New Caledonia Cars Sales improved a little in the 2017 breaking the negative trend started in the 2013. The top seller was again Ford but the competitive landscape has not a clear leader, with several brand at the same level of sales.
Vehicles market in recent year has lost steam declining from the 11.059 units sold in the 2012 at the 8.410 in the 2016. During the 2017 consumer demand was stable and the year ended with a little recovery, up 1.6% at 8.544 units.
| Sales 2012 | Sales 2013 | Sales 2014 | Sales 2015 | Sales 2016 | Sales 2017 | Sales 2018 e | |
|---|---|---|---|---|---|---|---|
| Car+LCV | 11.059 | 9.934 | 9.926 | 9.100 | 8.410 | 8.544 | 8.741 |
| 2012 Var | 2013 Var | 2014 Var | 2015 Var | 2016 Var | 2017 Var | 2018 var e | |
|---|---|---|---|---|---|---|---|
| Car+LCV | -5,7% | -10,2% | -0,1% | -8,3% | -7,6% | 1,6% | 2,3% |
Brand wise, the leader was Ford with 906 sales (-4.0%) ahead of Dacia with 894 (+6.2%), Toyota with 781 (+19.2%), Peugeot with 775 (+3.6%), Citroen with 698 (+32.7%) and Renault with 665 (+0.6%).
| Rank 2017 | Rank 2016 | Brand | Sales 2017 | Sales 2016 | Variation 2017 | Share 2017 | Share 2016 |
|---|---|---|---|---|---|---|---|
| 1 | 1 | Ford | 907 | 945 | -4,0% | 10,6% | 11,8% |
| 2 | 2 | Dacia | 894 | 842 | 6,2% | 10,5% | 10,5% |
| 3 | 5 | Toyota | 781 | 655 | 19,2% | 9,1% | 8,2% |
| 4 | 3 | Peugeot | 775 | 748 | 3,6% | 9,1% | 9,3% |
| 5 | 6 | Citroen | 698 | 526 | 32,7% | 8,2% | 6,6% |
| 6 | 4 | Renault | 665 | 661 | 0,6% | 7,8% | 8,3% |
| 7 | 9 | Hyundai | 493 | 367 | 34,3% | 5,8% | 4,6% |
| 8 | 7 | Nissan | 448 | 432 | 3,7% | 5,2% | 5,4% |
| 9 | 8 | Kia | 326 | 403 | -19,1% | 3,8% | 5,0% |
| 10 | 10 | Suzuki | 288 | 292 | -1,4% | 3,4% | 3,6% |
| 11 | 11 | Subaru | 286 | 282 | 1,4% | 3,3% | 3,5% |
| 12 | 13 | Volkswagen | 281 | 182 | 54,4% | 3,3% | 2,3% |
| 13 | 12 | Isuzu | 264 | 281 | -6,0% | 3,1% | 3,5% |
| 14 | 16 | Mazda | 222 | 139 | 59,7% | 2,6% | 1,7% |
| 15 | 17 | Fiat | 169 | 120 | 40,8% | 2,0% | 1,5% |
| 16 | 19 | Mitsubishi | 164 | 91 | 80,2% | 1,9% | 1,1% |
| 17 | 14 | Chevrolet | 145 | 168 | -13,7% | 1,7% | 2,1% |
| 18 | 15 | Mercedes | 144 | 151 | -4,6% | 1,7% | 1,9% |
| 19 | 23 | Dodge | 84 | 66 | 27,3% | 1,0% | 0,8% |
| 20 | 18 | BMW | 74 | 109 | -32,1% | 0,9% | 1,4% |
| 21 | 21 | Audi | 71 | 77 | -7,8% | 0,8% | 1,0% |
| 22 | 25 | Land Rover | 61 | 60 | 1,7% | 0,7% | 0,7% |
| 23 | 24 | Jeep | 53 | 63 | -15,9% | 0,6% | 0,8% |
| 24 | 27 | Iveco | 46 | 28 | 64,3% | 0,5% | 0,3% |
| 25 | 22 | Mini | 43 | 67 | -35,8% | 0,5% | 0,8% |
| 26 | 20 | Great Wall | 42 | 88 | -52,3% | 0,5% | 1,1% |
| 27 | 26 | Porsche | 30 | 29 | 3,4% | 0,4% | 0,4% |
| 28 | 28 | Opel | 25 | 27 | |||
| 29 | 32 | Alfa Romeo | 18 | 15 | |||
| 30 | 30 | DS | 17 | 20 | |||
| 31 | 35 | Jaguar | 12 | 1 | |||
| 32 | 31 | BYD | 10 | 19 | |||
| 33 | 29 | SsangYong | 3 | 25 | |||
| 33 | 34 | Honda | 3 | 7 | |||
| 34 | 36 | Lexus | 2 | - |
| Rank 2017 | Rank 2016 | Sales 2017 | Sales 2016 | Variation 2017 | |
|---|---|---|---|---|---|
| 1 | 1 | Dacia Duster | 484 | 485 | -0,2% |
| 2 | 2 | Ford Ranger | 411 | 419 | -1,9% |
| 3 | 3 | Toyota Hilux | 383 | 369 | 3,8% |
| 4 | 5 | Peugeot 208 | 277 | 271 | 2,2% |
| 4 | 4 | Ford Fiesta | 277 | 333 | -16,8% |
| 5 | 6 | Isuzu D-Max | 257 | 265 | -3,0% |
| 6 | 42 | Citroen C3 | 253 | 45 | 462,2% |
| 7 | 7 | Dacia Sandero | 242 | 201 | 20,4% |
| 8 | 38 | Hyundai Creta | 227 | 51 | 345,1% |
| 9 | 8 | Nissan Navara | 226 | 200 | 13,0% |
| 10 | 12 | Renault Clio | 184 | 134 | 37,3% |
