Flash Reports

Turkish Vehicle Sales slams 75% in March.

Turkish Vehicle Sales Toyota-Corolla_EU-Version_2014

Turkey

Turkish Vehicle Sales slams 75% in March ending the first quarter with the best global year on year performance. Ford rose in second place while the local made Toyota Corolla was the best-selling model.

Country Outlook

Turkey’s economy lost steam last year, slowing from 2013’s 4.2% expansion to a 2.9% increase. The result was driven by sluggish private consumption and a contraction in fixed investment. More recent data for 2015 paint a mixed picture of the economy. The manufacturing PMI hit an almost-six-year low in March, yet industrial production rebounded to an expansion in February.

On the political front, Turkey’s four major political parties presented their candidate lists to parliament on 7 April for the upcoming June general elections. The ruling Justice and Development party (AKP) has stated that their top electoral priority will be to switch from the current parliamentary system of government to a presidential system and they are hoping to win 367 of the 550 seats in order to change the constitution.

President Recep Tayyip Erdogan has been advocating that the switch will promote political stability and more rapid decision-making going forward, while critics argue that it will lead to a more authoritarian-style government.

Market Outlook

In March 2015 according to data released by O.D.D., Otomotiv Distribütörleri Derneği, the total new Car Passengers sold in Turkey have been 83.302, up a wonderful 75.1% compared with the correspondent period last year. Although this year this market had been predicted as one of the best, at least in the European zone, this level of growth is absolutely above expectations.

The first quarter ended at 171.333 units, up 48.6% fom the correspondent period in 2014 and up to the preliminary data collected, it was the fastest growing market among the 100 largest worldwide.

Competitive Arena

The market leader Volkswagen has sold 12.893 cars, up a robust 69.4% that anyhow was not the best. In the first quarter sales had been 28.237 (+46.8%) with market share at 16.3%.

Ford kept the momentum defending the second place with 9.881 sales, just few more than Renault, up 177.6%. In the quarter sales were 21.740, +121.4%, the 4th highest increase.

Renault was back on the podium with 9.822 sales (+69.2%) ending a quarter with a relatively low increase. The most sensational performance had been scored by Toyota (5th with 4.888 units, +172.2%), Citroen (11th with 2.632, +114.9%), Skoda (13th with 2.132 sales, +183.8%) and Seat (16th with 1.496 units, +185.5%).

As far as the group’s ranking, the March leader was Volkswagen with 21.9% of market share, ahead of Renault-Nissan alliance with 18.4% and FCA with 12.0%.

As far as best-selling models, the Toyota Corolla, local mae, was finally on top of the list with 3.489 units (+289.4%), followed by Renault Fluence with 2.653 units (+55.7%) and Renault Clio with 2.362 (+98.7%).

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Rank Q1 Brand Mar Q1 Var Mar Var Q1 Share Mar Share Q1
1 1 Volkswagen 12.893 28.237 69,4% 46,8% 15,5% 16,3%
2 2 Ford 9.881 21.740 177,6% 121,4% 11,9% 12,5%
3 4 Renault 9.822 19.491 69,2% 21,1% 11,8% 11,3%
4 3 Fiat 9.371 19.828 91,4% 52,0% 11,2% 11,4%
5 6 Toyota 4.888 9.083 172,2% 104,1% 5,9% 5,2%
6 5 Hyundai 4.579 9.975 47,6% 37,7% 5,5% 5,8%
7 8 Opel 3.964 7.155 71,2% 33,4% 4,8% 4,1%
8 7 Dacia 3.664 8.154 68,9% 49,2% 4,4% 4,7%
9 10 Mercedes 3.209 5.825 28,6% 20,0% 3,9% 3,4%
10 9 Peugeot 2.983 5.973 92,3% 82,6% 3,6% 3,4%
11 11 Citroen 2.632 5.385 114,9% 78,1% 3,2% 3,1%
12 12 BMW 2.369 5.124 26,3% 81,3% 2,8% 3,0%
13 13 Skoda 2.120 4.203 183,8% 128,8% 2,5% 2,4%
14 14 Nissan 1.859 4.181 -21,7% -11,6% 2,2% 2,4%
15 15 Audi 1.685 3.398 43,4% 42,8% 2,0% 2,0%
16 16 Seat 1.496 2.763 185,5% 95,7% 1,8% 1,6%
17 17 Kia 1.319 2.693 74,5% 50,3% 1,6% 1,6%
18 18 Honda 1.076 2.492 -25,1% -9,2% 1,3% 1,4%
19 20 Volvo 657 1.242 59,5% 35,0% 0,8% 0,7%
20 19 Mitsubishi 627 1.490 143,0% 74,9% 0,8% 0,9%
21 22 Jeep 308 828 381,3% 414,3% 0,4% 0,5%
22 21 Isuzu 293 836 38,9% 40,0% 0,4% 0,5%
23 23 Iveco 282 538 33,0% 29,3% 0,3% 0,3%
24 25 Subaru 261 366 125,0% 19,6% 0,3% 0,2%
25 26 Land Rover 240 358 69,0% 62,7% 0,3% 0,2%
26 24 Karsan 179 406 336,6% 157,0% 0,2% 0,2%
27 28 Mini 139 207 -7,3% -17,9% 0,2% 0,1%
28 27 SsangYong 100 230 104,1% 1,3% 0,1% 0,1%
29 29 Proton 67 162 179,2% 3,8% 0,1% 0,1%
30 31 Alfa Romeo 56 149 75,0% 26,3% 0,1% 0,1%
31 32 Porsche 53 146 96,3% 41,7% 0,1% 0,1%
32 35 Jaguar 50 75 1566,7% 581,8% 0,1% 0,0%
33 30 Mazda 49 156 -29,0% 8,3% 0,1% 0,1%
34 34 Chery 46 110 35,3% 64,2% 0,1% 0,1%
35 33 Tata 44 132 175,0% 85,9% 0,1% 0,1%
36 36 Suzuki 20 64 -79,6% -73,6% 0,0% 0,0%
37 37 Smart 10 17 25,0% 0,0% 0,0% 0,0%
38 38 Geely 3 14 -66,7% -46,2% 0,0% 0,0%
38 39 Maserati 3 7 -66,7% -69,6% 0,0% 0,0%
39 41 Lamborghini 2 4 300,0% 0,0% 0,0%
40 44 Ferrari 1 1 -50,0% -80,0% 0,0% 0,0%
40 40 Bentley 1 5 0,0% 66,7% 0,0% 0,0%
40 42 Infiniti 1 3 0,0% 50,0% 0,0% 0,0%

Rank Rank Q1 Group Mar Q1 Var Mar Var Q1 Share Mar Share Q1
1 1 Volkswagen 18.250 38.756 80,9% 55,2% 21,9% 22,4%
2 2 Renault-Nissan 15.346 31.829 48,3% 21,0% 18,4% 18,4%
3 4 FCA 10.021 21.353 90,6% 54,2% 12,0% 12,3%
4 3 Ford 9.881 21.740 177,6% 121,4% 11,9% 12,5%
5 5 Hyundai-Kia 5.898 12.668 52,8% 40,2% 7,1% 7,3%
6 6 PSA 5.615 11.358 102,3% 80,4% 6,7% 6,6%
7 7 Toyota 4.888 9.083 172,2% 104,1% 5,9% 5,2%
8 8 GM 3.964 7.155 61,8% 22,0% 4,8% 4,1%
9 9 Mercedes Daimler 3.219 5.842 28,6% 19,9% 3,9% 3,4%
10 10 BMW 2.508 5.331 23,9% 73,2% 3,0% 3,1%
11 11 Honda 1.076 2.492 -25,1% -9,2% 1,3% 1,4%
12 13 Geely Group 660 1.256 56,8% 32,8% 0,8% 0,7%
13 12 Mitsubishi 627 1.490 143,0% 74,9% 0,8% 0,9%
14 15 Tata 334 565 107,5% 87,1% 0,4% 0,3%
15 14 Isuzu Motors 293 836 38,9% 40,0% 0,4% 0,5%
16 17 Fuji Heavy Industries 261 366 125,0% 19,6% 0,3% 0,2%
17 16 Koç Holding 179 406 336,6% 157,0% 0,2% 0,2%
18 18 Mahindra Group 100 230 104,1% 1,3% 0,1% 0,1%
19 19 Proton 67 162 179,2% 3,8% 0,1% 0,1%
20 20 Mazda 49 156 -29,0% 8,3% 0,1% 0,1%

Rank Rank Q1 Model Mar Q1 Var Mar Var Q1 Share Mar Share Q1
1 1 Toyota Corolla 3.489 6.638 289,4% 171,4% 5,8% 5,4%
2 3 Renault Fluence 2.653 5.790 55,7% 19,9% 4,4% 4,7%
3 2 Ford Transit 2.632 5.917 135,0% 74,6% 4,4% 4,8%
4 6 Renault Clio 2.362 4.781 89,7% 26,1% 3,9% 3,9%
5 10 Renault Symbol 2.213 3.485 28,1% -20,7% 3,7% 2,8%
6 5 Hyundai i20 2.100 5.203 45,0% 85,7% 3,5% 4,2%
7 7 Volkswagen Golf 2.072 4.712 76,9% 44,8% 3,4% 3,8%
8 8 Ford Focus sedan 2.038 4.038 32,4% -12,6% 3,4% 3,3%
9 4 Volkswagen Passat 1.895 5.608 18,1% 45,2% 3,1% 4,5%
10 11 Opel Corsa 1.708 3.220 151,9% 150,2% 2,8% 2,6%
11 9 Fiat Fiorino 1.634 3.505 -1,3% -11,3% 2,7% 2,8%
12 12 Nissan Qashqai 1.306 2.888 14,7% 23,5% 2,2% 2,3%
13 17 Opel Astra HB 1.185 2.085 12,2% -34,2% 2,0% 1,7%
14 14 Volkswagen Transporter 1.149 2.268 165,4% 106,9% 1,9% 1,8%
15 13 Volkswagen Caddy 1.144 2.582 96,6% 68,2% 1,9% 2,1%
16 15 Peugeot 301 1.129 2.196 129,0% 145,9% 1,9% 1,8%
17 16 Ford Fiesta 1.086 2.169 132,0% 89,7% 1,8% 1,8%
18 23 Seat Leon 1.020 1.740 321,4% 112,4% 1,7% 1,4%
19 19 Hyundai Accent 993 1.966 42,5% 27,7% 1,6% 1,6%
20 20 Citroen C-Elysée 957 1.937 238,2% 120,6% 1,6% 1,6%
21 24 Mercedes C Class 909 1.610 719,1% 459,1% 1,5% 1,3%
22 22 Toyota Auris 908 1.808 198,5% 137,8% 1,5% 1,5%
23 18 Honda Civic sedan 899 2.000 -24,2% -7,1% 1,5% 1,6%
24 25 Volkswagen Crafter 886 1.525 297,3% 128,3% 1,5% 1,2%
25 26 Dacia Sandero 865 1.489 25,5% 4,9% 1,4% 1,2%

To know all about this market you can purchase the 2014 Auto Book or the 2020 Outlook







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