Venezuelan Vehicles Sales in 2016 crushed by the strong economic contraction and the tumbling oil price. Ford led the list, where only 10 brands have sold vehicles this year. Annual sales dropped 76%
Market Outlook
The collapse in oil prices below 30 dollars a barrel and output have laid bare structural weaknesses in the economy, which have been exacerbated by unsound economic policies. FocusEconomics panelists see the economy shrinking 4.1% in 2017, which is down 0.4 percentage points from last month’s forecast. For 2018, the contraction is expected to soften to 0.7%.
Dragged down by the deep economic recession, the automotive sector was in deadlock in 2016, losing 76.3% at 4.088 units. Hitting the fourth consecutive annual decline with the worst performance ever, the martket lost almost 315.000 sales from the record established in 2007.
According to data released by the CAVENEZ, the local association of car manufacturers, the vehicles passengers sold in December had been 175 (-88.0%), hitting the 18th y.o.y. drop down in a row.
Competitive Arena
Ford was the leader with 2.170 units (-9.4%) ahead of Toyota, which was in free fall with only 386 (-89.0%). Scania was the best performer, reaching the third step of the podium with 129 sale.
The most remarkable decline was reported by the previous market leader Chevrolet (-99.4%) folloed by Dodge, Mitsubishi, Iveco and Mack.
The best selling model was the Ford Explorer with 771 units (+3.8%) followed by the Ford Ecosport with 464 (-8.7%) and the Ford F250 with 311 (+104.6%).
Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.
| Rank Dec | Rank 2016 | BRAND | Sales December | Sales 2016 FY | Variation December | Variation 2016 FY | Share December | Share 2016 |
|---|---|---|---|---|---|---|---|---|
| 2 | 1 | Ford | 65 | 2.170 | -76,4% | -9,4% | 37,1% | 72,1% |
| 1 | 2 | Toyota | 75 | 386 | -31,8% | -89,0% | 42,9% | 12,8% |
| 5 | 3 | Scania | - | 129 | -100,0% | 0,0% | 4,3% | |
| 4 | 4 | Mack | 16 | 95 | -72,8% | 9,1% | 3,2% | |
| 5 | 5 | Mitsubishi | - | 91 | -100,0% | -97,4% | 0,0% | 3,0% |
| 5 | 6 | Iveco | - | 75 | -100,0% | -88,2% | 0,0% | 2,5% |
| 5 | 7 | Chevrolet | - | 33 | -100,0% | -99,4% | 0,0% | 1,1% |
| 3 | 8 | Dodge | 19 | 19 | 5,6% | -98,4% | 10,9% | 0,6% |
| 5 | 9 | Mercedes | - | 7 | -92,8% | 0,0% | 0,2% | |
| 5 | 10 | Audi | - | 3 | -100,0% | -76,9% | 0,0% | 0,1% |
| Rank Dec | Rank 2016 | Model | Sales December | Sales 2016 | Variation December | Variation 2016 |
|---|---|---|---|---|---|---|
| 3 | 1 | Ford Explorer | 21 | 771 | -86,6% | 3,8% |
| 6 | 2 | Ford Ecosport | 16 | 464 | -51,5% | -8,7% |
| 9 | 3 | Ford F250 | 5 | 311 | -58,3% | 104,6% |
| 5 | 4 | Ford Fiesta | 18 | 265 | -25,0% | 13,7% |
| 4 | 5 | Scania Camiones | 19 | 258 | ||
| 10 | 6 | Ford F350 | 3 | 249 | -94,4% | -61,8% |
| 1 | 7 | Toyota Fortuner | 33 | 158 | -63,7% | -89,4% |
| 2 | 8 | Toyota Hilux | 28 | 154 | -28,2% | -79,1% |
| 10 | 9 | Ford Cargo 1721 | 3 | 97 | ||
| 8 | 10 | Mack Granite | 7 | 95 | ||
| 7 | 11 | Toyota Corolla | 14 | 74 | -93,8% | |
| 11 | 12 | Iveco Daily | 1 | 48 | -96,2% | -85,4% |
| 12 | 13 | Mitsubishi L300 | - | 40 | -100,0% | -94,5% |
| 12 | 14 | Mitsubishi Canter | - | 34 | -100,0% | -97,2% |
| 10 | 15 | Dodge Forza | 3 | 19 | -83,3% | -98,4% |
| 12 | 16 | Chevrolet Aveo | - | 14 | -100,0% | -98,9% |
| 12 | 17 | Mitsubishi Montero | - | 13 | -100,0% | -98,3% |
| 11 | 17 | Ford Cargo 815 | 1 | 13 | ||
| 12 | 18 | Chevrolet Cruze | - | 11 | -100,0% | -98,1% |
| 11 | 19 | Iveco Trakker | 1 | 10 | ||
| 11 | 20 | Iveco Vertis | 1 | 8 | ||
| 11 | 21 | Iveco Stralis | 1 | 7 | ||
| 11 | 21 | Mercedes Chasis Bus | 1 | 7 | ||
| 12 | 22 | Chevrolet Orlando | - | 3 | -100,0% | -99,2% |
| 11 | 23 | Iveco EuroCargo | 1 | 2 | ||
| 12 | 24 | Chevrolet Optra | - | 1 | -100,0% | -90,9% |
| 12 | 24 | Audi A3 | - | 1 | -75,0% | |
| 12 | 24 | Chevrolet Silverado | - | 1 | -100,0% | -100,0% |
| 12 | 24 | Audi Q5 | - | 1 | -100,0% | -88,9% |
| 11 | 24 | Audi Q7 | 1 | 1 | #DIV/0! | |
| 12 | 24 | Chevrolet LUV | - | 1 | -100,0% | -94,1% |
