Flash Reports

Uruguay market report. Full Year 2016

Uruguay Vehicles Sales in 2016 declined for the third consecutive year, dragged down by the difficult economic situation in Brazil and Argentina. Fiat was the new brand leader.

Market Outlook

The Uruguayan economy is expected to have decelerated for the third consecutive year in 2016, dragged down by the difficult economic situation in Brazil and Argentina. The economy should gain some strength in 2017 on the back of expanding private consumption and fixed investment. FocusEconomics Panelists expect GDP to increase 1.0% in 2017, which is unchanged from last month’s forecast, before picking up to 2.2% in 2018.

Meantime, the new vehicles market in 2016 was in negative territory for the third consecutive year. However the sales declined moderately, sustained by the strong end performed in the last two months of the year.

According to data released by the ACAU, the Asociation del Comercio Automotor del Uruguay, the domestic vehicles passengers in December the sales had been 5.979 (+14.3%), for a total of 44.369 (-8.5%).

Competitive Arena 

The brand leader of the year was Fiat recording 5.524 units (+31.5%) ahead of Volkswagen with 5.436 (-3.9%), while Suzuki was third despite the sales losses with 4.473 (-35.4%). Among the highest increases were posted by Ford, Toyota, Mazda, Geely and Renault, while the best performers were Zotye and Jeep (+745.2%).

Chery reported the worst performance losing 66.1% followed by Chana, Suzuki, BYD, Chevrolet and Dongfeng.

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Dec Rank 2016 BRAND Sales December Sales 2016 FY Variation December Variation 2016 FY Share December Share 2016
2 1 Fiat 785 5.524 17,9% 31,5% 13,1% 12,1%
3 2 Volkswagen 621 5.436 8,8% -3,9% 10,4% 11,9%
4 3 Suzuki 602 4.473 20,2% -35,4% 10,1% 9,8%
5 4 Renault 565 4.381 47,9% 34,0% 9,4% 9,6%
1 5 Chevrolet 945 3.809 -15,2% -31,7% 15,8% 8,4%
8 6 Nissan 237 2.517 16,2% -14,7% 4,0% 5,5%
9 7 Hyundai 236 2.215 10,8% -2,0% 3,9% 4,9%
7 8 Ford 289 2.104 221,1% 61,5% 4,8% 4,6%
6 9 Peugeot 305 2.086 58,0% 1,9% 5,1% 4,6%
11 10 Toyota 179 1.623 64,2% 41,5% 3,0% 3,6%
10 11 Kia 211 1.267 1,4% -21,2% 3,5% 2,8%
13 12 Geely 105 1.179 10,5% 36,8% 1,8% 2,6%
12 13 Citroen 110 1.135 -22,5% -9,9% 1,8% 2,5%
13 14 Lifan 105 1.115 775,0% 32,0% 1,8% 2,4%
18 15 BYD 58 1.025 -53,2% -33,2% 1,0% 2,2%
15 16 FAW 77 660 14,9% -27,2% 1,3% 1,4%
17 17 Honda 63 556 -1,6% 3,3% 1,1% 1,2%
22 18 Mitsubishi 27 499 -60,9% -16,7% 0,5% 1,1%
16 19 Mercedes 76 433 26,7% -8,6% 1,3% 0,9%
14 20 Great Wall 80 431 128,6% -14,1% 1,3% 0,9%
21 20 Chery 32 431 -75,4% -66,1% 0,5% 0,9%
20 21 Dongfeng 35 385 34,6% -27,4% 0,6% 0,8%
19 22 Tata 37 307 146,7% 88,3% 0,6% 0,7%
23 23 Jac 25 276 12,7% 0,4% 0,6%
24 24 Jeep 24 262 500,0% 745,2% 0,4% 0,6%
25 25 BMW 22 232 0,4% 0,5%
31 26 Chana 8 211 -73,3% -53,3% 0,1% 0,5%
27 27 Audi 19 205 5,6% -18,0% 0,3% 0,4%
26 28 Mazda 20 178 33,3% 41,3% 0,3% 0,4%
29 29 Subaru 16 130 -38,5% -24,4% 0,3% 0,3%
28 30 Zotye 17 121 0,3% 0,3%
30 31 Gonow 15 62 -6,3% -57,8% 0,3% 0,1%
34 32 Changhe 3 55 -40,0% -56,0% 0,1% 0,1%
32 33 Mini 5 48 0,1% 0,1%
37 34 Dodge 37 -100,0% -61,1% 0,0% 0,1%
33 35 Foton 4 27 300,0% -71,6% 0,1% 0,1%
35 35 BAIC 2 27 -33,3% -71,0% 0,0% 0,1%
31 36 Haima 8 23 0,1% 0,1%
34 37 Ram 3 17 50,0% -46,9% 0,1% 0,0%
Rank Dec Rank 2016 GROUP Sales December Sales 2016 FY Variation December Variation 2016 FY Share December Share 2016 FY
3 1 Renault-Nissan 803 6.913 36,8% 10,6% 13,4% 15,2%
2 2 FCA 817 5.851 20,3% 33,6% 13,7% 12,8%
4 3 Volkswagen 641 5.649 8,8% -4,6% 10,7% 12,4%
5 4 Suzuki 602 4.473 20,2% -35,4% 10,1% 9,8%
1 5 General Motors 945 3.809 -15,2% -31,7% 15,8% 8,4%
6 6 Hyundai-Kia 447 3.482 6,2% -10,0% 7,5% 7,6%
7 7 PSA 415 3.221 23,9% -2,6% 6,9% 7,1%
8 8 Ford 289 2.104 221,1% 61,5% 4,8% 4,6%
9 9 Toyota 179 1.623 64,2% 41,5% 3,0% 3,6%
10 10 Geely Group 105 1.188 10,5% 37,2% 1,8% 2,6%

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