Land Rover. Sales doubled in 6 years. Italy the 5th market globally

Land Rover global performance Land Rover global performance

Land Rover Global Performance has been simply astonishing in the last sixth years, with sales up 109%, gaining 10 steps in the all brands ranking. Surprisingly Italy is the 5th market behind giants 

In the period 2010-2016 Land Rover global sales have been one of the best in absolute in terms of percentage growth thanks to the astonishing +109% to be reported for this period, growing from 203.000 in the 2010 to 425.000 in the 2016, performing a Compound annual growth rate (C.A.G.R) of 18.2%, while the industry CAGR in the period was +4.6%.

In this period, Land Rover has gained 10 steps within the Global Car Brands Ranking landing in the 43rd place.

Sales split at regional level confirmed in the 2016 the supremacy of the European region counting the 44.5% of total sales (it was 43.5% in the 2010).

Sales in Asia count 27.8% (from 23.0%), while American sales represent the 22.0% (from 25.2%).

In our report we figure out this brand’s sales data in 119 different countries, with forecast up to the 2022.

On top of all, in the 2016 there was China with 20.6% of global sales share (from 15.9% in the 2010), ahead of UK with 19.6% (from 20.7%), USA with 17.3% (from 15.7%), Germany with 54% and Italy with 5.2%.

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 130 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.

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