Belgium Auto Sales suddenly increased by 5.5% in July, selling 45.110 units. Volkswagen – leader with 11.1% of share – followed the market trend, while Mercedes marked an outstanding +59.9%. BMW scored the worst Top 10 performance.
Economic Environment
Market Trend
In recent years the Belgium car passenger market was moderately positive, with sales grew up form 541k in the 2012 to 628k in the 2018, sustained by the positive economic momentum and by the incentives to renovate the car park with green vehicles. In the 2018 the market had scored the third growth in a row.
According to data released by the Federation Belgie de L’automobile et du cycle, the start of the 2019 was quite negative with both January and February reported in negative territory respectively with 51.074 sales (-10.2%) and 49.919 (-0.7%).
In March the market fell at an increased speed, with sales at 54.873 (-6.1%). In April, sales fall again by 2% with 53.496, while in May, the market falls even faster (-7.1%) with 51.081 units, while in June sales are down 11%, registering 50.038 units.
In July, the market improved by 5.5% with 45.110 sales, leading year-to-date figures at 355.597 (-5%).
Market Outlook
More uncertain Eurozone backdrop and escalation of trade conflicts will not support the consumer goods demand in the short to medium term. However the market is see resilient during the 2019-2025 period, which will end up due to the push to renovate the circulating park, in line with the more restrictive European rules for vehicles emission.Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.
Competitive Arena
The year-to-date market leader is still Volkswagen with 35.574 sales (-6.7%).
In second place Renault with 31.988 (-4.5%) followed by Peugeot with 27.416 (-7.5%).
Mercedes with 24.501 (+8.2%), BMW with 23.241 (-11.2%), Opel with 21.628 (-4.2%), Audi with 19.804 (-8.1%), Citroen with 17.719 (+11%), Ford with 15.990 (-2.9%) and in 10th place Volvo with 13.794 (+8.5%).
To see the best-selling cars ranking, please see the dedicated report.
| Rank 2019 | Rank 2018 | Brand | Sales YTD July 2019 | Sales July 2019 | '+/- YTD 2019 | '+/- Jul 2019 | Share YTD July 2019 | Share July 2019 |
|---|---|---|---|---|---|---|---|---|
| 1 | 1 | Volkswagen | 35.574 | 5.023 | -6,7% | 5,4% | 10,0% | 11,1% |
| 2 | 2 | Renault | 31.988 | 3.665 | -4,5% | 9,1% | 9,0% | 8,1% |
| 3 | 3 | Peugeot | 27.416 | 3.641 | -7,5% | 1,7% | 7,7% | 8,1% |
| 4 | 5 | Mercedes | 24.501 | 4.572 | 8,2% | 59,9% | 6,9% | 10,1% |
| 5 | 4 | BMW | 23.241 | 2.238 | -11,2% | -22,1% | 6,5% | 5,0% |
| 6 | 6 | Opel | 21.628 | 2.298 | -4,2% | 5,2% | 6,1% | 5,1% |
| 7 | 7 | Audi | 19.804 | 2.844 | -8,1% | -8,1% | 5,6% | 6,3% |
| 8 | 9 | Citroen | 17.719 | 2.249 | 11,0% | 20,5% | 5,0% | 5,0% |
| 9 | 8 | Ford | 15.990 | 1.522 | -2,9% | 7,0% | 4,5% | 3,4% |
| 10 | 11 | Volvo | 13.794 | 1.420 | 8,5% | -12,1% | 3,9% | 3,1% |
| 11 | 10 | Hyundai | 13.587 | 1.497 | -9,4% | -23,7% | 3,8% | 3,3% |
| 12 | 13 | Dacia | 12.989 | 1.635 | -4,2% | 20,8% | 3,7% | 3,6% |
| 13 | 12 | Skoda | 12.535 | 1.524 | 0,5% | 7,6% | 3,5% | 3,4% |
| 14 | 15 | Toyota | 11.060 | 1.409 | -5,1% | 15,1% | 3,1% | 3,1% |
| 15 | 16 | Fiat | 10.718 | 1.355 | -8,3% | 12,8% | 3,0% | 3,0% |
| 16 | 17 | Kia | 9.953 | 1.139 | 1,1% | 11,9% | 2,8% | 2,5% |
| 17 | 14 | Nissan | 8.533 | 1.104 | -35,5% | -20,5% | 2,4% | 2,4% |
| 18 | 18 | Seat | 7.127 | 936 | 1,8% | 39,9% | 2,0% | 2,1% |
| 19 | 19 | Mazda | 5.750 | 720 | -4,5% | 25,7% | 1,6% | 1,6% |
| 20 | 20 | Mini | 4.794 | 631 | -8,2% | 17,1% | 1,3% | 1,4% |
| 21 | 21 | Suzuki | 4.267 | 518 | -13,2% | -21,3% | 1,2% | 1,1% |
| 22 | 23 | Jeep | 3.417 | 532 | 8,6% | 19,0% | 1,0% | 1,2% |
| 23 | 22 | Land Rover | 3.324 | 405 | -23,5% | -26,9% | 0,9% | 0,9% |
| 24 | 24 | Jaguar | 2.225 | 339 | -21,4% | 9,4% | 0,6% | 0,8% |
| 25 | 33 | Tesla | 1.989 | 141 | 269,7% | 386,2% | 0,6% | 0,3% |
| 26 | 26 | Honda | 1.922 | 297 | -11,8% | 47,8% | 0,5% | 0,7% |
| 27 | 28 | Mitsubishi | 1.870 | 379 | 21,3% | 68,4% | 0,5% | 0,8% |
| 28 | 25 | Porsche | 1.751 | 212 | -25,8% | -38,6% | 0,5% | 0,5% |
| 29 | 29 | DS | 1.492 | 256 | 21,7% | 5,8% | 0,4% | 0,6% |
| 30 | 27 | Alfa Romeo | 1.279 | 177 | -39,1% | -42,2% | 0,4% | 0,4% |
| 31 | 30 | Smart | 1.039 | 118 | -8,1% | -27,2% | 0,3% | 0,3% |
| 32 | 31 | Lexus | 922 | 117 | -10,1% | 46,3% | 0,3% | 0,3% |
| 33 | 32 | SsangYong | 493 | 79 | -32,2% | -7,1% | 0,1% | 0,2% |
| 34 | 34 | Subaru | 212 | 18 | -41,9% | -60,0% | 0,1% | 0,0% |
| 35 | Alpine | 172 | 29 | 0,1% | ||||
| 36 | 36 | Maserati | 124 | 10 | -26,2% | -44,4% | ||
| 37 | 38 | Ferrari | 85 | 13 | 23,2% | -18,8% | ||
| 38 | 39 | Bentley | 75 | 17 | 134,4% | 13,3% | ||
| 39 | 35 | Other | 43 | 6 | 19,4% | -50,0% | ||
| 40 | 40 | Aston Martin | 32 | 4 | -11,1% | -42,9% | ||
| 41 | 42 | Lotus | 30 | 5 | 15,4% | 66,7% | ||
| 42 | 48 | Rolls-Royce | 23 | - | 130,0% | -100,0% | ||
| 43 | 49 | API | 17 | 1 | 112,5% | -50,0% | ||
| 44 | 46 | Lamborghini | 16 | 2 | 14,3% | 0,0% | ||
| 45 | 47 | McLaren | 15 | 3 | 0,0% | 0,0% | ||
| 46 | 37 | Infiniti | 14 | 4 | -87,8% | -78,9% | ||
| 46 | 45 | Morgan | 14 | 2 | -17,6% | 0,0% | ||
| 47 | 44 | MPM Motors | 8 | - | -11,1% | -100,0% | ||
| 48 | 54 | Lada | 6 | 2 | ||||
| 48 | 41 | Alpina | 6 | - | -66,7% | -100,0% | ||
| 49 | 51 | Caterham | 5 | 1 | 25,0% | |||
| 50 | 50 | B-Style & Flex-I-Trans | 4 | 1 | -50,0% | -75,0% | ||
| 51 | 43 | Chevrolet | 3 | - | -89,7% | -100,0% | ||
| 52 | 52 | AMF | 1 | - | -75,0% | |||
| 52 | 50 | Cadillac | 1 | - | -88,9% |
| Rank 2019 | Rank 2018 | best | Sales YTD July 2019 | Sales July 2019 | '+/- YTD 2019 | '+/- Jul 2019 | Share YTD July 2019 | Share July 2019 |
|---|---|---|---|---|---|---|---|---|
| 1 | 1 | Volkswagen Group | 76.882 | 10.558 | -5,8% | 2,4% | 21,6% | 23,4% |
| 2 | 2 | P.S.A. | 68.255 | 8.444 | -1,7% | 7,2% | 19,2% | 18,7% |
| 3 | 3 | Renault Nissan Alliance | 55.572 | 6.818 | -10,3% | 7,5% | 15,6% | 15,1% |
| 4 | 4 | BMW | 28.064 | 2.869 | -10,7% | -15,9% | 7,9% | 6,4% |
| 5 | 5 | Mercedes Daimler | 25.540 | 4.690 | 7,4% | 55,2% | 7,2% | 10,4% |
| 6 | 6 | Hyundai-Kia | 23.540 | 2.636 | -5,2% | -11,5% | 6,6% | 5,8% |
| 7 | 8 | Ford Group | 15.990 | 1.522 | -2,9% | 7,0% | 4,5% | 3,4% |
| 8 | 7 | F.C.A. | 15.623 | 2.087 | -9,0% | 5,0% | 4,4% | 4,6% |
| 9 | 9 | Geely Group | 13.824 | 1.425 | 8,6% | -11,9% | 3,9% | 3,2% |
| 10 | 10 | Toyota Group | 11.982 | 1.526 | -5,5% | 17,0% | 3,4% | 3,4% |
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