May 24, 2013

The negative momentum of the car market in Serbia continued in April when sales slipped 4.4%, posting the 14th drop in a row. From the start of 2013, market was down 15.6% projecting the sixth annual decline in a row.

In April, the renovated momentum of the Turkish car market followed on as sales rose 16.9% from last. Year-to-date sales were up 13.8%. Renault was again market leader improving the share at 15.0%, while Volkswagen was second at 13.8%.

Pushed by several combined factors, in April the car market in Greece posted a robust 20.9% increase further recovering in the year-to-date performance, now down only 7.9% from year ago. A great sales momentum drove Toyota at market leadership.

In April the car market recovered in Belgium following a very negative March and sales were up 9.7% from April 2012. Year-to-date sales were back in positive, by 2.8%, the only country in continental Europe. Renault in 2nd advanced over 10% of share.

Following a strong March decline, in April the car market in Austria had fallen only by 5.9% from last year. Cumulate 2013 sales were down 8.8%. Behind Volkswagen there was a real revolution in the brands ranking, with Hyundai in second, first time ever.

In April, car market in Slovenia posted the first real increase after two awful years, as market reported a 7.8% increase. Year-to-date sales were down 3.3%. Strong performance was posted by Peugeot and Skoda, while Opel fell down.

In April 2013, the long decline of the European car market took a rest with a 1.9% increase. German brand benefit by the domestic market recovery and Mercedes grew in 7th place at 5% of share. Renault outpaced Opel and was back in third.

Anticipation of Easter in March was more effective than any economic actions to push up the European car market and finally in April it was up – only by 1% - following 18th declines in a row. Greece and Spain posted a double digit increase.

Following the double digit decline posted in the previous month, in April the car market in Switzerland slipped only 1.6% from last year. Year-to-date sales were down 7.2%. While the Skoda Octavia kept the market leadership the BMW series 3 climbed in 2nd place.

Russian car market started a downtown trend which will move it down from the 3.0 million units target for the 2013. In April, sales dropped 7.2% and year-to-date volume was down 1.5% from last year. Pushed by Cee'd success, Kia reinforced its third place.

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