Flash Reports

Mitsubishi. Growth in US & China balanced the fall in Japan

Mitsubishi Global Performance Mitsubishi-Logo

Mitsubishi Global Performance sales had been flat during last sixth years. Collapse of domestic sales in Japan had been balanced by raising volumes in USA and China. Data reported on 117 markets starting from the top, Indonesia

In the period 2010-2016 Mitsubishi global sales in the period 2010-2016 had been flat at 991.000 units performing a Compound annual growth rate  (C.A.G.R) of +0.2%, while the industry CAGR in the period was +4.6%.

In this period, Mitsubishi lost five steps within the Global Car Brands Ranking landing in the 27th place.

Sales split at regional level confirmed in the 2016 the supremacy of the Asian region counting the 54.5% of total sales (it was 53.8% in the 2010). Sales in America had almost unchanged their weight actually counting 18.5% (from 18.5%) while sales in Europe lost share, actually counting 16.2% (from 19.8%).

In our report we figure out this brand’s sales data in 117 different countries, with forecast up to the 2022.

On top of all, in the 2016 there was Indonesia with 10.2% of global sales share (from 10.7% in the 2010), ahead of USA with 9.6% (from 5.6%), China with 9.1% (from 3.5%), Japan with 8.5% and Australia with 7.3%.

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 130 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.

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