Flash Reports

Germany Light Vehicles Sales at best increase since 2011.

Germany Light Vehicles Sales Suzuki-iM-4_Concept_2015

Germany Light Vehicles Sales at best increase since 2011 in March when sales grew 9% thanks to a strong Volkswagen and many emerging brands. The fastest growing model was the Suzuki Swift, followed by Mazda3 and Hyundai i10.

Country Outlook

Germany ended 2014 on a very strong note. Private consumption was the main anchor of growth in 2014, helped by the significant decline in the global oil price. Data for Q1 are somewhat mixed, but suggest overall that Germany remains on a solid growth track. Industrial production growth moderated and exports shrank in January, but business sentiment and the composite PMI improved again in March and the consumer confidence indicator reached an over-thirteen-year high in April.

Finance Minister Wolfgang Schäuble presented amendments to this year’s budget, the draft 2016 budget and fiscal plans up to 2019 on 18 March. The key policy measure is an increase in public investment—mainly in infrastructure—which amounts to EUR 13.5 billion until 2018, although the government remains committed to its goal of achieving a balanced budget through 2019.

Market Outlook

In March 2015 according to data released by V.D.A. (Verband der Automobilindustrie) and V.D.I.K. (Association of International Motor Vehicles Manufacturers), the new Car Passengers sold in Germany have been 323.039, up 9.0% compared with the correspondent month last year.

This was the best yer on year performance since August 2011 confirming the great mood of the market, with private consumer’s demand up and up. First quarter ended with 757.730 units, up 6.4%.

Competitive Arena

Volkswagen’s sales kept the fast speed with March registrations at 67.223 units, +14.3% and first quarter at 169.058, up 13.8%, with market share grew at 22.4% in the quarter. In second Mercedes sold 27.674 cars (+4.6%) with share stable at 8.6% followed by Audi up 12.7% with 27.440 units and BMW at 24.239 (+2.2%).

Few positions behind, Ford and Fiat performed very well. Ford was 6th with 22.721 units (+15.1%) recovery after a slow start of the year, while Fiat was 11th with 8.332 sales (+20.4%) ending the quarter up in double-digit. Anyhow, the best brand of the month was Suzuki in 17th place with 5.277 sales, +99.3%, thanks to the new compact SUV Vitara and the renewed Swift.

As far as the best group’s performance, the leader Volkswagen achieved a market share of 38.6% (over 40% in the quarter), ahead of Mercedes-Daimler with 984% and BMW with 8.6%.

As far as best-selling models, the  Volkswagen Golf  leads with 26.821 sales (+31.5%) ahead of Volkswagen Passat with 8.659 units (+27.3%) and Volkswagen Polo with 6.715 units (+11.7%). The fastest growing model in top 50 was the Suzuki Swift (36th with 2.422 units, +248.0%), followed by Mazda3 (29th with 2.712, +88.9%) and Hyundai i10 (30th with 2.691, +73.9%).

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Rank Q1 Brand Mar Q1 Var Mar Var Q1 Share Mar Share Q1
1 1 Volkswagen 67.223 169.058 14,3% 13,8% 20,9% 22,4%
2 2 Mercedes 27.674 65.878 4,6% 3,7% 8,6% 8,7%
3 3 Audi 27.440 65.627 12,3% 6,8% 8,5% 8,7%
4 4 BMW 24.239 58.890 2,2% 4,9% 7,5% 7,8%
5 5 Opel 23.044 51.584 4,1% 3,2% 7,2% 6,8%
6 6 Ford 22.721 50.617 15,1% 2,8% 7,1% 6,7%
7 7 Skoda 17.984 42.111 1,4% 2,4% 5,6% 5,6%
8 9 Hyundai 10.985 22.653 8,1% 10,1% 3,4% 3,0%
9 8 Renault 10.037 23.107 -13,5% -7,5% 3,1% 3,1%
10 10 Seat 9.080 21.491 5,7% 4,4% 2,8% 2,8%
11 12 Fiat 8.332 16.728 20,4% 10,1% 2,6% 2,2%
12 13 Toyota 7.429 15.541 -1,4% -9,5% 2,3% 2,1%
13 14 Mazda 7.093 15.314 5,2% 0,2% 2,2% 2,0%
14 11 Nissan 6.997 18.220 -21,0% 5,4% 2,2% 2,4%
15 15 Peugeot 5.841 12.999 16,2% -0,1% 1,8% 1,7%
16 16 Citroen 5.678 12.561 16,9% -0,4% 1,8% 1,7%
17 19 Suzuki 5.277 9.426 99,3% 42,7% 1,6% 1,2%
18 17 Kia 5.102 12.451 4,5% -1,7% 1,6% 1,6%
19 18 Dacia 4.056 10.672 2,0% -6,6% 1,3% 1,4%
20 20 Smart 3.844 9.377 70,7% 49,5% 1,2% 1,2%
21 22 Volvo 3.459 7.620 14,2% 7,8% 1,1% 1,0%
22 21 Mini 3.436 8.737 7,2% 18,7% 1,1% 1,2%
23 24 Porsche 3.036 7.107 53,2% 36,0% 0,9% 0,9%
24 25 Honda 2.915 6.011 17,7% 8,3% 0,9% 0,8%
25 23 Mitsubishi 2.866 7.467 46,7% 57,5% 0,9% 1,0%
26 26 Land Rover 1.761 4.333 12,7% 5,2% 0,5% 0,6%
27 27 Jeep 1.343 3.380 122,7% 90,9% 0,4% 0,4%
28 28 Subaru 938 1.862 -5,5% -4,8% 0,3% 0,2%
29 29 Jaguar 503 962 -30,0% -29,6% 0,2% 0,1%
30 30 Alfa Romeo 327 753 -5,5% -9,2% 0,1% 0,1%
31 34 Tesla 211 294 47,6% 22,5% 0,1% 0,0%
32 32 SsangYong 176 387 93,4% 75,9% 0,1% 0,1%
33 31 Lexus 165 410 0,0% 36,7% 0,1% 0,1%
34 35 Maserati 122 235 17,3% -17,3% 0,0% 0,0%
35 36 Lancia 117 223 -17,6% -29,7% 0,0% 0,0%
36 33 Lada 115 300 22,3% 8,3% 0,0% 0,0%
37 38 Ferrari 83 148 -3,5% -16,9% 0,0% 0,0%
38 37 Infiniti 80 221 135,3% 87,3% 0,0% 0,0%
39 40 Alpina 78 132 23,8% 17,9% 0,0% 0,0%
40 40 Iveco 77 132 97,4% 33,3% 0,0% 0,0%
41 39 Chevrolet 65 134 -91,3% -96,6% 0,0% 0,0%
42 41 Bentley 52 94 15,6% -19,0% 0,0% 0,0%
43 43 Chrysler 32 70 23,1% 27,3% 0,0% 0,0%
44 42 Aston Martin 31 73 6,9% -9,9% 0,0% 0,0%
45 44 Lamborghini 23 56 76,9% 154,5% 0,0% 0,0%
46 46 Lotus 12 25 33,3% 47,1% 0,0% 0,0%
47 47 Morgan 11 23 -21,4% 4,5% 0,0% 0,0%
48 45 Cadillac 6 35 0,0% 94,4% 0,0% 0,0%
49 48 Rolls-Royce 5 12 -54,5% -60,0% 0,0% 0,0%

Rank Rank Q1 Group Mar Q1 Var Mar Var Q1 Share Mar Share Q1
1 1 Volkswagen 124.838 305.544 11,9% 10,3% 38,6% 40,3%
2 2 Mercedes Daimler 31.518 75.255 9,8% 7,8% 9,8% 9,9%
3 3 BMW 27.758 67.771 2,8% 6,5% 8,6% 8,9%
4 5 GM 23.115 51.753 1,0% -4,1% 7,2% 6,8%
5 6 Ford 22.721 50.617 15,1% 2,8% 7,0% 6,7%
6 4 Renault-Nissan 21.285 52.520 -13,4% -2,9% 6,6% 6,9%
7 7 Hyundai-Kia 16.087 35.104 6,9% 5,6% 5,0% 4,6%
8 8 PSA 11.519 25.560 16,5% -0,2% 3,6% 3,4%
9 9 FCA 10.433 21.669 26,2% 15,6% 3,2% 2,9%
10 10 Toyota 7.594 15.951 -1,4% -8,7% 2,4% 2,1%
11 11 Mazda 7.093 15.314 5,2% 0,2% 2,2% 2,0%
12 12 Suzuki 5.277 9.426 99,3% 42,7% 1,6% 1,2%
13 13 Geely Group 3.459 7.620 14,2% 7,8% 1,1% 1,0%
14 15 Honda 2.915 6.011 17,7% 8,3% 0,9% 0,8%
15 14 Mitsubishi 2.866 7.467 46,7% 57,5% 0,9% 1,0%
16 16 Tata 2.264 5.295 -0,8% -3,4% 0,7% 0,7%
17 18 Fuji Heavy Industries 938 1.862 -5,5% -4,8% 0,3% 0,2%

Rank Rank Q1 Model Mar Q1 Var Mar Var Q1 Share Mar Share Q1
1 1 Volkswagen Golf 26.821 66.097 31,5% 26,1% 8,9% 9,27%
2 2 Volkswagen Passat 8.659 23.090 27,3% 41,4% 2,9% 3,24%
3 3 Volkswagen Polo 6.715 17.657 11,7% 3,4% 2,2% 2,48%
4 4 Mercedes C Class 6.347 16.117 -1,2% 13,6% 2,1% 2,26%
5 7 Opel Corsa 6.338 13.574 26,3% 16,0% 2,1% 1,90%
6 5 Audi A3 6.314 15.503 11,9% 6,0% 2,1% 2,17%
7 14 Ford Fiesta 5.488 10.821 16,5% -3,2% 1,8% 1,52%
8 11 Ford Focus 5.475 11.775 10,9% -5,0% 1,8% 1,65%
9 8 Skoda Octavia 5.173 13.328 -3,7% 3,7% 1,7% 1,87%
10 12 BMW 3 Series 5.120 11.488 -10,0% -20,0% 1,7% 1,61%
11 9 Audi A4 5.109 12.477 18,9% 12,5% 1,7% 1,75%
12 6 Volkswagen Tiguan 5.104 13.634 -21,3% -17,0% 1,7% 1,91%
13 13 Opel Astra 4.920 10.871 1,2% 7,2% 1,6% 1,52%
14 10 Volkswagen Touran 4.593 11.980 -15,2% -9,4% 1,5% 1,68%
15 19 Skoda Fabia 4.303 9.487 27,5% 13,5% 1,4% 1,33%
16 16 Volkswagen Up! 4.153 10.400 11,5% 4,2% 1,4% 1,46%
17 15 BMW 1 Series 4.142 10.711 -21,2% -12,1% 1,4% 1,50%
18 17 Audi A6 4.134 9.933 24,1% 14,6% 1,4% 1,39%
19 18 Seat Leon 4.052 9.680 12,8% 21,7% 1,3% 1,36%
20 23 Mercedes E Class 3.765 8.557 -2,5% -14,0% 1,2% 1,20%
21 24 BMW 2 Series 3.452 8.463 531,1% 1371,8% 1,1% 1,19%
22 21 Mini 3.436 8.737 7,2% 18,7% 1,1% 1,23%
23 22 BMW 5 Series 3.355 8.572 -15,7% -16,6% 1,1% 1,20%
24 20 Mercedes B Class 3.334 8.952 -7,0% -0,2% 1,1% 1,26%
25 25 Opel Mokka 3.080 7.594 8,8% 1,8% 1,0% 1,06%
26 26 Mercedes A Class 3.058 7.271 -7,5% -20,8% 1,0% 1,02%
27 27 Ford Kuga 2.897 6.834 40,2% 27,2% 1,0% 0,96%
28 29 Opel Adam 2.713 6.467 25,8% 39,4% 0,9% 0,91%
29 37 Mazda3 2.712 5.179 88,9% 25,9% 0,9% 0,73%
30 38 Hyundai i10 2.691 5.165 73,9% 47,3% 0,9% 0,72%
31 35 BMW 4 Series 2.639 5.370 41,8% 79,1% 0,9% 0,75%
32 36 Renault Clio 2.588 5.293 4,6% -11,1% 0,9% 0,74%
33 30 Audi Q3 2.565 6.172 -6,5% -9,5% 0,8% 0,87%
34 28 Nissan Qashqai 2.466 6.790 -13,7% 12,3% 0,8% 0,95%
35 33 Skoda Yeti 2.448 5.851 2,3% 15,9% 0,8% 0,82%
36 48 Suzuki Swift 2.422 4.223 248,0% 137,2% 0,8% 0,59%
37 34 Seat Ibiza 2.406 5.671 -3,5% -9,7% 0,8% 0,80%
38 31 Smart Fortwo 2.366 6.110 5,1% -2,6% 0,8% 0,86%
39 46 Audi A5 2.314 4.652 16,2% 11,3% 0,8% 0,65%
40 40 Hyundai ix35 2.300 4.985 16,9% 35,7% 0,8% 0,70%

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