Brazil 2017. Market up 9.2%. Chevrolet dominates

Brazil Vehicles Market 2017 Jeep-Compass-2017

Brazil Vehicles Market in the 2017 has started to recover after the prolonged crisis. The year ended with sales up 9.2% and the 2018 outlook is positive. Chevrolet dominates the market with over 18% of share, while Jeep was the star of the year.

A pickup in household consumption and an improvement in investment kicked the economic recovery into a higher gear in Q3. Low interest rates, recovering business sentiment and stronger dynamics in the labor market are buttressing activity. Leading data for Q4, moreover, continues to point towards a steadily improving economy. The manufacturing PMI hit a multi-year high in November, and both consumer and business confidence rose in the same month. While the economy is finally growing after the worst recession in its modern history, many challenges lie ahead, and severe macroeconomic imbalances need to be addressed.

Brazilian vehicles market fell from a record of 3.6 million in the 2012, when ranked as 4th globally, below the 2 million in the 2016 with a vertical unprecedented and unexpected fall, originated by the awful National Automotive Plan issued in the 2013 added by economic, social and political crisis. Having bottomed out in the Q1 2017, the market has just approached a new positive path.

According to data reported by the Anfavea, the Brazilian Association of Car Manufacturers, despite still bad news from the political, economic and social landscape, in the full year 2017 light vehicles market improved 9.2% at 2.172.452 sales. Outlook for the 2018 is positive again and the recovery will continue.

  Sales 2012 Sales 2013 Sales 2014 Sales 2015 Sales 2016 Sales 2017 Sales 2018 e
Car+LCV 3.635.069 3.575.975 3.328.352 2.477.284 1.989.223 2.172.452 2.343.939

  2012 Var 2013 Var 2014 Var 2015 Var 2016 Var 2017 Var 2018 var e
Car+LCV 6,1% -1,6% -6,9% -25,6% -19,7% 9,2% 7,9%

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At brand-wise, on top of the list there is a shining Chevrolet with 2017sales at 394.150 sales (+14.0%) and 18.1% of market share.

In second place Fiat with 291.352 vehicles (-4.5%) followed by Volkswagen with 272.081 (+19.1%).

Since October Ford has gained a place ending the year with 206.797 units sold (+14.7%) outpacing Hyundai, 5th with 201.973 units (+2.1%). Behind, Toyota with 190.002 sales (+5.4%), Renault with 167.188 (+11.4%), Honda with 131.106 units (+7.0%), a shining Jeep with 88.208 (+49.4%) and in 10th place Nissan with 78.821 (+29.4%).

Thanks to the Q3 data, General Motors has taken the leadership among Manufacturers overtaking FCA.

At model wise, the best-selling models year to date has been the Chevrolet Onix with 188.660 units (+23.0%) followed by the Ford Ka with 120.307 (+18.8%) and the Hyundai HB20 with 105.539 (-12.3%).

Updated statistics on the Top 100 models ranking are available here.

Research, Consulting, Data & Forecast

F2M covers intensively this market with several products developed to help any investigation required. Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2022. AutoData in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.  See details within the  Brazil Corner Store

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank 2017 Ran Dec Brand Sales 2017 Sales Dec Variation 2017 Variation Dec Share 2017 Share Dec
1 1 Chevrolet 394.150 37.416 14,0% 0,5% 18,1% 18,3%
2 2 Fiat 291.352 26.629 -4,5% -9,4% 13,4% 13,0%
3 3 Volkswagen 272.081 25.680 19,1% 11,4% 12,5% 12,5%
4 4 Ford 206.797 19.203 14,7% 13,3% 9,5% 9,4%
5 6 Hyundai 201.973 18.981 2,1% 4,9% 9,3% 9,3%
6 5 Toyota 190.002 19.122 5,4% 6,7% 8,7% 9,3%
7 7 Renault 167.188 15.315 11,4% 9,0% 7,7% 7,5%
8 8 Honda 131.106 11.323 7,0% -5,5% 6,0% 5,5%
9 9 Jeep 88.208 8.473 49,4% 9,1% 4,1% 4,1%
10 10 Nissan 78.821 8.147 29,4% 15,4% 3,6% 4,0%
11 11 Peugeot 26.858 2.337 4,0% -13,6% 1,2% 1,1%
12 12 Citroen 22.559 2.055 -8,0% -22,2% 1,0% 1,0%
13 13 Mitsubishi 21.870 1.749 -12,1% -24,1% 1,0% 0,9%
14 16 Mercedes 14.341 1.144 9,4% -12,3% 0,7% 0,6%
15 15 BMW 10.167 1.163 -14,2% -8,0% 0,5% 0,6%
16 14 Audi 9.913 1.192 -14,6% 7,5% 0,5% 0,6%
17 18 Kia 8.433 743 -21,8% -23,2% 0,4% 0,4%
18 17 Land Rover 6.474 775 -3,2% 37,9% 0,3% 0,4%
19 21 Suzuki 4.546 412 31,8% 23,7% 0,2% 0,2%
20 19 JAC 3.823 641 24,0% 27,4% 0,2% 0,3%
21 22 Chery 3.734 363 49,2% 48,3% 0,2% 0,2%
22 24 Volvo 3.488 300 0,9% -9,4% 0,2% 0,1%
23 20 Lifan 3.273 415 -4,1% 27,7% 0,2% 0,2%
24 23 Iveco 2.111 331 -2,1% 145,3% 0,1% 0,2%
25 26 Mini 1.588 150 23,7% -35,4% 0,1% 0,1%
26 25 Troller 1.568 190 -5,4% 20,4% 0,1% 0,1%
27 27 Jaguar 1.261 137 115,4% 547,5% 0,1% 0,1%
28 29 Subaru 1.157 87 24,7% 73,0% 0,1% 0,0%
29 28 Lexus 662 117 14,0% 222,3% 0,0% 0,1%
30 30 Porsche 548 64 -8,5% -36,8% 0,0% 0,0%
31 32 Dodge 499 35 -64,1% -23,4% 0,0% 0,0%
32 31 SsangYong 375 50 -41,2% -39,0% 0,0% 0,0%
33 39 Ram 332 4 8,1% #DIV/0! 0,0% 0,0%
34 33 Great Wall 264 22 -15,9% -42,1% 0,0% 0,0%
35 35 Jinbei 195 15 -7,5% -42,9% 0,0% 0,0%
36 35 Geely 180 15 -68,2% -73,0% 0,0% 0,0%
37 34 Effa 164 20 141,2% #DIV/0! 0,0% 0,0%
38 37 Foton 98 7 -87,7% -87,1% 0,0% 0,0%
39 40 Hafei 65 2 -93,5% -91,9% 0,0% 0,0%
40 38 Ferrari 60 5 41,5% 8,7% 0,0% 0,0%
41 BYD 49 #DIV/0! #DIV/0! 0,0% 0,0%
42 36 Maserati 44 8 77,4% 263,6% 0,0% 0,0%
43 Shinerary 36 -85,5% -100,0% 0,0% 0,0%
44 Chrysler 13 -96,8% -100,0% 0,0% 0,0%
44 Cadillac 13 -92,8% -100,0% 0,0% 0,0%
45 Rely 12 -78,2% #DIV/0! 0,0% 0,0%
46 Smart 1 #DIV/0! #DIV/0! 0,0% 0,0%
35 ASA 15 #DIV/0! #DIV/0! 0,0% 0,0%

Rank 2017 Ran Dec Group Sales 2017 Sales Dec Variation 2017 Variation Dec Share 2017 Share Dec
1 1 General Motors 394.163 37.416 13,9% 0,4% 18,1% 18,3%
2 2 F.C.A. 382.619 35.485 3,8% -5,1% 17,6% 17,3%
3 3 Volkswagen Group 282.542 26.936 17,4% 11,0% 13,0% 13,1%
4 4 Renault Nissan Alliance 267.879 25.211 13,6% 7,7% 12,3% 12,3%
5 5 Hyundai-Kia 210.406 19.724 0,8% 3,5% 9,7% 9,6%
6 6 Ford M.C. 208.365 19.393 14,5% 13,4% 9,6% 9,5%
7 7 Toyota M.C. 190.664 19.239 5,4% 7,1% 8,8% 9,4%
8 8 Honda M.C. 131.106 11.323 7,0% -5,5% 6,0% 5,5%
9 9 P.S.A. 49.417 4.392 -1,9% -17,8% 2,3% 2,1%
10 11 Mercedes Benz 14.342 1.144 9,4% -12,3% 0,7% 0,6%

Rank 2017 Rank Dec Model Sales 2017 Sales Dec Variation 2017 Variation Dec
1 1 Chevrolet Onix 188.660 17.508 23,0% -2,8%
2 3 Ford KA 120.307 7.881 18,8% -17,7%
3 2 Hyundai HB20 105.539 10.115 -12,3% -17,2%
4 6 Volkswagen Gol 73.919 6.054 23,1% -17,4%
5 7 Chevrolet Prisma 68.991 5.737 4,0% -15,8%
6 16 Renault Sandero 67.344 3.913 6,5% -38,4%
7 5 Toyota Corolla 66.183 6.568 2,2% 9,2%
8 4 Fiat Strada 54.872 6.903 -7,7% 38,8%
9 12 Fiat Mobi 54.271 4.799 88,9% 5,4%
10 14 Fiat Toro 50.726 4.229 22,9% -20,0%
11 9 Jeep Compass 49.187 5.121 645,4% 38,1%
12 13 Honda HR-V 47.775 4.267 -14,3% -1,0%
13 30 Volkswagen Fox/CrossFox 42.716 2.591 -2,3% -33,4%
14 20 Volkswagen Saveiro 42.422 3.275 25,0% 44,8%
15 17 Toyota Etios Hatchback 41.986 3.769 3,2% 3,1%
16 10 Hyundai Creta 41.627 5.099
17 26 Volkswagen Voyage 40.822 2.809 56,6% -29,3%
18 19 Jeep Renegade 38.330 3.345 -25,7% -16,3%
19 15 Toyota Hilux 34.372 4.019 1,0% 9,4%
20 27 Volkswagen Up! 34.213 2.783 -10,8% -17,8%
21 45 Fiat Uno 34.165 1.346 -1,3% -50,1%
22 18 Nissan Kicks 33.466 3.713 212,4% 39,6%
23 24 Hyundai HB20S 32.232 2.922 -30,0% -37,3%
24 21 Ford Ecosport 31.465 3.193 12,0% 40,8%
25 23 Toyota Etios Sedan 31.395 2.991 5,4% 9,1%
26 22 Chevrolet S10 30.447 2.996 14,6% 10,7%
27 8 Fiat Argo 27.929 5.590
28 29 Renault Logan 26.012 2.603 9,7% -1,7%
29 38 Honda Civic 25.874 1.851 24,1% -39,6%
30 28 Honda Fit 25.350 2.694 -10,9% -16,8%

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Laos Automotive Report 2010-2025 features historical data and insights plus professional forecast on new vehicles sales by type, manufacturer, brand and model providing an easy-to-use picture of current and future competitive landscape.