Turkey car market in 2012 fell 10%. Volkswagen leads

Following years of sustained growth which moved the market at the end of 2011 in the 17th world’s ranking, in the 2012 the Turkish light passenger vehicles market was hit by adverse internal economic conditions and reported a 10.9% decline, dropping down in the world’s 20th position.

In December, the light passengers vehicles sales were 115.400, declining 16.3%% from last year. Full Year sales were 777.859, down 10.9%

Looking at the best brands performance:

Renault conquered the 1st position (2nd year-to-date), selling 12.108 units with a share of 10.5%, up 0.3 points of share from the previous month. During the 2012 Renault sold 83.417 vehicles with a share of 10.7%. Renault held 3 models in the top 25, with the Fluence as market leader.

Volkswagen got down to the 2nd position (1st year-to-date) selling 11.209 units with a share of 9.7% down 4.4 points of share from the previous month. In 2012 Volkswagen sold 92.840 vehicles with a share of 11.9%. Volkswagen held 2 models in the top 10, with the Clio in 5th position.

Opel climbed to the 3rd position (4th year-to-date) selling 8.536 units with a share of 7.4%, up 1.2 points of share from the previous month. During the last year Opel sold 49.390 vehicles with a share of 6.4%.The best-selling model was the Astra HB in 4th position.

Fiat was 4th (3rd year-to-date) selling 6.466 units with a share of 5.6%, up 0.1 points from the previous month. In the last year Fiat sold 50.345 vehicles with a share of 6.5%. The Linea was 2nd this month.

Hyundai was 5th (6th year-to-date) with 6.327 units with a share of 5.5%, down 1.2 points from the previous month. During the 2012 Hyundai sold 46.266 vehicles with a share of 5.9%. The best-selling model was the i20, 3rd this month.

Ford was 6th (5th year-to-date) selling 6.128 units with a share of 5.3%, down 1.0 points from the previous month. In the 2012 Ford sold 47.767 vehicles with a share of 6.1%. The Fiesta was 10th this month.

Toyota was 7th, selling 5.945 units with a share of 5.2%, up 0.9 points from the previous month. During the last year Toyota sold 36.312 vehicles with a share of 4.7%. The best-selling was the Corolla, 8th this month.

Dacia was 8th with 4.972 sales and a share of 4.3%, up 0.9 points from the previous month. In the last year Dacia sold 28.964 vehicles with a share of 3.7%. The Duster was 11th this month.

In the table below, the Top 25 Brands, ranked by year to date position:

Rank

Brand

Dec

2012

I Half

Q3

Nov

Dec

2012

1

Volkswagen

11.209

92.840

12,3%

11,9%

14,1%

9,7%

11,9%

2

Renault

12.108

83.417

12,8%

7,2%

10,2%

10,5%

10,7%

3

Fiat

6.466

50.345

7,0%

6,1%

5,5%

5,6%

6,5%

4

Opel

8.536

49.390

5,9%

6,0%

6,2%

7,4%

6,4%

5

Ford

6.128

47.767

6,4%

6,5%

6,3%

5,3%

6,1%

6

Hyundai

6.327

46.226

5,6%

6,3%

6,7%

5,5%

5,9%

7

Toyota

5.945

36.312

3,8%

5,7%

4,3%

5,2%

4,7%

8

Dacia

4.972

28.964

3,7%

3,6%

3,4%

4,3%

3,7%

9

Citroen

3.458

22.383

2,6%

3,0%

3,3%

3,0%

2,9%

10

Peugeot

3.565

22.340

2,8%

2,7%

3,1%

3,1%

2,9%

11

Mercedes

3.823

21.964

2,5%

3,2%

2,8%

3,3%

2,8%

12

Nissan

2.998

18.873

2,3%

2,6%

2,2%

2,6%

2,4%

13

Chevrolet

1.879

18.492

2,9%

2,3%

1,7%

1,6%

2,4%

14

Honda

2.504

17.576

2,5%

1,9%

2,1%

2,2%

2,3%

15

BMW

1.957

15.247

2,0%

2,1%

2,3%

1,7%

2,0%

16

Audi

1.756

13.720

1,8%

1,9%

1,9%

1,5%

1,8%

17

Kia

2.024

12.715

1,6%

1,6%

1,9%

1,8%

1,6%

18

Skoda

1.625

10.118

1,1%

1,5%

1,2%

1,4%

1,3%

19

Seat

1.042

5.811

0,6%

0,8%

0,9%

0,9%

0,7%

20

Volvo

774

5.247

0,7%

0,7%

0,6%

0,7%

0,7%

21

Mitsubishi

669

3.973

0,6%

0,4%

0,5%

0,6%

0,5%

22

Isuzu

573

2.296

0,2%

0,3%

0,3%

0,5%

0,3%

23

SsangYong

289

2.089

0,3%

0,2%

0,3%

0,3%

0,3%

24

Suzuki

215

1.780

0,2%

0,3%

0,2%

0,2%

0,2%

25

Mini

209

1.758

0,2%

0,2%

0,3%

0,2%

0,2%

Looking at the top models, the Fiat Linea climbed in the first position (4th in November) selling 4.224 units with a share of 5.2%, up 0.6 points from the previous month. 2012 sales were 33.351 with a share of 6.0%.

The Fluence was 2nd (5th in November) selling 4.098 units with a share of 5.1%, up 0.8 points from the previous month, followed by the Corsa in 3rd (13th in November) with 3.340 sales and a share of 4.1%, up 1.7 points from the previous month.

The Astra HB was 4th selling 3.208 units with a share of 4.0%, up 0.1 points from the previous month, followed by the Clio in 5th with 3.162 sales and a share of 3.9%, down 1.8 points from the previous month.

The Corolla was 6th (15th in November) selling 2.785 units with a share of 3.4%, up 1.5 points from the previous month, followed by the Fiesta in 7th with 2.349 sales and a share of 2.9%, down 0.7 points from the previous month.

The Civic climbed in 8th position (19th in November) selling 2.198 units with a share of 2.7%, up 1.3 points from the previous month, followed by the i20 in 9th with 2.086 sales and a share of 2.6%, down 0.9 points, and by the Jetta in 10th with 1.989 sales and a share of 2.5%, down 0.7 points from the previous month.

In the table below, the Top 25 models ranked for the last month:

Rank Dec

Rank Nov

Rank 2012

Model

Dec

2012

I Half

Q3

Nov

Dec

2012

1

4

1

Fiat Linea

4.224

33.351

6,4%

6,5%

4,6%

5,2%

6,0%

2

5

2

Renault Fluence

4.098

26.818

5,0%

4,2%

4,3%

5,1%

4,8%

3

13

6

Opel Corsa

3.340

17.814

3,0%

3,2%

2,4%

4,1%

3,2%

4

6

4

Opel Astra HB

3.208

20.942

3,6%

3,7%

3,9%

4,0%

3,8%

5

1

5

Renault Clio

3.162

18.511

2,7%

2,9%

5,7%

3,9%

3,3%

6

15

13

Toyota Corolla

2.785

12.485

1,9%

2,3%

1,9%

3,4%

2,3%

7

7

3

Ford Fiesta

2.349

21.571

4,2%

4,5%

3,6%

2,9%

3,9%

8

19

12

Honda Civic

2.198

13.788

2,5%

2,5%

1,4%

2,7%

2,5%

9

8

11

Hyundai i20

2.086

15.247

2,3%

3,0%

3,5%

2,6%

2,7%

10

9

9

Volkswagen Jetta

1.989

15.686

2,9%

3,0%

3,2%

2,5%

2,8%

11

24

16

Hyundai Accent

1.956

11.337

2,2%

2,0%

1,2%

2,4%

2,0%

12

16

17

Nissan Qashqai

1.831

10.586

1,6%

2,2%

1,8%

2,3%

1,9%

13

20

20

Dacia Sandero

1.827

9.008

1,5%

1,7%

1,4%

2,3%

1,6%

14

10

10

Ford Focus Sedan

1.751

15.513

3,0%

3,1%

2,8%

2,2%

2,8%

15

14

15

Volkswagen Golf

1.716

11.595

2,2%

2,0%

2,4%

2,1%

2,1%

16

2

7

Volkswagen Polo

1.704

17.537

3,1%

2,7%

5,0%

2,1%

3,2%

17

11

18

Dacia Duster

1.684

10.227

1,7%

1,7%

2,8%

2,1%

1,8%

18

27

14

Volkswagen Passat

1.594

11.888

2,4%

2,3%

1,0%

2,0%

2,1%

19

12

27

Opel Astra Sedan

1.426

6.076

0,9%

0,5%

2,7%

1,8%

1,1%

20

3

21

Fiat Punto

1.301

7.286

1,1%

0,3%

4,9%

1,6%

1,3%

21

25

24

Mercedes C Class

1.010

6.377

1,1%

1,4%

1,1%

1,2%

1,2%

22

23

29

Kia Sportage

1.010

5.556

0,9%

0,9%

1,2%

1,2%

1,0%

23

47

49

Peugeot 301

994

1.940

0,0%

0,0%

0,0%

1,2%

0,3%

24

21

23

BMW Series 3

948

6.715

1,1%

1,5%

1,3%

1,2%

1,2%

25

18

8

Renault Symbol

941

16.477

4,8%

1,9%

1,5%

1,2%

3,0%

To be updated over this and other global countries, please subscribe to our free newsletter. Just click here.

Would you need our help, data or consulting over this country or subject, please mail at info@focus2move.com.

This report was written by Camilla.

(78)

In the spotlight

Brazil Outlook 2017. Recession is not over

Brazil Automotive Industry outlook in the 2017 is not yet positive albeit the prolonged crisis. Indeed economic perspective are still negative and the sector has not yet bottomed out. Market recovery from 2018