Japanese car market slipped 6% in February 2013. Nissan sales up and up.

In spite of all experts forecast were for a double digit decline, February was quite positive for the Japanese car market, which posted 476.548 sales, down only 6.1% from last year. Year-to-date sales were 859.384, down 6.0%.

Looking at the best brands performance:

Toyota dominated as always the market, selling 138.889 units with a share of 29.1%, up 0.9 points of share from the previous month and down 1.6 points from 2012. Year-to-date February sales were 246.989 with a share of 28.7%. Toyota held 16 models in the top 50, with the Aqua as market leader as usual.

Nissan maintained its 2nd position, selling 69.583 vehicles with a share of 14.6%, down 0.1 points of share from the previous month. Year-to-date sales were 125.996 with a share of 14.7%. Nissan held 8 models in the top 50, with the Note in 6th position.

Honda was 3rd, selling 66.399 units with a share of 13.9%, down 0.6 points of share from the previous month and stable from 2012. Year-to-date sales were 122.052 with a share of 14.2%. Honda held 6 models in the top 50, with the NBOX in 3rd position.

Daihatsu in 4th recovered position (5th year-to-date), selling 59.924 units with a share of 12.6%, up 0.5 points from the previous month. Year-to-date sales were 106.164 with a share of 12.4%. The Move was 4th.

Suzuki was 5th (4th year-to-date) selling 59.237 vehicles, only 687 units less than Daihatsu, with a share of 12.4%, down 0.6 points from the previous month. Year-to-date sales were 109.072 with a share of 12.7%. The WagonR was 5th.

Mazda was 6th, selling 20.564 units with a share of 4.3%, down 0.3 points from the previous month. Year-to-date sales were 38.343 with a share of 4.5%. The best-selling model was the Demio in 22nd position.

Subaru in 7th place sold 15.464 vehicles with a share of 3.2%, down 0.4 points from the previous month. Year-to-date sales were 29.256 with a share of 3.4%. The top model was the Impreza in 23rd position.

Mitsubishi was 8th with 13.346 sales and a share of 2.8%, up 0.1 points of share from the previous month. Year-to-date sales were 23.579 with a share of 2.7%. The eK was 42nd.

Volkswagen was 9th selling 5.627 units with a share of 1.2%, up 0.1 points from the previous month. Year-to-date sales were 9.743 with a share of 1.1%.

Isuzu climbed to the 10th position, selling 4.417 units with a share of 0.9%, up 0.1 points from the previous month. Year-to-date sales were 7.512 with a share of 0.9%.

In the table below, the Top 25 brands, ranked by year-to-date position.

Rank Ytd

Brand

Feb

Ytd Feb

Q2

Q3

Q4

2012

Jan

Feb

Ytd Feb

1

Toyota

138.889

246.989

29,8%

31,2%

30,8%

30,7%

28,2%

29,1%

28,7%

2

Nissan

69.583

125.996

11,8%

12,6%

11,9%

12,3%

14,7%

14,6%

14,7%

3

Honda

66.399

122.052

15,0%

13,1%

12,7%

13,9%

14,5%

13,9%

14,2%

4

Suzuki

59.237

109.072

13,7%

12,6%

12,6%

12,5%

13,0%

12,4%

12,7%

5

Daihatsu

59.924

106.164

14,0%

12,1%

12,2%

12,6%

12,1%

12,6%

12,4%

6

Mazda

20.564

38.343

4,0%

4,4%

3,7%

4,1%

4,6%

4,3%

4,5%

7

Subaru

15.464

29.256

2,6%

3,2%

3,7%

3,3%

3,6%

3,2%

3,4%

8

Mitsubishi

13.346

23.579

2,4%

2,5%

2,7%

2,6%

2,7%

2,8%

2,7%

9

Volkswagen

5.627

9.743

1,0%

1,0%

1,3%

1,0%

1,1%

1,2%

1,1%

10

Isuzu

4.417

7.512

0,6%

1,2%

1,2%

1,1%

0,8%

0,9%

0,9%

11

Lexus

3.647

7.211

0,9%

0,9%

0,8%

0,8%

0,9%

0,8%

0,8%

12

Hino

3.523

5.842

0,5%

0,8%

1,0%

0,8%

0,6%

0,7%

0,7%

13

Mercedes

3.156

5.486

0,7%

0,8%

1,0%

0,8%

0,6%

0,7%

0,6%

14

BMW

2.451

4.462

0,8%

0,8%

0,7%

0,7%

0,5%

0,5%

0,5%

15

Mitsu Fuso

2.602

4.219

0,5%

0,6%

0,7%

0,6%

0,4%

0,5%

0,5%

16

Audi

2.188

4.119

0,4%

0,5%

0,5%

0,4%

0,5%

0,5%

0,5%

17

Mini

1.171

1.993

0,3%

0,3%

0,3%

0,3%

0,2%

0,2%

0,2%

18

Volvo

957

1.372

0,3%

0,3%

0,3%

0,3%

0,1%

0,2%

0,2%

19

Peugeot

471

791

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

20

Ford

369

608

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

21

Land Rover

228

599

0,0%

0,0%

0,1%

0,0%

0,1%

0,0%

0,1%

22

Jeep

328

554

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

23

Porsche

278

526

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

0,1%

24

Fiat

304

492

0,1%

0,1%

0,1%

0,1%

0,0%

0,1%

0,1%

25

Renault

259

439

0,1%

0,1%

0,1%

0,1%

0,0%

0,1%

0,1%

Looking at the best-selling models, the Toyota Aqua in 1st sold 24.526 units with a share of 5.1%, down 0.8 points from the previous month. Year-to-date sales were 46.992 with a share of 5.5%.

The Prius climbed to the 2nd position, selling 23.463 units with a share of 4.9%, up 0.3 points from the previous month, followed by the NBOX in 3rd with 22.353 sales and a share of 4.7%, down 0.7 points from the previous month.

The Move was 4th selling 20.206 units with a share of 4.2%, up 0.2 points from the previous month, followed by the WagonR in 5th with 17.033 sales and a share of 3.6%, down 0.1 points from January.

The Note was 6th selling 16.497 units with a share of 3.5%, down 0.3 points from January, followed by the Daihatsu Mira in 7th with 13.870 sales and a share of 2.9%, up 0.3 points from the previous month, and by the Tanto in 8th with 13.403 sales and a share of 2.8%, down 0.1 points from January.

The Fit was 9th, selling 12.246 units with a share of 2.6%, up 0.3 points from the previous month, followed by the Serena in 10th with 11.148 sales and a share of 2.3%, up 0.2 points from January.

In the table below, the Top 50 models, ranked for last month position:

Rank Feb

Rank Jan

Rank 2012

Model

Feb

Ytd Feb

I Half

Q3

Q4

2012

Jan

Feb

Ytd Feb

1

1

2

Toyota Aqua

24.526

46.992

4,4%

5,0%

6,5%

5,0%

5,9%

5,1%

5,5%

2

3

1

Toyota Prius

23.463

41.196

6,3%

5,9%

5,2%

5,9%

4,6%

4,9%

4,8%

3

2

4

Honda NBOX

22.353

42.905

3,6%

4,4%

4,4%

3,9%

5,4%

4,7%

5,0%

4

4

8

Daihatsu Move

20.206

35.381

3,0%

2,6%

2,3%

2,7%

4,0%

4,2%

4,1%

5

6

6

Suzuki WagonR

17.033

31.053

3,5%

4,0%

3,9%

3,6%

3,7%

3,6%

3,6%

6

5

13

Nissan Note

16.497

31.026

1,2%

1,6%

2,8%

1,6%

3,8%

3,5%

3,6%

7

9

3

Daihatsu Mira

13.870

23.915

4,5%

3,7%

3,9%

4,1%

2,6%

2,9%

2,8%

8

7

7

Daihatsu Tanto

13.403

24.370

3,2%

3,3%

3,1%

3,2%

2,9%

2,8%

2,8%

9

10

5

Honda Fit

12.246

21.080

4,6%

3,7%

2,5%

3,9%

2,3%

2,6%

2,5%

10

12

12

Nissan Serena

11.148

19.158

1,8%

2,1%

1,4%

1,8%

2,1%

2,3%

2,2%

11

8

51

Honda N ONE

10.981

21.173

0,0%

0,0%

0,0%

0,3%

2,7%

2,3%

2,5%

12

11

9

Suzuki Alto

9.927

18.418

2,2%

2,1%

1,7%

2,1%

2,2%

2,1%

2,1%

13

17

38

Toyota Crown

9.668

14.995

0,6%

0,5%

0,6%

0,6%

1,4%

2,0%

1,7%

14

13

11

Toyota Vitz

7.974

13.796

2,2%

1,9%

1,4%

2,0%

1,5%

1,7%

1,6%

15

14

15

Nissan Moco

7.517

13.301

1,3%

1,1%

1,1%

1,2%

1,5%

1,6%

1,5%

16

15

10

Honda Freed

7.282

12.938

2,4%

1,6%

1,3%

2,0%

1,5%

1,5%

1,5%

17

19

17

Honda Step

7.155

11.814

1,2%

1,3%

1,0%

1,2%

1,2%

1,5%

1,4%

18

18

14

Toyota Corolla

7.002

11.834

1,3%

2,0%

1,5%

1,5%

1,3%

1,5%

1,4%

19

16

18

Suzuki Palette

6.183

11.665

1,3%

1,1%

0,8%

1,1%

1,4%

1,3%

1,4%

20

21

16

Nissan Roox

4.963

9.062

1,6%

0,8%

0,7%

1,2%

1,1%

1,0%

1,1%

21

23

42

Toyota Spade

4.860

8.665

0,0%

0,0%

0,0%

0,5%

1,0%

1,0%

1,0%

22

22

20

Mazda Demio

4.573

8.641

1,2%

1,1%

0,7%

1,1%

1,1%

1,0%

1,0%

23

24

19

Toyota Vellfire

4.410

8.102

1,3%

0,9%

0,8%

1,1%

1,0%

0,9%

0,9%

24

20

22

Subaru Impreza

4.213

8.605

0,8%

1,2%

1,5%

1,0%

1,1%

0,9%

1,0%

25

27

21

Toyota Passo

4.147

7.043

1,1%

0,9%

0,8%

1,0%

0,8%

0,9%

0,8%

26

26

23

Toyota Voxy

3.958

6.877

1,1%

0,8%

0,7%

0,9%

0,8%

0,8%

0,8%

27

   

Mazda Atenza

3.785

5.235

0,4%

0,4%

0,3%

0,5%

0,4%

0,8%

0,6%

28

30

25

Suzuki Swift

3.431

5.879

0,9%

0,8%

0,7%

0,8%

0,6%

0,7%

0,7%

29

36

33

Toyota Noah

3.197

5.502

0,8%

0,6%

0,6%

0,7%

0,6%

0,7%

0,6%

30

35

39

Nissan X-Trail

3.180

5.513

0,6%

0,5%

0,2%

0,5%

0,6%

0,7%

0,6%

31

33

30

Toyota Estima

3.076

5.427

0,7%

0,9%

0,7%

0,7%

0,6%

0,6%

0,6%

32

32

27

Toyota Alphard

2.909

5.273

0,9%

0,6%

0,6%

0,8%

0,6%

0,6%

0,6%

33

29

87

Toyota Porte

2.896

5.632

0,0%

0,1%

0,9%

0.7%

0,7%

0,6%

0,7%

34

34

29

Nissan March

2.843

5.191

0,8%

0,8%

0,5%

0,7%

0,6%

0,6%

0,6%

35

37

31

Suzuki Solio

2.770

4.979

0,8%

0,8%

0,5%

0,7%

0,6%

0,6%

0,6%

36

25

86

Subaru Forester

2.740

5.752

0,0%

0,0%

0,0%

0,0%

0,8%

0,6%

0,7%

37

42

34

Toyota Wish

2.639

4.477

0,8%

0,7%

0,5%

0,7%

0,5%

0,6%

0,5%

38

39

28

Nissan Cube

2.546

4.557

0,9%

0,7%

0,6%

0,8%

0,5%

0,5%

0,5%

39

88

83

Mitsubishi Outlander

2.487

3.742

0,0%

0,0%

0,0%

0,4%

0,3%

0,5%

0,4%

40

44

26

Toyota Ractis

2.436

4.192

1,0%

0,6%

0,5%

0,8%

0,5%

0,5%

0,5%

41

28

32

Suzuki MR Wagon

1.820

4.666

0,8%

0,7%

0,5%

0,7%

0,7%

0,4%

0,5%

42

41

85

Mazda Flair

1.778

3.638

0,0%

0,0%

0,0%

0,1%

0,5%

0,4%

0,4%

43

31

35

Mazda CX-5

1.755

4.165

0,5%

1,0%

0,7%

0,7%

0,6%

0,4%

0,5%

44

38

40

Mitsubishi eK

1.721

3.822

0,6%

0,4%

0,5%

0,5%

0,5%

0,4%

0,4%

45

40

37

Toyota Pixis Space

1.685

3.561

0,5%

0,8%

0,6%

0,6%

0,5%

0,4%

0,4%

46

43

47

Suzuki Every Wagon

1.522

3.342

0,4%

0,4%

0,4%

0,4%

0,5%

0,3%

0,4%

47

47

54

Suzuki Jimny

1.255

2.804

0,3%

0,2%

0,4%

0,3%

0,4%

0,3%

0,3%

48

45

88

Nissan Sylphy

1.125

2.832

0,0%

0,0%

0,0%

0,2%

0,4%

0,2%

0,3%

49

48

24

Honda Life

1.115

2.259

1,0%

0,7%

0,4%

0,8%

0,3%

0,2%

0,3%

50

46

45

Subaru Stella

1.044

2.685

0,4%

0,5%

0,3%

0,4%

0,4%

0,2%

0,3%

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This report was written by Camilla.

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