Mexico vehicles sales boomed +24% in September keeping the magic moment.

Mexico vehicles sales Hyundai-Veloster_2016

Mexico vehicles sales boomed +24% in September keeping the magic moment started in May 2014 posting the 17th year-on-year winning month in a row. Nissan Versa performed as best-selling model.

Economic Outlook

Mexico’s economic activity lost impetus in the second quarter. Although growth in private consumption remained solid in Q2, the pace of public spending began to moderate amid the impact of austerity measures.

More recent data suggest that economic growth remained lackluster in Q3. The proxy indicator for monthly economic activity grew at a weak pace in July and the manufacturing sector continued to show signs of deceleration in September, in spite of the depreciation of the peso.

Meanwhile, although consumer fundamentals remain solid—low unemployment, strong growth in retail sales and healthy inflow of remittances—consumer confidence was muted in September. Consumers equate the sharp depreciation of the peso with worse economic prospects and this weighs on sentiment.

In other economic news, the National Minimum Wage Commission (Consami) decreed that from 1 October a single minimum wage will be established in Mexico, thereby replacing the previous two-area system.

Market Outlook

Mexican car market is running the new all time record fueled by restrictions on pre-owned vehicles import and by strong investments by carmakers. Following Honda and Mazda last year plants investments and the start of distribution for  Hyundai’s model, this year it was Kia to finally land in the country, with immediate success.

The market is over-performing with volume above any observer expectation. Indeed after a +22.4% scored in the first half, the third quarter was strong again with July up 16.1%, August up 7.9% and September up 24.9% with 111.342 units sold.

The last was the 17th year-on-year growing month in a string.

According to data released by A.M.I.A., the Association of Mexican Automotive Industry, during the first three-quarters of the year total light vehicles sold had been 946.075, +20.0% from the correspondent period last year.

Competitive Arena

Nissan stands on top of the market with September sales at 28.145 (+17.5%) and market share stable above 25%. Chevrolet in second place has sold 19.231 units (+33.7%) while Volkswagen in third sod 15.333 units (+16.8%).

Behind Toyota with 7.030 (+25.2%), Ford with 6.704 (+34.7%), Honda with 6.232 (+20.0%), Mazda with 4.434 (+30.8%) and Hyundai with 2.518 (+67.9%).

In its third month in the market Kia ranked 12th with 1.711 sales.

As far as the Group’s performance, the leader was Renault-Nissan with 27.3% of market share followed by General Motors with 18.1% and Volkswagen with 18.1%.

As far as the best-selling models, in September Nissan Versa took the leadership with 4.982 sales (+16.3%) outpacing the usual leader, the Chevrolet Aveo, which sold 4.791 units (+4.6%). Third was the Volkswagen Jetta with 4.573 (72.7%) followed by the Volkswagen Vento with 4.278 (+22.3%), the Nissan March with 4.151 (+23.6%), The Chevrolet Spark with 3.962 (-1.1%) and the Nissan Tsuru with 3.757 (-1.0).

To see the best-selling ranking with the Top 100 models in the 2015, see the report dedicated.

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Sep Rank 2015 Brand Sales Sep Sales Ytd Var Sep Var Ytd Share Sep Share Ytd
1 1 Nissan 28.145 246.460 17,5% 22,3% 25,3% 26,1%
2 2 Chevrolet 19.231 169.824 33,7% 15,7% 17,3% 18,0%
3 3 Volkswagen 15.333 128.377 16,8% 11,6% 13,8% 13,6%
4 5 Toyota 7.030 55.568 25,2% 19,7% 6,3% 5,9%
5 4 Ford 6.704 62.208 34,7% 11,5% 6,0% 6,6%
6 6 Honda 6.232 49.646 20,0% 25,4% 5,6% 5,3%
7 7 Mazda 4.434 39.435 30,8% 41,9% 4,0% 4,2%
8 9 Hyundai 2.518 18.622 67,9% 215,1% 2,3% 2,0%
9 8 Dodge 2.493 21.031 97,5% 9,6% 2,2% 2,2%
10 11 Renault 2.077 16.476 4,7% -0,5% 1,9% 1,7%
11 10 Seat 1.898 17.443 6,3% 11,0% 1,7% 1,8%
12 21 Kia 1.711 4.830 1,5% 0,5%
13 13 Ram 1.708 14.125 754,0% 111,1% 1,5% 1,5%
14 12 Jeep 1.696 16.058 -12,6% -10,5% 1,5% 1,7%
15 14 Mitsubishi 1.406 11.670 13,8% 40,7% 1,3% 1,2%
16 15 Audi 1.239 10.223 4,4% 7,5% 1,1% 1,1%
17 17 BMW 1.125 8.730 22,3% 14,3% 1,0% 0,9%
18 18 Mercedes 931 7.568 30,9% 19,0% 0,8% 0,8%
19 16 Suzuki 930 9.229 -4,2% 4,8% 0,8% 1,0%
20 19 Fiat 747 6.810 18,0% 19,1% 0,7% 0,7%
21 20 Peugeot 717 5.360 24,5% 23,0% 0,6% 0,6%
22 22 GMC 481 4.390 17,2% -2,2% 0,4% 0,5%
23 23 Mini 460 3.868 10,8% 29,9% 0,4% 0,4%
24 30 Isuzu 303 1.156 20,7% 7,7% 0,3% 0,1%
25 24 Chrysler 297 2.861 -31,4% -24,0% 0,3% 0,3%
26 25 Buick 288 2.232 22,4% 18,1% 0,3% 0,2%
27 26 Acura 205 1.780 -31,0% 2,9% 0,2% 0,2%
28 27 Lincoln 197 1.463 89,4% 16,5% 0,2% 0,2%
29 29 Infiniti 168 1.267 24,4% 30,1% 0,2% 0,1%
30 28 Cadillac 160 1.331 101,1% 66,4% 0,1% 0,1%
31 31 Subaru 119 1.083 2,6% 6,3% 0,1% 0,1%
32 34 Porsche 110 861 20,9% 29,9% 0,1% 0,1%
33 33 Volvo 96 963 -11,1% 31,2% 0,1% 0,1%
34 32 Land Rover 75 1.006 -42,3% -14,3% 0,1% 0,1%
35 36 Alfa Romeo 30 147 650,0% 167,3% 0,0% 0,0%
36 37 Jaguar 22 121 37,5% -9,0% 0,0% 0,0%
37 35 Smart 14 685 -89,0% -34,4% 0,0% 0,1%
38 38 Ferrari 8 51 60,0% 13,3% 0,0% 0,0%
39 39 Lamborghini 4 29 #DIV/0! #DIV/0! 0,0% 0,0%

Rank Sep Rank 2015 Group Sales Sep Sales Ytd Var Sep Var Ytd Share Sep Share Ytd
1 1 Renault-Nissan 30.390 264.203 16,6% 20,6% 27,3% 28,0%
2 2 General Motors 20.160 177.777 33,4% 15,4% 18,1% 18,8%
3 3 Volkswagen 18.584 156.933 14,8% 11,4% 16,7% 16,6%
4 6 Toyota 7.030 55.568 25,2% 19,7% 6,3% 5,9%
5 5 FCA 6.979 61.083 55,9% 14,4% 6,3% 6,5%
6 4 Ford 6.901 63.671 35,8% 11,6% 6,2% 6,7%
7 7 Honda 6.437 51.426 17,2% 24,5% 5,8% 5,4%
8 8 Mazda 4.434 39.435 30,8% 41,9% 4,0% 4,2%
9 9 Hyundai-Kia 4.229 23.452 181,9% 296,8% 3,8% 2,5%
10 10 BMW 1.585 12.598 18,7% 18,7% 1,4% 1,3%

Rank Sep Rank 2015 Model Sales Sep YTD Sep Var Sep Var YTD Share Sep Share 2015
1 2 Nissan Versa 4.982 43.524 16,3% 15,3% 4,78% 4,8%
2 1 Chevrolet Aveo 4.791 51.530 4,6% 11,1% 4,59% 5,7%
3 6 Volkswagen Jetta 4.573 33.529 72,7% 49,0% 4,38% 3,7%
4 3 Volkswagen Vento 4.278 40.106 22,3% 52,3% 4,10% 4,5%
5 5 Nissan March 4.151 35.198 23,6% 48,0% 3,98% 3,9%
6 7 Chevrolet Spark 3.962 31.512 -1,1% 10,1% 3,80% 3,5%
7 4 Nissan Tsuru 3.757 36.282 -1,0% 9,2% 3,60% 4,0%
8 8 Nissan Sentra 3.125 25.571 25,7% 20,8% 3,00% 2,8%
9 10 Chevrolet Sonic 2.989 20.875 130,9% 37,7% 2,87% 2,3%
10 9 Mazda3 2.431 21.665 10,5% 58,9% 2,33% 2,4%
11 12 Chevrolet Matiz 2.387 20.545 3,8% 28,5% 2,29% 2,3%
12 11 Nissan Tiida 2.243 20.866 -18,5% 18,7% 2,15% 2,3%
13 15 Volkswagen Gol 2.211 17.721 127,0% 28,6% 2,12% 2,0%
14 14 Nissan X-Trail 2.102 18.817 61,7% 256,0% 2,02% 2,1%
15 16 Chevrolet Trax 1.806 17.441 22,7% 28,3% 1,73% 1,9%
16 18 Ram Pick up 1.596 13.400 698,0% 102,7% 1,53% 1,5%
17 19 Ford Fiesta 1.446 11.841 162,8% 49,2% 1,39% 1,3%
18 30 Honda HR-V 1.442 7.782 1,38% 0,9%
19 17 Honda CR-V 1.427 16.323 -24,7% -1,9% 1,37% 1,8%
20 38 Toyota Hilux 1.254 6.480 56,9% 7,1% 1,20% 0,7%
21 37 Volkswagen Polo 1.219 6.640 306,3% 59,0% 1,17% 0,7%
22 27 Toyota Yaris 1.218 8.313 198,5% 51,0% 1,17% 0,9%
23 24 Dodge Attitude 1.213 9.122 1,16% 1,0%
24 13 Nissan Pick up DC 1.212 19.073 21,2% 63,5% 1,16% 2,1%
25 21 Mazda CX-5 1.189 10.638 40,4% 23,2% 1,14% 1,2%

To know all about this market you can purchase the 2015 Auto Book or require the release of the Mexico 2020 Outlook report

 

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