Winter takes a bite out of U.S. car sales and market fell 3%.

Overall, January numbers were not positive, as total sales fell by more than 32,000 units compared with the first month of 2013 at 1.012.582, down 2.9%.

Bitter cold and massive snowstorms took a bite out of US auto sales in January. January is typically the weakest sales month of the year as showrooms empty out following big year-end sales in December.

But the unusually brutal winter weather — which buried huge swaths of the country in snow, ice and frigid temperatures — kept people at home and even delayed delivery of sales to government and corporate fleets.

Looking at the Top Brands performance:

Ford sold 147.521 vehicles with share fell at 14.6%, down 0.8 points from December and below 15% quota representing the base share for Ford. This month, all the low performance was explained by F-Series that lost share from 5.5% to 4.6%, while Fusion advanced in 8th, up 3 spots, with 2.0% of share and Escape was flat in 10th.

Toyota was second outpacing Chevrolet with 124.737 sales and 12.3% of share, up 1.0 points from December. Toyota best-selling model was again Camry in 4th, up 1 spot from December, while the monthly performer was Corolla, soared in 5th, up 7 spots.

Chevrolet was third with 119.089 sales and 11.8% of share, up 0.5 points from December. Silverado in second place has lost o.2 points of share while Cruze was 13th gaining 0.4 points and Equinox in 15th took share flat.

Nissan advanced in 4th selling 81.472 vehicles with an outstanding share of 8.0%, up 0.9 points from the previous month. The best-selling model was again Altima, advanced in 6th, while Rogue was 16th, up 9 spots.

Honda slipped in 5th place selling 80.808 vehicles with 8.0% of share, down 0.8 points from December. Best-selling model was Accord, slipped in 9th, down 5 spots, with CR-V 11th, down 4 spots.

Hyundai in 6th sold 44.005 vehicles with a share of 4.3%, down 0.3 points from the previous month. Top model was the Elantra in 14th place.

Jeep kept the 7th place with 41.910 sales and a share of 4.1%, up 0.2 points from the previous month thanks to Grand Cherokee which entered in the top 20 models.

Kia soared in 8th recovering the December shortfall and selling 41.910 vehicles for a share of 3.7%, up 1.2 points. Kia presented its first all-electric car in U.S. The 2015 Soul EV, unveiled at the media kick-off for the 2014 Chicago Auto Show, joins a hybrid version of its best-selling Optima sedan that has been available here since 2011.

In the table below, the Top 30 Brands ranked for last month positioning:

Rank Jan

Rank Dec

Rank 2013

Brand

Sales Jan

Share I Half ’13

Share Q3 ’13

Share Dec

Share Jan

1

1

1

Ford

     147.521

16,0%

15,2%

15,4%

14,6%

2

3

3

Toyota

     124.737

12,2%

11,7%

11,2%

12,3%

3

2

2

Chevrolet

     119.089

13,0%

11,8%

11,3%

11,8%

4

5

5

Nissan

       81.472

7,3%

7,1%

7,1%

8,0%

5

4

4

Honda

       80.808

8,5%

8,4%

8,8%

8,0%

6

6

6

Hyundai

       44.005

4,6%

4,6%

4,6%

4,3%

7

7

9

Jeep

       41.910

2,9%

3,5%

3,9%

4,1%

8

16

8

Kia

       37.011

3,5%

3,2%

2,5%

3,7%

9

8

7

Dodge

       34.905

4,1%

3,7%

3,5%

3,4%

10

10

11

Subaru

       33.000

2,6%

2,9%

3,0%

3,3%

11

9

10

GMC

       27.733

2,8%

3,0%

3,2%

2,7%

12

12

13

Ram

       26.033

2,2%

2,6%

2,7%

2,6%

13

13

14

Mercedes

       23.892

1,9%

2,7%

2,6%

2,4%

14

15

12

Volkswagen

       23.494

2,6%

2,5%

2,5%

2,3%

15

18

16

Chrysler

       21.113

2,1%

1,8%

1,5%

2,1%

16

17

17

Mazda

       18.813

1,9%

1,7%

1,7%

1,9%

17

11

15

BMW

       18.253

1,8%

2,4%

2,8%

1,8%

18

14

18

Lexus

       17.637

1,5%

2,1%

2,6%

1,7%

19

22

19

Buick

       13.278

1,3%

1,3%

1,1%

1,3%

20

19

20

Cadillac

       11.386

1,1%

1,3%

1,3%

1,1%

21

21

21

Acura

       10.823

1,0%

1,1%

1,2%

1,1%

22

20

22

Audi

       10.101

0,9%

1,1%

1,3%

1,0%

23

23

23

Infiniti

         8.998

0,7%

0,9%

1,0%

0,9%

24

24

24

Lincoln

         5.973

0,5%

0,6%

0,6%

0,6%

25

26

27

Mitsubishi

         4.867

0,4%

0,4%

0,5%

0,5%

26

27

29

Land Rover

         4.674

0,3%

0,4%

0,4%

0,5%

27

29

25

Scion

         4.011

0,4%

0,4%

0,3%

0,4%

28

28

28

Volvo

         3.792

0,4%

0,3%

0,4%

0,4%

29

30

30

Fiat

         3.222

0,3%

0,3%

0,3%

0,3%

30

31

31

Porsche

         3.096

0,3%

0,3%

0,2%

0,3%

In the table below, the Top 25 models ranked by last month position:

Rank Jan

Rank Dec

Rank 2013

Brand

Sales Jan

Share I Half ’13

Share Q3 ’13

Share Dec

Share Jan

1

1

1

Ford F-Series

46.536

4,7%

5,3%

5,5%

4,6%

2

2

2

Chevrolet Silverado

         28.926

3,1%

3,1%

3,1%

2,9%

3

3

5

Dodge RAM

         25.071

2,2%

2,4%

2,5%

2,5%

4

5

3

Toyota Camry

         23.332

2,7%

2,5%

2,2%

2,3%

5

12

9

Toyota Corolla

         22.753

2,0%

1,9%

1,7%

2,2%

6

8

7

Nissan Altima

         22.515

2,1%

1,9%

1,8%

2,2%

7

6

6

Honda Civic

         21.824

2,0%

2,1%

2,1%

2,2%

8

11

11

Ford Fusion

         20.717

2,1%

1,8%

1,8%

2,0%

9

4

4

Honda Accord

         20.079

2,4%

2,2%

2,4%

2,0%

10

10

10

Ford Escape

         19.459

2,0%

1,8%

1,8%

1,9%

11

7

8

Honda CR-V

         18.232

1,9%

1,9%

2,1%

1,8%

12

14

17

Toyota RAV4

         16.880

1,3%

1,5%

1,5%

1,7%

13

15

12

Chevrolet Cruze

        16.828

1,7%

1,3%

1,3%

1,7%

14

13

13

Hyundai Elantra

         15.326

1,6%

1,5%

1,6%

1,5%

15

17

14

Chevrolet Equinox

         14.547

1,6%

1,4%

1,3%

1,4%

16

25

24

Nissan Rogue

         13.831

1,0%

1,0%

1,1%

1,4%

17

18

21

Ford Explorer

          12.810

1,2%

1,2%

1,2%

1,3%

18

19

40

BMW 3 Series

         12.320

0,6%

1,0%

1,2%

1,2%

19

20

22

Jeep Grand Cherokee

         12.207

1,0%

1,2%

1,2%

1,2%

20

22

15

Ford Focus

         12.003

1,7%

1,3%

1,1%

1,2%

21

38

26

Chevrolet Impala

         11.898

1,1%

1,0%

0,8%

1,2%

22

23

19

Chevrolet Malibu

         11.822

1,4%

1,2%

1,1%

1,2%

23

16

20

GMC Sierra

         11.118

1,1%

1,3%

1,3%

1,1%

24

73

37

Chrysler 200

         10.912

1,0%

0,6%

0,4%

1,1%

25

27

35

Subaru Forester

         10.771

0,6%

1,0%

1,0%

1,1%

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