Lexus. Growing speed is over doubling the industry

Lexus Lexus

Lexus Global Performance is quite positive with a CAGR more than double than the industry. The brand development was well-distributed in all the regions and country. Western Europe stands as the weaker area. 

In the period 2010-2016 Lexus global sales increased by 62.5% from the 412.000 sales in the 2010 to 669.000 in the 2016, performing a Compound annual growth rate  (C.A.G.R) of 10.4%, while the industry CAGR in the period was +4.6%.

In this period, Lexus has gained 6 steps within the Global Car Brands Ranking landing in the 33rd place.

Sales split at regional level confirmed in the 2016 the supremacy of the American region counting the 53.5% of total sales (it was 52.4% in the 2010).

Sales in Asia count 34.4% (from 34.9%), while European represent the 10.4% (from 10.6%).

In our report we figure out this brand’s sales data in 97 different countries, with forecast up to the 2022.

On top of all, in the 2016 there was USA with 49.4% of global sales share (from 55.5% in the 2010), ahead of China with 14.6% (from 12.4%), Japan with 7.8% (from 8.1%), Russia with 3.6% and Canada with 3.4%.

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 130 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.

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