Iranian Vehicles Market moderately declined last year. In 2023 the sales were just over 1 million, reporting a sligh 4.9% decline from the previous year.
Car Market Trend and Outlook
Despite maintaining sustained moderate growth in 2022/23 – the Iranian year starts on March 20 – the economy faces entrenched structural challenges. Sluggish and jobless long-term growth, low productivity, high inflation, and imbalances in the banking and pension systems persist. These challenges have compounded long-standing socio-economic grievances that have triggered recent protests.
Ongoing economic sanctions and a dominant public sector hinder the full utilization of Iran’s economic potential, including leveraging a highly educated young population, to further diversify the economy towards non-oil industries and services such as tourism.
High inflation and insufficient job creation disproportionately impact lower-income households. Years of high inflation have negatively impacted poor households and eroded the real value of social assistance transfers. With only around one-third of the population employed and limited job prospects, particularly for the young and female population, labor market challenges persist; this exacerbates inequalities and contributes to a high poverty rate.
The automotive industry is the second most important – after the oil – in the country and in the past, over 15 years ago accounting for over 1.5 million sales per year. However, due to the economic difficulties, sanctions and low pro-capita income, it stands now around 1 million per year.
The industry is controlled by local manufacturers while Chinese OEMs have recently replaced Western companies which left the country after the last sanction tour.
In 2023 the sales were just over 1 million, reporting a sligh 4.9% decline from the previous year.
Tables with sales figures
In the tables below we report sales for Top Brands