Brazil June. Jeep signs a new double-digit gain with the market up 8.9%

Brazil Vehicles Market, despite the speed reduction, registers a new gain (+8.9%) in June, with 1.245.157 units sold. The brand leader Chevrolet marks a double-digit gain, as well as Volkswagen and Fiat.  Jeep and Citroen register remarkable performances.

 

Economic Environment

Brazilian GDP contracted in the first quarter of the year for the first time since the severe recession in 2015-2016. A breakdown by components revealed broad-based weakness in the economy, with uncertainty at home and abroad strangling fixed investment. In addition, exports plunged on lower mining sales amid troubles at Vale, the slowdown in global trade and collapse in demand from key trading partner Argentina.

Available data for the second quarter points to lingering softness: Industrial production barely grew in April and both consumer and business confidence fell in May.

 

Market Trend

Brazilian vehicles market fell from a record of 3.6 million in the 2012, when ranked as 4th globally, below the 2 million in the 2016 with a vertical unprecedented and unexpected fall, originated by the awful National Automotive Plan issued in the 2013 added by economic, social and political crisis. Having bottomed out in the Q1 2017, the market approached a new positive path. According to data reported by the Anfavea, the Brazilian Association of Car Manufacturers, despite still bad news from the political, economic and social landscape, in the 2017 light vehicles market improved 9.2% at 2.172.452 sales.

In the 2018, the market has fully recovered. The recovery of past year, have been confirmed with a growth of 13.8% this year, ending with 2.471.626 sales. Indeed, even if we are still far from the 2012 record, the market has even improved from last year, erasing the previous three years of decline.

The 2019 is keeping the previous year’s solid growth, as January improved 8.9% with sales at 191.241. February has been even more superb with a plus 25.2% and 189.850 sales, leading to year to date +16.3% and 380.602 units sold.

In March the market stopped its growth,  registering a slightly negative result (-0.3%). However, year-to-date registrations lead to a positive result (+10%) with 580.152 units.

In April, sales started growing again (+5.4%), even if slowly than the first two months of the year, registering 221.321 units. In May, the market gains a fantastic 20.1% with 234.173 units sold, while June, despite the positive trend, sees a reduction in speed (+8.9%) with 212.182 units.

The Q2 figures are 1.245.157 (+10.5%).

 

Market Outlook

After the strong 2013-2016 fall and the last two years recovery, the Brazilian automotive industry is projected to slow down the recovery while the country is facing a new deal, under the last year appointed government. The industry is seen to grow during the 2019-2025 while several changes will modify the mix, the competitive landscape, the premium brands activities and the customers focus.

Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.

 

 

Competitive Arena

At brand-wise, year-to-date  Chevrolet sold 222.055 vehicles (+16.6%) with 17.8% of market share.

In second place Volkswagen with 187.476 sales (+12.7%) , ahead of Fiat with 171.441  units (+17.1%).

In fourth place Renault with 112.856 units (+20.2%), Ford with 103.620 (-2.9%),  followed by Toyota with 102.496 (+13.1%), Hyundai with 99.573 (+2.7%), Honda with 64.670 units (-0.1%), Jeep with 61.278 (+23.1%) and in 10th place Nissan with 43.995 (-5.6%).

At model wise, the best-selling model is the Chevrolet Onix with 133.767 units (+49.3%), followed by the Ford Ka with 87.417 (+29.6%) and the Hyundai HB20 with 62.266  (+23.2%).

Updated statistics on the Top 100 models ranking for current and previous years are available in the dedicated section.

Rank
2019
Rank
2018
BrandSales
YTD 2019
Jun
2019
'+/-
YTD 2019 Var
'+/-
Jun 19
Share
YTD 2019
Share
June 2019
11Chevrolet222.05536.51016,6%12,6%17,8%17,2%
22Volkswagen187.47632.76912,7%13,1%15,1%15,4%
33Fiat171.44130.94017,1%12,8%13,8%14,6%
45Renault112.85621.38420,2%7,9%9,1%10,1%
54Ford103.62017.221-2,9%-8,1%8,3%8,1%
67Toyota102.49616.61213,1%16,9%8,2%7,8%
76Hyundai99.57316.6422,7%7,1%8,0%7,8%
88Honda64.67010.012-0,1%6,3%5,2%4,7%
99Jeep61.27811.03223,1%26,3%4,9%5,2%
1010Nissan43.9957.580-5,6%6,2%3,5%3,6%
1113Citroen13.4511.80643,3%27,5%1,1%0,9%
1212Mitsubishi10.8021.933-2,1%10,7%0,9%0,9%
1311Peugeot10.7061.704-9,5%-5,9%0,9%0,8%
1418Chery8.5311.608276,5%228,2%0,7%0,8%
1514Mercedes6.122847-11,0%-39,2%0,5%0,4%
1616BMW5.7851.1178,2%8,7%0,5%0,5%
1715Kia4.651598-23,7%-30,3%0,4%0,3%
1817Audi3.960586-4,8%-23,7%0,3%0,3%
1919Volvo3.55762433,2%16,2%0,3%0,3%
2020Land Rover2.686404-28,8%-34,8%0,2%0,2%
2122Suzuki1.918253-15,8%-30,3%0,2%0,1%
2221JAC658--70,6%-100,0%0,1%0,0%
2336Effa630-687,5%-100,0%0,1%0,0%
2423Lifan493--62,9%-100,0%
2524Iveco415--61,7%-100,0%
2634Dodge338-199,1%-100,0%
2725Troller250--66,9%-100,0%
2826Jaguar166--75,2%-100,0%
2928Lexus147--58,9%-100,0%
3030Porsche137--65,6%-100,0%
3129Subaru96--76,8%-100,0%
3237Ferrari82-38,3%-100,0%
3331Ram60--77,0%-100,0%
3432Jinbei58--61,7%-100,0%

Rank
2019
Rank
2018
GroupSales
YTD 2019
Jun
2019
'+/-
YTD 2019 Var
'+/-
Jun 19
Share
YTD 2019
Share
June 2019
11F.C.A.233.61341.97218,2%15,2%18,7%19,7%
22General Motors222.05536.51016,6%12,6%17,8%17,1%
33Volkswagen Group191.57333.35512,1%11,9%15,3%15,6%
44Renault Nissan Alliance167.65330.89710,6%7,7%13,4%14,5%
56Hyundai-Kia104.22417.2401,2%5,2%8,3%8,1%
65Ford Group103.87017.221-3,4%-8,7%8,3%8,1%
77Toyota Group102.64316.61212,8%16,4%8,2%7,8%
88Honda Motor64.67010.012-0,1%6,3%5,2%4,7%
99P.S.A.24.1573.51013,8%8,8%1,9%1,6%
1012Chery Automobile8.5311.608276,5%228,2%0,7%0,8%

Rank
2019
Rank
2018
ModelsSales
2019 YTD
Sales
June 19
'+/-
2019 Var
'+/-
June 19
11Chevrolet Onix133.76719.50049,3%20,2%
22Ford KA87.41712.45329,6%6,3%
33Hyundai HB2062.2668.14723,2%-2,4%
45Chevrolet Prisma45.8656.06943,3%52,6%
57Renault Kwid45.7277.88254,1%57,5%
64Volkswagen Gol44.9396.65638,1%32,4%
78Fiat Strada42.0756.41729,4%17,2%
89Fiat Argo41.6907.53949,0%37,4%
96Volkswagen Polo37.8565.42810,9%9,1%
1018Jeep Renegade37.1975.91273,6%63,0%
1111Fiat Toro34.8734.92333,9%-10,5%
1210Jeep Compass33.4385.08018,0%-0,6%
1314Fiat Mobi29.8734.63919,7%4,6%
1412Toyota Corolla29.7594.9155,6%14,6%
1517Nissan Kicks28.9884.70332,7%79,0%
1615Hyundai Creta28.4844.63841,3%59,2%
1716Honda HR-V27.1423.89717,3%24,1%
1813Renault Sandero26.6723.0076,3%-51,0%
1920Volkswagen Virtus26.1383.70454,3%-11,9%
2022Volkswagen Fox/CrossFox23.9372.64527,8%-19,0%
2121Toyota Hilux23.9043.04337,0%2,3%
2219Volkswagen Saveiro22.6243.2571,9%-13,0%
2348Toyota Yaris20.9182.8773398,0%1283,2%
2425Hyundai HB20S18.7992.62421,7%-1,7%
2523Ford Ecosport18.5402.38416,0%-13,7%
2624Volkswagen Voyage18.1782.56319,0%-3,1%
2726Chevrolet S1016.7452.8718,1%-4,9%
2831Renault Captur16.4013.89875,6%93,6%
2932Honda Civic15.7072.33818,6%6,8%
3035Renault Duster15.5473.01985,3%50,2%

(3026)

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