48,3% 0,0% 0,0% 0,0%
45 44 Aston Martin 21 242 -19,2% 8,5% 0,0% 0,0% 0,0%
46 40 Tesla 17 595 -66,0% 561,1% 0,0% 0,0% 0,0%
47 47 Lotus 6 102 -57,1% 61,9% 0,0% 0,0% 0,0%
48 48 Morgan 5 83 -37,5% 3,8% 0,0% 0,0% 0,0%
49 50 Cadillac 3 71 -75,0% -36,6% 0,0% 0,0% 0,0%
50 49 Rolls Royce 2 76 -77,8% 18,8% 0,0% 0,0% 0,0%

Rank Oct Rank YtD Group Sales Oct YTD Oct Oct YoY Var YTD YoY Var Share Sep Share Oct Share YtD
1 1 Volkswagen 113.509 1.015.567 4,2% 5,2% 39,2% 41,2% 39,7%
2 2 Daimler 26.333 246.456 -2,4% -4,8% 9,1% 9,6% 9,6%
3 3 BMW 23.195 226.452 2,9% 0,7% 9,5% 8,4% 8,9%
4 5 Renault-Nissan 20.919 183.619 12,1% 9,8% 6,7% 7,6% 7,2%
5 4 GM 18.555 191.275 -5,4% -3,1% 7,7% 6,7% 7,5%
6 6 Ford 18.389 177.192 -6,7% 6,8% 6,4% 6,7% 6,9%
7 7 Hyundai-Kia 13.891 129.717 7,4% -2,2% 5,7% 5,0% 5,1%
8 8 PSA 9.635 91.265 8,8% 3,0% 3,5% 3,5% 3,6%
9 9 FCA 7.671 72.949 19,2% 4,7% 2,5% 2,8% 2,9%
10 10 Toyota 7.018 60.621 0,3% -4,4% 2,6% 2,5% 2,4%

Rank Oct Rank Ytd Model Sales Oct Sales Ytd Oct YoY Var. Share I Half Share Q3 Share Oct Share Ytd
1 1 Volkswagen Golf 27.306 210.967 46,7% 7,4% 9,3% 9,9% 8,3%
2 3 Volkswagen Polo 7.866 56.347 24,4% 2,1% 2,2% 2,9% 2,2%
3 2 Volkswagen Passat 6.420 60.748 -4,1% 2,3% 2,5% 2,3% 2,4%
4 4 Audi A3 6.295 56.101 -1,7% 2,2% 2,2% 2,3% 2,2%
5 7 Mercedes C Class 6.123 47.824 19,9% 1,8% 1,9% 2,2% 1,9%
6 8 Opel Corsa 5.214 47.305 31,7% 1,7% 2,1% 1,9% 1,9%
7 5 Volkswagen Tiguan 4.713 52.099 -19,5% 2,2% 1,7% 1,7% 2,0%
8 12 Audi A4 4.559 41.290 13,4% 1,6% 1,6% 1,7% 1,6%
9 6 BMW 3 Series 4.458 48.418 -27,8% 2,0% 1,8% 1,6% 1,9%
10 15 Ford Fiesta 4.442 38.054 4,8% 1,5% 1,4% 1,6% 1,5%
11 9 Skoda Octavia 4.433 44.798 -18,5% 1,8% 1,7% 1,6% 1,8%
12 18 Seat Leon 4.266 33.983 217,4% 1,3% 1,4% 1,5% 1,3%
13 16 Mercedes E Class 3.889 37.431 -13,6% 1,5% 1,4% 1,4% 1,5%
14 14 Opel Astra 3.823 39.782 -11,9% 1,6% 1,5% 1,4% 1,6%
15 11 BMW 1 Series 3.814 41.401 -14,7% 1,6% 1,7% 1,4% 1,6%
16 21 Skoda Fabia 3.753 32.514 19,2% 1,2% 1,3% 1,4% 1,3%
17 19 Audi A6 3.664 33.226 -0,3% 1,3% 1,3% 1,3% 1,3%
18 10 Ford Focus 3.628 43.171 -26,9% 1,8% 1,6% 1,3% 1,7%
19 17 Volkswagen Up! 3.607 35.193 -15,7% 1,5% 1,2% 1,3% 1,4%
20 23 Mercedes A Class 3.534 30.898 -22,5% 1,2% 1,3% 1,3% 1,2%
21 20 BMW 5 Series 3.259 32.532 -10,7% 1,4% 1,1% 1,2% 1,3%
22 24 Mini 3.241 27.709 13,4% 1,0% 1,2% 1,2% 1,1%
23 13 Volkswagen Touran 3.201 40.182 -33,4% 1,8% 1,3% 1,2% 1,6%
24 25 Volkswagen Caddy 2.937 26.842 1,1% 1,0% 1,1% 1,1%
25 22 Mercedes B Class 2.897 31.974 -19,6% 1,3% 1,3% 1,1% 1,3%
26 42 Renault Twingo 2.568 17.707 91,5% 0,6% 0,8% 0,9% 0,7%
27 26 Volkswagen Transporter 2.529 26.163 6,8% 1,1% 0,9% 0,9% 1,0%
28 27 Audi A1 2.411 22.962 3,4% 0,9% 0,9% 0,9% 0,9%
29 30 Hyundai i30 2.347 20.840 5,1% 0,8% 0,8% 0,9% 0,8%
30 29 Seat Ibiza 2.332 21.783 -5,3% 0,9% 0,8% 0,8% 0,9%
31 28 Opel Mokka 2.236 21.901 61,9% 0,9% 0,8% 0,8% 0,9%
32 32 Renault Clio 2.226 20.619 27,6% 0,8% 0,7% 0,8% 0,8%
33 37 Skoda Yeti 2.224 19.185 1,0% 0,8% 0,7% 0,8% 0,8%
34 34 Nissan Qashqai 2.198 20.489 -29,5% 0,8% 0,8% 0,8% 0,8%
35 31 Ford Kuga 2.168 20.754 4,8% 0,8% 0,8% 0,8% 0,8%
36 43 Skoda Rapid 2.127 16.926 133,5% 0,6% 0,7% 0,8% 0,7%
37 44 Toyota Yaris 2.121 16.758 21,9% 0,7% 0,6% 0,8% 0,7%
38 40 Audi Q5 2.109 17.800 17,0% 0,7% 0,7% 0,8% 0,7%
39 36 Opel Insignia 2.057 19.422 9,9% 0,8% 0,7% 0,7% 0,8%
40 51 Hyundai i20 2.022 15.237 12,5% 0,6% 0,6% 0,7% 0,6%

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