Ireland: August 2012 Car sales down 4%. Volkswagen new leader.

In spite of the negative results year-on-year, August 2012 confirmed that Irish car market drop has been interrupted, at least in the short. Full year projection, done by focus2move.com, reports a volume of 80.000 units, down 11% from last year and 63% from the pre-crisis 2007.

In August, Volkswagen was the leader with 482 sales and a share of 15.6%, up 0.9 points of share from the previous month, at the best share of the year. Volkswagen finally outpaced Toyota in the year-to-date ranking and in August posted 3 models on top of the rank.

Toyota was 2nd with 388 units and a share of 12.5%, up 1.3 points from the previous month, followed by Hyundai, third in the month with 263 units and 8.5% of share, up 1.7 points from previous month.

Ford was 4th (3rd in the year-to-date) with 260 units and a share of 8.4%, down 3.0 points from the previous month and 2.5 points from the first half. The Ford drop was driven by Fiesta lost.

Skoda did a great month, resulting 5th in the month (8th year-to-date) with 221 sales and a share of 7.1%, up 1.4 points from previous month, the best share of the year.

In the table below, the Top 20 brands, ranked for the year to date position:

Rank

Brand

Aug

Ytd Aug

Q1

Q2

I Half

July

Aug

Ytd Aug

1

Volkswagen

482

9.384

12,3%

12,5%

12,4%

14,7%

15,6%

12,6%

2

Toyota

388

9.382

12,8%

12,5%

12,7%

11,2%

12,5%

12,6%

3

Ford

260

8.020

11,0%

10,7%

10,9%

11,4%

8,4%

10,8%

4

Nissan

198

5.855

9,0%

6,3%

8,1%

5,4%

6,4%

7,9%

5

Renault

69

5.162

7,5%

6,7%

7,2%

6,1%

2,2%

7,0%

6

Hyundai

263

4.791

5,8%

7,5%

6,3%

6,8%

8,5%

6,5%

7

Opel

185

4.788

6,2%

6,9%

6,4%

7,1%

6,0%

6,5%

8

Skoda

221

4.642

6,4%

5,9%

6,3%

5,7%

7,1%

6,3%

9

Audi

171

3.455

4,1%

5,6%

4,5%

5,7%

5,5%

4,7%

10

Bmw

194

3.072

3,8%

4,5%

4,0%

4,1%

6,3%

4,1%

11

Kia

136

2.853

3,8%

3,7%

3,8%

4,5%

4,4%

3,8%

12

Peugeot

101

2.120

2,9%

2,7%

2,8%

3,3%

3,3%

2,9%

13

Mercedes

92

1.715

2,3%

2,1%

2,3%

2,7%

3,0%

2,3%

14

Mazda

62

1.285

1,8%

1,7%

1,7%

1,6%

2,0%

1,7%

15

Seat

56

1.259

1,5%

2,1%

1,6%

2,4%

1,8%

1,7%

16

Citroen

37

1.117

1,6%

1,3%

1,5%

1,2%

1,2%

1,5%

17

Volvo

25

1.038

1,4%

1,4%

1,4%

1,5%

0,8%

1,4%

18

Honda

50

1.008

1,1%

1,8%

1,3%

1,6%

1,6%

1,4%

19

Fiat

2

666

1,4%

0,1%

1,0%

0,1%

0,1%

0,9%

20

Suzuki

16

592

0,7%

1,1%

0,8%

0,6%

0,5%

0,8%

Looking at the best-selling models, the Volkswagen Golf was topping in August, with 149 units and a share of 4.8%, followed by Polo, with 124 units and the Passat at 104. Three Volkswagen in the podium!

Nissan Qasquai was 4th with 102 units, ahead of the year-to-date leader, the Ford Focus, with 99 units.

In the table below, the best 30 models, ranked for year to date position:

Rank

Model

Aug

Ytd Aug

Q1

Q2

I half

July

Aug

Ytd Aug

1

Ford Focus

99

3.499

5,0%

4,7%

4,9%

3,3%

3,2%

4,7%

2

Volkswagen Golf

149

3.197

4,2%

4,4%

4,2%

5,5%

4,8%

4,3%

3

Nissan Qashqai

102

3.194

4,9%

3,3%

4,5%

2,8%

3,3%

4,3%

4

Toyota Avensis

95

2.778

4,1%

3,3%

3,8%

2,9%

3,1%

3,8%

5

Toyota Yaris

82

2.301

3,2%

3,1%

3,1%

3,0%

2,6%

3,1%

6

Skoda Octavia

83

2.219

3,1%

3,2%

3,1%

1,7%

2,7%

3,0%

7

Volkswagen Passat

104

2.194

3,1%

2,8%

3,0%

2,8%

3,4%

3,0%

8

Ford Fiesta

71

2.035

2,7%

2,9%

2,7%

3,2%

2,3%

2,8%

9

Toyota Auris

40

1.812

2,3%

3,2%

2,6%

1,7%

1,3%

2,5%

10

Renault Fluence

65

1.795

2,5%

1,8%

2,2%

5,6%

2,1%

2,4%

11

Renault Megane

8

1.682

2,2%

3,3%

2,5%

0,2%

0,3%

2,3%

12

Toyota Corolla

90

1.682

2,4%

2,0%

2,2%

2,4%

2,9%

2,3%

13

Volkswagen Polo

124

1.647

2,1%

2,1%

2,1%

2,7%

4,0%

2,2%

14

BMW 5-Series

87

1.594

2,1%

1,9%

2,2%

1,8%

2,8%

2,2%

15

Opel Insignia

53

1.576

1,9%

2,5%

2,1%

3,5%

1,7%

2,1%

16

Opel Astra

88

1.486

2,1%

2,0%

2,0%

1,2%

2,8%

2,0%

17

Hyundai ix35

84

1.470

1,8%

2,2%

2,0%

1,9%

2,7%

2,0%

18

Opel Corsa

29

1.255

1,8%

1,5%

1,7%

1,6%

0,9%

1,7%

19

Renault Clio

2

1.223

2,2%

1,1%

1,8%

0,1%

0,1%

1,7%

20

Hyundai i40

65

1.182

1,3%

2,2%

1,6%

1,6%

2,1%

1,6%

21

Nissan Micra

18

1.149

1,8%

1,4%

1,7%

0,5%

0,6%

1,6%

22

Ford Mondeo

27

1.129

1,5%

1,5%

1,5%

1,7%

0,9%

1,5%

23

Kia Sportage

45

1.047

1,4%

1,3%

1,4%

1,8%

1,5%

1,4%

24

Nissan Juke

56

985

1,5%

0,9%

1,3%

1,3%

1,8%

1,3%

25

Skoda Superb

45

966

1,4%

1,1%

1,3%

1,2%

1,5%

1,3%

26

Audi A6

44

922

1,2%

1,3%

1,2%

1,3%

1,4%

1,2%

27

Audi A4

45

903

1,0%

1,5%

1,1%

2,3%

1,5%

1,2%

28

Mercedes E Class

38

899

1,3%

1,0%

1,2%

1,0%

1,2%

1,2%

29

Skoda Fabia

31

819

1,2%

0,9%

1,1%

1,6%

1,0%

1,1%

30

Volkswagen Jetta

26

812

1,2%

1,0%

1,1%

0,7%

0,8%

1,1%

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