Italy car sales in Q1 2016 up 20% projecting over 1.8 million

Italy car sales in Q1 2016 Fiat-124_Spider_Abarth_2017

Italy car sales in Q1 2016 up 20% projecting over 1.8 million in the year, better than any observer expectations. Ford is challenging the Volkswagen leadership among importers while Jeep Renegade is near the Top 10 models.

Market Outlook

While economic data in march confirmed that the Renzi’s government has lost the train of economic recovery with low GDP increase, high unemployment and huge level of taxation on individuals and firms, the automotive sector looks the only domestic sector growing in the country.

Indeed, after the market collapsed from near 2.4 million pre 2008 financial crisis level to the near 1.3 four years later, a recovery was expected. The 2014 and 2015 positive trend was projected again in the current year with positive forecast by any observer. However, the first quarter result is well above expectation.

According to data released by the UNRAE, the Italian Association of Cars Importers, the first quarter 2016 sales had been 519.357, up 20.6% or 90.000 units from the previous year. Following the +17.4%and +27.3% reported for January and February (this was the fastest month out of the last seven years), in March sales improved 17.6% with 191.156 units.

The full year 2016 is now projected above the 1.8 million cars and could reach the 2 million light vehicles, including the LCVs.

Competitive Arena

In March, Fiat sold 41.702 vehicles (+23.9%) with market share at 21.1%, posting five models within the Top 10.

Ford defended the second place (and the leadership among importers) with 14.260 sales (+25.4%), just few units more than the rival Volkswagen, third with 14.228 (+20.7%), and still ahead in the Q3 figures.

Renault consolidated the fourth place with 12.548 sales (+31.6%) ahead of Peugeot with 10.167 (+13.0%), Opel with 9.653 (-4.7%), Lancia with 7.125 (+30.2%), Toyota with 6.995 (-4.5%), Citroen with 6.811 (+21.2%) and Audi, 10th and best premium brand, with 6.779 units (+22.8%).

At group wise, FCA led with 29.4% of market share followed by Volkswagen Group at 13.1%, Renault-Nissan at 12.5% and P.S.A. at 9.1%

The best-selling model, the Fiat Panda,  sold 15.864 units with share at 8.4%. In second, the Lancia Ypsilon with 7.122 sales (+32.2%) and third was the Fiat 500 with 6.963 (+39.4%).

Research, Consulting, Data & Forecast Store

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Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2020.

Auto Data in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.

All these and more within our Italy Store!

In the table below we report on the top 50 models in March while for more detailed data you can see the dedicated article

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Mar Rank Q1 Brand Mar Q1 Mar Var Q1 Var Mar% Q1%
1 1 Fiat 41.702 110.426 23,9% 26,5% 21,7% 21,1%
2 3 Ford 14.260 38.486 25,4% 25,9% 7,4% 7,4%
3 2 Volkswagen 14.228 38.631 20,7% 22,7% 7,4% 7,4%
4 4 Renault 12.548 32.603 31,6% 23,2% 6,5% 6,2%
5 5 Peugeot 10.167 28.245 13,0% 23,6% 5,3% 5,4%
6 6 Opel 9.653 27.489 -4,7% 8,8% 5,0% 5,3%
7 8 Lancia 7.125 19.473 30,2% 23,7% 3,7% 3,7%
8 7 Toyota 6.995 20.533 -4,5% 5,1% 3,6% 3,9%
9 9 Citroen 6.811 18.877 21,2% 29,8% 3,5% 3,6%
10 10 Audi 6.779 18.744 22,8% 24,1% 3,5% 3,6%
11 12 Mercedes 6.425 16.829 16,5% 22,3% 3,3% 3,2%
12 11 Nissan 6.193 17.043 -9,3% -4,0% 3,2% 3,3%
13 13 BMW 6.018 16.076 25,0% 21,2% 3,1% 3,1%
14 14 Hyundai 5.361 14.509 9,3% 10,2% 2,8% 2,8%
15 15 Dacia 5.186 14.372 13,6% 11,9% 2,7% 2,8%
16 16 Kia 4.238 12.695 16,3% 19,3% 2,2% 2,4%
17 17 Jeep 3.845 11.270 28,6% 40,3% 2,0% 2,2%
18 18 Smart 3.530 9.182 46,6% 30,7% 1,8% 1,8%
19 19 Alfa Romeo 3.137 8.988 -1,9% 4,9% 1,6% 1,7%
20 21 Mini 2.496 6.273 11,1% 16,2% 1,3% 1,2%
21 22 Suzuki 2.136 5.518 28,2% 37,5% 1,1% 1,1%
22 20 Land Rover 2.080 6.592 16,3% 28,7% 1,1% 1,3%
23 24 Volvo 1.863 4.878 0,2% 5,5% 1,0% 0,9%
24 23 Skoda 1.821 5.130 18,8% 21,1% 0,9% 1,0%
25 25 Seat 1.654 4.183 -4,7% 0,2% 0,9% 0,8%
26 27 Honda 900 2.438 115,8% 108,0% 0,5% 0,5%
27 26 Mazda 834 2.859 46,6% 99,8% 0,4% 0,5%
28 28 Mitsubishi 565 1.486 15,1% -0,1% 0,3% 0,3%
29 33 Lexus 542 986 68,3% 37,3% 0,3% 0,2%
30 29 DS 508 1.317 -3,4% -11,8% 0,3% 0,3%
31 30 Porsche 486 1.294 17,1% -4,1% 0,3% 0,2%
32 31 Abarth 441 1.269 31,3% 78,7% 0,2% 0,2%
33 32 Subaru 382 1.003 15,1% 18,4% 0,2% 0,2%
34 34 Jaguar 371 830 401,4% 406,1% 0,2% 0,2%
35 35 SsangYong 262 768 133,9% 151,0% 0,1% 0,1%
36 36 Maserati 166 402 -2,4% 2,3% 0,1% 0,1%
37 37 Infiniti 103 222 243,3% 138,7% 0,1% 0,0%
38 38 Mahindra 50 141 8,7% 7,6% 0,0% 0,0%
39 39 Ferrari 32 108 28,0% 42,1% 0,0% 0,0%
40 41 Tesla 27 49 575,0% 113,0% 0,0% 0,0%
41 44 Lamborghini 13 22 116,7% 100,0% 0,0% 0,0%
42 43 Great Wall 7 27 -53,3% -15,6% 0,0% 0,0%
43 45 Lotus 6 15 20,0% 50,0% 0,0% 0,0%
44 48 Aston Martin 3 5 50,0% 25,0% 0,0% 0,0%
44 46 Chevrolet 3 13 -94,2% -92,1% 0,0% 0,0%
45 48 Cadillac 2 5 100,0% 150,0% 0,0% 0,0%
45 51 McLaren 2 2 #DIV/0! 0,0% 0,0% 0,0%
45 50 Tata 2 3 -85,7% -92,1% 0,0% 0,0%
46 49 Bentley 1 4 -50,0% -55,6% 0,0% 0,0%

Rank Mar Rank Q1 Group Mar Q1 Mar Var Q1 Var Mar% Q1%
1 1 FCA 56.448 151.936 23,1% 25,8% 29,4% 29,1%
2 2 Volkswagen 24.982 68.008 19,0% 20,7% 13,0% 13,0%
3 3 Renault-Nissan 24.030 64.240 14,6% 12,4% 12,5% 12,3%
4 4 PSA 17.486 48.439 15,5% 24,5% 9,1% 9,3%
5 5 Ford 14.260 38.486 25,4% 25,9% 7,4% 7,4%
6 8 Mercedes Daimler 9.955 26.011 25,6% 25,1% 5,2% 5,0%
7 6 General Motors 9.658 27.507 -5,1% 8,2% 5,0% 5,3%
8 7 Hyundai-Kia 9.599 27.204 12,3% 14,3% 5,0% 5,2%
9 9 BMW 8.514 22.351 20,6% 19,8% 4,4% 4,3%
10 10 Toyota 7.537 21.520 -1,4% 6,2% 3,9% 4,1%

Rank Mar Rank Q1 Model Mar Q1 Mar Var Q1 Var Mar% Q1%
1 1 Fiat Panda 15.864 44.034 10,7% 27,3% 8,4% 8,51%
2 2 Lancia Ypsilon 7.122 19.449 32,2% 25,6% 3,8% 3,76%
3 3 Fiat 500 6.963 16.215 39,4% 20,2% 3,7% 3,13%
4 5 Fiat 500X 5.818 14.820 170,7% 186,3% 3,1% 2,86%
5 6 Volkswagen Golf 5.438 14.347 22,4% 25,0% 2,9% 2,77%
6 4 Fiat 500L 5.426 15.004 -22,5% -14,0% 2,9% 2,90%
7 7 Renault Clio 5.098 13.363 11,8% 6,6% 2,7% 2,58%
8 8 Ford Fiesta 4.779 12.990 12,2% 18,1% 2,5% 2,51%
9 9 Volkswagen Polo 4.183 12.011 24,1% 26,4% 2,2% 2,32%
10 10 Fiat Punto 3.915 10.840 -15,8% -24,3% 2,1% 2,09%
11 11 Toyota Yaris 3.391 10.082 6,2% 17,3% 1,8% 1,95%
12 13 Jeep Renegade 3.301 9.526 43,6% 56,3% 1,7% 1,84%
13 13 Citroen C3 3.129 9.526 19,9% 40,4% 1,7% 1,84%
14 14 Opel Corsa 3.080 9.081 -9,2% 16,6% 1,6% 1,75%
15 12 Peugeot 208 3.077 9.735 28,1% 32,1% 1,6% 1,88%
16 15 Nissan Qashqai 2.954 7.947 1,5% 2,7% 1,6% 1,54%
17 20 Peugeot 2008 2.639 6.394 37,6% 24,3% 1,4% 1,24%
18 16 Renault Captur 2.592 7.847 19,6% 21,7% 1,4% 1,52%
19 19 Opel Mokka 2.459 6.472 -3,5% -11,1% 1,3% 1,25%
20 18 Peugeot 308 2.446 6.662 42,9% 43,3% 1,3% 1,29%
21 22 Dacia Duster 2.413 6.265 15,3% 1,6% 1,3% 1,21%
22 17 Alfa Romeo Giulietta 2.379 7.321 -6,1% 10,7% 1,3% 1,41%
23 24 Fiat Tipo 2.327 5.681 1,2% 1,10%
24 28 Smart Fortwo 2.212 5.280 78,2% 69,7% 1,2% 1,02%
25 21 Dacia Sandero 2.132 6.290 25,9% 29,6% 1,1% 1,22%
26 23 Hyundai Tucson 2.119 5.957 1,1% 1,15%
27 25 Ford Focus 2.048 5.413 47,9% 34,1% 1,1% 1,05%
28 26 Audi A3 1.999 5.394 -3,5% 12,2% 1,1% 1,04%
29 31 Renault Kadjar 1.884 4.574 1,0% 0,88%
30 29 Ford C-max 1.867 4.865 -8,8% 11,0% 1,0% 0,94%
31 34 Audi A4 1.827 3.967 97,7% 54,4% 1,0% 0,77%
32 27 Kia Sportage 1.806 5.319 12,4% 8,4% 1,0% 1,03%
33 32 Mercedes A Class 1.804 4.459 38,6% 18,5% 1,0% 0,86%
34 30 Ford Ecosport 1.623 4.766 93,2% 44,4% 0,9% 0,92%
35 49 Renault Twingo 1.525 2.934 51,9% 2,2% 0,8% 0,57%
36 41 Opel Astra 1.373 3.317 10,3% 19,5% 0,7% 0,64%
37 43 BMW 2 Series 1.353 3.218 85,1% 27,3% 0,7% 0,62%
38 33 Nissan Micra 1.349 4.109 -19,8% -2,0% 0,7% 0,79%
39 47 Citroen C4 1.334 3.051 29,0% 26,1% 0,7% 0,59%
40 35 Smart Forfour 1.318 3.901 13,2% -4,5% 0,7% 0,75%
41 38 Hyundai i10 1.316 3.408 6,5% -5,2% 0,7% 0,66%
42 36 Volkswagen Up! 1.314 3.795 5,5% 10,0% 0,7% 0,73%
43 40 BMW 3 Series 1.246 3.346 52,5% 25,3% 0,7% 0,65%
44 44 Ford Kuga 1.191 3.185 49,4% 49,7% 0,6% 0,62%
45 45 Volkswagen Passat 1.159 3.145 22,1% 41,1% 0,6% 0,61%
46 37 Toyota Aygo 1.114 3.536 -27,3% -16,1% 0,6% 0,68%
47 42 Opel Karl 1.105 3.303 0,6% 0,64%
48 39 Audi Q3 1.088 3.349 14,3% 45,9% 0,6% 0,65%
49 52 Citroen C1 1.070 2.711 33,3% 13,5% 0,6% 0,52%
50 54 Ford B-Max 1.060 2.647 12,6% 7,4% 0,6% 0,51%

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