Flash Reports

Iran Car Market in 2014 recovered fast

Iran Car Market Peugeot-206_HDi_2004

Iran Car Market jumped 32% up in 2014 and the party is not over as the market can recover the level of few years ago and gain over half a million sales in the next five years. Peugeot market leader ahead of Saipa.

In 2014 according to data collected by focus2move in the country including production information released by IVMA , the Iranian Automotive Industry Association, total new Light Passengers Vehicles sold have been 892.842, an amazing 32.8% increase compared with the previous year.

All started the day after the opening of political negotiation started in November 2013 (and still very far from a consolidated result) that could be read as the USA decision to suspend economic sanctions to Iran, in the hope of positive negotiation.

That day, all car-makers started looking at the largest middle east country where the automotive industry was based on European technology and left the local makers and Chinese new entrants under the sanctions period.

In less than a year the market was revitalized with sales and production boomed up.

The domestic market record had been hit in the 2009 at over 1.3 million units, before falling down at 562.000 in the 2012.

Peugeot was very fast on reactivating the local plants and thanks to a phenomenal performance soared on top of the market with over 318.000 sales in the year, outpacing the local makers, Saipa (2nd with 302.346 sales, +27.2%) and Iran Khodro (3rd with 120.289 sales, +5.3%).

Research, Consulting, Data & Forecast Store

F2M covers intensively this market with several products developed to help any investigation required.

Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2020.

Auto Data in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.

All these and more within our Iran Store

Rank Dec Rank 2014 Brand Sales Dec Sales 2014 Dec Y.o.Y Var. F.Y. 2014 Y.o.Y. Var. Share 2013 Share Dec Share 2014
1 1 Peugeot 37.223 318.697 58,2% 76,0% 26,9% 38,5% 35,7%
2 2 Saipa 28.722 302.346 19,9% 27,2% 35,4% 29,7% 33,9%
3 3 Iran Khodro 12.702 120.289 5,3% 17,9% 15,2% 13,1% 13,5%
4 5 Renault 3.882 33.869 162,5% -27,0% 6,9% 4,0% 3,8%
5 4 Hyundai 2.950 34.485 9,2% 15,0% 4,5% 3,1% 3,9%
6 10 Lifan 2.600 7.741 27,9% -5,6% 1,2% 2,7% 0,9%
7 12 Jac 2.027 2.879 714,1% 138,9% 0,2% 2,1% 0,3%
8 6 Chery 1.937 19.294 28,1% -18,3% 3,5% 2,0% 2,2%
9 7 Kia 1.420 16.358 19,1% 23,6% 2,0% 1,5% 1,8%
10 8 Geely 1.153 12.680 50,0% 48,6% 1,3% 1,2% 1,4%

Rank Dec Rank 2014 Group Sales Dec Sales F.Y. 2014 Dec Y.o.Y Var. F.Y. 2014 Y.o.Y. Var. Share 2013 Share Dec Share 2014
1 1 PSA 37.223 318.697 58,2% 76,0% 26,9% 38,5% 35,7%
2 2 Saipa 28.722 302.346 19,9% 27,2% 35,4% 29,7% 33,9%
3 3 Iran Khodro 12.702 120.289 5,3% 17,9% 15,2% 13,1% 13,5%
4 4 Hyundai-Kia 4.370 50.843 12,2% 17,7% 6,4% 4,5% 5,7%
5 5 Renault-Nissan 3.892 33.960 161,0% -28,5% 7,1% 4,0% 3,8%
6 9 Chongqing Lifan 2.600 7.741 27,9% -5,6% 1,2% 2,7% 0,9%
7 11 JAC 2.027 2.879 714,1% 138,9% 0,2% 2,1% 0,3%
8 6 Chery Automobile 1.937 19.294 28,1% -18,3% 3,5% 2,0% 2,2%
9 7 Geely Group 1.171 12.880 50,2% 48,8% 1,3% 1,2% 1,4%
10 8 Toyota 849 9.339 50,8% 49,5% 0,9% 0,9% 1,0%

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