South Korea Car Sales in double digit speed in September 2014.

South Korea Car Sales Kia Sorento_2015

South Korea Car Sales in double digit speed in September 2014 keeping the great momentum started a year ago. The market is pushed up by continuous vigorous demand for SUVs and the last generation Kia Sorento is booming.

In September 2014 according to data released by KAMA and KAIMA, the two South Korean Associations of Automotive Manufacturers, the new Light Passengers Vehicles sold in South Korea have been 127.687, up 12.3% compared with the correspondent month last year. It was the ninth positive performance in a row if we exclude the small decline in July.

Year-to-date September sales in South Korea have been 1.213.382 up a robust 7.7% from the correspondent period last year.

Focus2move full year 2014 Car Market volume projection was unchanged at 1.63 million sold, the new all-time annual record, representing a 6.8% increase from 2013.

Hyundai was stable in first despite a small 3.3% sales increase in September. The leader domestic brand sold 47.789 units with share descending at 37.4%, down 3.8 points from the previous month. Cumulate figures were 513.773 with 42.4% of share.

Kia reinforced the second position with 38.6051 sales in September and 335.176 year to date, with share respectively at 30.2% and 27.6%. Sales volume was up 20.2% compared with last year.

Chevrolet was 3rd, flat from year ago, with 13.218 retails and 10.4% of share.

Good performance for Renault Samsung, growing 20.1% with sale at 5.954 while the cumulative new registrations stood at 58.431 units.

Immediately behind, SsangYong  (5th) is growing with September sales at 5.094, up 14.9% while Mercedes improved volume by a strong 45.6% with 3.538 retails, gaining one place in the ranking over BMW.

BMW in 7th scored a + 72.4% from last year with 3.303 cars and cumulate sales at 30.282, not enough to defend its position in the previous monthly ranking from Mercedes attack.

In September great performances have been posted by Toyota (11th with 666 sales, + 62.4%), Land Rover (14th with 443 sales, +76.5%), Volvo and Infiniti.

Looking at the recently introduced report on Car Groups, the September leader was Hyundai-Kia with 67.7% of market share, ahead of GM with 10.4% and Renault-Nissan with 5.2%.

As far as model ranking report, the Hyundai Avante kept the domestic leadership for the second straight month, despite a small decrease in volume, with 8.738 sales and 7.1% share, while the year-to-date leader the Hyundai Sonata was 2nd in September at 8.287 units and 6.7% of share.

The big surprise in September was the third position of the redesigned Kia Sorento, fifteen steps up from August with 6.908 sales and 6.2% market share (1.8% and 21.019 year-to-date).

Among the fastest growing models, there was the Kia Carnival (10th with 3.859 units, +235%) with Chevrolet Malibu, Hyundai Genesis and SsangYong Korando Sports.

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Sep Rank Ytd Brand Sales Sep Ytd Sep Sep YoY Var YTD YoY Var Share Aug Share Sep Share Ytd
1 1 Hyundai 47.789 513.773 3,3% 7,3% 41,2% 37,4% 42,4%
2 2 Kia 38.605 335.176 20,2% -1,5% 29,2% 30,2% 27,6%
3 3 Chevrolet 13.218 110.615 -0,3% 5,2% 9,2% 10,4% 9,1%
4 4 Renault Samsung 5.954 58.431 20,1% 41,0% 4,2% 4,7% 4,8%
5 5 SsangYong 5.094 48.568 14,9% 8,8% 4,2% 4,0% 4,0%
6 7 Mercedes 3.538 26.436 45,6% 42,3% 2,3% 2,8% 2,2%
7 6 BMW 3.303 30.282 72,4% 20,7% 2,3% 2,6% 2,5%
8 9 Audi 2.349 21.473 39,9% 46,0% 2,0% 1,8% 1,8%
9 8 Volkswagen 2.289 23.824 -6,8% 28,7% 2,2% 1,8% 2,0%
10 10 Ford 733 6.147 22,4% 10,3% 0,5% 0,6% 0,5%
11 11 Toyota 666 4.784 62,4% -20,6% 0,4% 0,5% 0,4%
12 16 Chrysler 566 2.879 51,3% -5,5% 0,0% 0,4% 0,2%
13 12 Lexus 537 4.550 33,6% 15,9% 0,3% 0,4% 0,4%
14 14 Land Rover 443 3.221 76,5% 45,9% 0,3% 0,3% 0,3%
15 13 Mini 434 4.073 -21,8% -10,5% 0,3% 0,3% 0,3%
16 15 Nissan 335 3.128 16,3% 39,9% 0,2% 0,3% 0,3%
17 17 Honda 317 2.721 -2,2% -30,5% 0,2% 0,2% 0,2%
18 21 Volvo 298 2.115 142,3% 60,2% 0,2% 0,2% 0,2%
19 18 Infiniti 294 2.329 129,7% 217,7% 0,2% 0,2% 0,2%
20 19 Peugeot 289 2.144 7,8% 4,5% 0,2% 0,2% 0,2%
21 20 Porsche 284 2.119 98,6% 41,3% 0,2% 0,2% 0,2%
22 22 Jaguar 155 1.550 -10,4% 15,8% 0,1% 0,1% 0,1%
23 25 Cadillac 89 286 641,7% 23,8% 0,0% 0,1% 0,0%
24 24 Citroen 60 347 -24,1% -2,5% 0,0% 0,0% 0,0%
25 26 Bentley 43 242 152,9% 139,6% 0,0% 0,0% 0,0%
26 27 Rolls Royce 3 31 1450,0% 0,0% 0,0% 0,0%
27 23 Fiat 2 1.338 -95,0% 607,9% 0,1% 0,0% 0,1%

Rank Sep Rank Ytd Group Sales Sep Sales Ytd Sep YoY Var. Share I Half Share Aug Share Sep Share Ytd
1 1 Hyundai-Kia 86.394 848.949 10,2% 70,5% 70,4% 67,7% 70,0%
2 2 GM 13.307 110.901 0,3% 9,0% 9,2% 10,4% 9,1%
3 3 Renault-Nissan 6.583 63.888 22,5% 5,2% 4,6% 5,2% 5,3%
4 4 Mahindra Group 5.094 48.568 14,9% 4,0% 4,2% 4,0% 4,0%
5 5 Volkswagen 4.965 47.658 15,6% 3,8% 4,4% 3,9% 3,9%
6 6 BMW 3.740 34.386 51,4% 2,8% 2,7% 2,9% 2,8%
7 7 Daimler 3.538 26.436 45,6% 2,1% 2,3% 2,8% 2,2%
8 8 Toyota 1.203 9.334 48,2% 0,7% 0,7% 0,9% 0,8%
9 9 Ford 733 6.147 22,4% 0,5% 0,5% 0,6% 0,5%
10 10 Tata 598 4.771 41,0% 0,4% 0,4% 0,5% 0,4%

Rank Sep Rank Ytd Model Sales Sep Sales YtD Sep YoY Var. Share I Half Share Aug Share Sep Share YTD
1 5 Hyundai Avante 8.738 65.075 -4,9% 5,2% 5,7% 6,8% 5,5%
2 1 Hyundai Sonata 8.287 80.414 22,2% 7,0% 5,0% 6,5% 6,7%
3 17 Kia Sorento 6.908 21.019 159,3% 1,3% 1,5% 5,4% 1,8%
4 3 Kia Morning 6.757 67.745 -10,1% 6,0% 5,0% 5,3% 5,7%
5 4 Hyundai Grandeur 6.210 66.027 9,9% 5,6% 4,7% 4,9% 5,5%
6 2 Hyundai Porter 5.644 69.891 0,3% 6,4% 4,1% 4,4% 5,9%
7 6 Hyundai Santa fe 4.987 59.942 -5,3% 5,6% 3,4% 3,9% 5,0%
8 7 Chevrolet Spark 4.192 44.521 -24,0% 3,9% 3,1% 3,3% 3,7%
9 9 Kia Sportage 4.021 37.499 37,1% 3,1% 3,1% 3,1% 3,1%
10 14 Kia Carnival 3.859 29.367 235,0% 1,4% 3,3% 3,0% 2,5%
11 8 Kia Bongo 3.701 41.600 21,9% 3,7% 2,5% 2,9% 3,5%
12 11 Kia K3 3.660 34.613 9,4% 3,1% 2,5% 2,9% 2,9%
13 13 Hyundai ix35 2.738 32.079 -3,2% 2,8% 2,3% 2,1% 2,7%
14 19 Samsung SM5 2.514 18.323 0,6% 1,4% 1,6% 2,0% 1,5%
15 12 Hyundai Grand Starex 2.496 33.269 -14,5% 3,1% 2,2% 2,0% 2,8%
16 25 Chevrolet Malibu 2.380 13.721 219,0% 1,1% 0,8% 1,9% 1,1%
17 18 SsangYong Korando Sports 2.313 20.931 61,1% 1,7% 1,7% 1,8% 1,8%
18 16 Kia Ray 2.255 23.976 4,8% 2,2% 1,6% 1,8% 2,0%
19 10 Kia K5 2.173 34.971 -55,5% 3,3% 2,2% 1,7% 2,9%
20 44 Hyundai Genesis 2.053 4.787 139,3% 0,1% 1,5% 1,6% 0,4%
21 20 Hyundai Accent 1.797 17.314 -18,2% 1,5% 1,2% 1,4% 1,5%
22 22 Samsung SM3 1.590 15.577 -1,5% 1,4% 1,1% 1,2% 1,3%
23 24 Kia Pride 1.565 13.966 -4,8% 1,1% 1,2% 1,2% 1,2%
24 21 Kia K7 1.513 16.267 -10,2% 1,4% 1,2% 1,2% 1,4%
25 27 Mercedes E Class 1.511 10.594 19,0% 0,7% 1,2% 1,2% 0,9%
26 26 Chevrolet Cruze 1.503 13.687 -24,0% 1,1% 1,0% 1,2% 1,1%
27 23 SsangYong Korando C 1.361 14.600 -16,6% 1,3% 1,0% 1,1% 1,2%
28 29 BMW 5 Series 1.276 8.456 11,9% 0,5% 1,0% 1,0% 0,7%
29 30 Audi A6 1.255 8.154 76,0% 0,5% 1,0% 1,0% 0,7%
30 31 Kia Mohave 1.079 8.115 96,5% 0,8% 0,4% 0,8% 0,7%
31 32 Chevrolet Trax 873 7.443 62,0% 0,6% 0,5% 0,7% 0,6%
32 40 Volkswagen Tiguan 799 5.513 63,3% 0,4% 0,6% 0,6% 0,5%
33 15 Daewoo Damas 746 24.657 -17,4% 2,6% 0,3% 0,6% 2,1%
34 28 Samsung QM3 719 9.923 1,1% 0,0% 0,6% 0,8%
35 42 BMW 3 Series 667 4.934 46,6% 0,4% 0,5% 0,5% 0,4%
36 36 Chevrolet Captiva 635 6.852 -15,2% 0,6% 0,5% 0,5% 0,6%
37 43 Mercedes C Class 611 4.848 4,2% 0,4% 0,5% 0,5% 0,4%
38 34 Samsung QM5 609 7.037 14,0% 0,6% 0,4% 0,5% 0,6%
39 41 SsangYong Rexton W 591 5.279 7,7% 0,5% 0,3% 0,5% 0,4%
40 58 Samsung SM7 577 2.907 86,7% 0,2% 0,2% 0,5% 0,2%

Please consider to purchase the recently published research on this country featuring the recent performance by segment, brand and models (South Korean Car Market Insights) at €599.

Wishing to receive a broader picture including the country evolution towards the 2018, you can require the development of the South Korean Car Market Outlook to 2018, which will be ready in short for you at €2.500.

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