Brazil full year 2016. Chevrolet leader in a falling market.

Brazilian Vehicles Market 2016 Chevrolet Onix 2017

Brazilian Vehicles Market 2016 fell down for the fourth year in a row having lost over 1.6 million units from the 2012 record and landing below the 2 million units, the World’s 10th market. Chevrolet market leader.

Market Outlook

The smallest fall of GDP recorded in Q3 in over one year, confirmed that the economy is returning from rock bottom. However the economic dynamics remain feeble and the road to recovery is likely to be long. Leading indicators suggest that the economy is on weak footing in Q4: consumer confidence and the manufacturing PMI fell in November.

According to data released by the Anfavea, the Brazilian Association of Car Manufacturers, the new vehicles passenger’s sales in December hit the 24th y.o.y. drop down in a row, reporting 199.300 units (- 9.8%).

The domestic vehicles market remained afflicted by the heavy crisis even in 2016, hitting the 4th consecutive year of sharp decline.

The registrations had been 1.988.213 units (-19.7%), down almost 490.000 units compared to the 2015. Since the crisis start, the industry has lost over 1.6 million of annual sales, falling from the World’s fourth place to the current 10th.

Competitive Arena

In 2016, Jeep and Toyota were the only two brands within the top 10 with positive performance, while others increase were reported by Volvo and by Foton, Jaguar, Lexus and Alfa Romeo.

Losing less than the direct competitors, Chevrolet (-10.9%) was on the first step of the podium followed by Fiat (-30.5%) and Volkswagen (-36.5%), while among the worst performance there were Mitsubishi, Mercedes, Suzuki and Kia. 

The Chevrolet Onix was the best-selling model of the year with 153.372 units (+21.8%) ahead of the Hyundai HB20 with 121.616 (+10.2%) and the Ford Ka with 101.278 (-18.5%).

The whole ranking by model is inside the report dedicated to the Brazilian best selling models.

Research, Consulting, Data & Forecast Store

F2M covers intensively this market with several products developed to help any investigation required.

Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2022.

Auto Data in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.

All these and more within our  Brazil Corner Store

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank Dec Rank 2016 BRAND Sales December Sales 2016 FY Variation December Variation 2016 FY Share December Share 2016
1 1 Chevrolet 37.237 345.874 -1,9% -10,9% 18,7% 17,4%
2 2 Fiat 29.403 305.008 -21,6% -30,5% 14,8% 15,3%
3 3 Volkswagen 23.058 228.458 -10,5% -36,5% 11,6% 11,5%
4 4 Hyundai 18.088 197.856 -7,3% -3,3% 9,1% 9,9%
6 5 Ford 16.946 180.324 -2,3% -28,9% 8,5% 9,1%
5 6 Toyota 17.922 180.251 9,3% 2,5% 9,0% 9,1%
7 7 Renault 14.049 150.034 -21,9% -17,4% 7,0% 7,5%
8 8 Honda 11.986 122.559 -20,4% -20,1% 6,0% 6,2%
10 9 Nissan 7.058 60.921 14,9% -0,5% 3,5% 3,1%
9 10 Jeep 7.766 59.058 9,2% 41,3% 3,9% 3,0%
11 11 Peugeot 2.705 25.826 13,9% -3,2% 1,4% 1,3%
12 12 Citroen 2.641 24.530 -19,0% -22,2% 1,3% 1,2%
13 13 Mitsubishi 2.304 19.838 -25,7% -51,7% 1,2% 1,0%
14 14 Mercedes 1.304 13.111 -40,1% -34,7% 0,7% 0,7%
15 15 BMW 1.264 11.856 -22,9% -25,2% 0,6% 0,6%
16 16 Audi 1.109 11.601 -51,7% -33,9% 0,6% 0,6%
17 17 Kia 968 10.779 -37,1% -32,3% 0,5% 0,5%
18 18 Land Rover 562 6.691 -35,6% -24,1% 0,3% 0,3%
21 20 Volvo 331 3.456 562,0% 12,7% 0,2% 0,2%
20 21 Suzuki 333 3.448 -24,3% -34,4% 0,2% 0,2%
22 22 Lifan 325 3.412 -35,9% -31,8% 0,2% 0,2%
19 23 Jac 503 3.083 92,0% -41,1% 0,3% 0,2%
23 24 Chery 245 2.502 -8,0% -55,1% 0,1% 0,1%
26 25 Iveco 135 2.157 -22,0% -19,3% 0,1% 0,1%
25 26 Troller 158 1.657 5,2% -21,8% 0,1% 0,1%
32 27 Dodge 46 1.388 14,2% -30,3% 0,0% 0,1%
24 28 Mini 232 1.283 5,6% -26,0% 0,1% 0,1%

Rank Dec Rank 2016 GROUP Sales December Sales 2016 FY Variation December Variation 2016 FY Share December Share 2016 FY
1 1 FCA 37.406 368.511 -16,7% -24,2% 18,8% 18,6%
2 2 General Motors 37.251 346.055 -1,9% -10,9% 18,7% 17,4%
3 3 Volkswagen 24.268 240.658 -13,8% -36,4% 12,2% 12,1%
4 4 Renault-Nissan 21.107 210.955 -12,6% -13,1% 10,6% 10,6%
5 5 Hyundai-Kia 19.056 208.635 -9,5% -5,4% 9,6% 10,5%
7 6 Ford 17.104 181.981 -2,2% -28,8% 8,6% 9,2%
6 7 Toyota 17.958 180.832 9,3% 2,6% 9,0% 9,1%
8 8 Honda 11.986 122.559 -20,4% -20,1% 6,0% 6,2%
9 9 PSA 5.346 50.356 -5,1% -13,5% 2,7% 2,5%
10 10 Mitsubishi 2.304 19.838 -25,7% -51,7% 1,2% 1,0%

Rank Dec Rank 2016 Model Sales December Sales 2016 Variation December Variation 2016
1 1 Chevrolet Onix 18.432 153.372 22,2% 21,8%
2 2 Hyundai HB20 12.221 121.616 32,9% 10,2%
3 3 Ford KA 9.739 101.278 14,2% -18,5%
4 8 Volkswagen Gol 7.330 60.044 12,8% -27,4%
5 4 Chevrolet Prisma 6.811 66.337 -11,5% -5,7%
6 7 Renault Sandero 6.353 63.228 -23,8% -19,1%
7 6 Fiat Palio 6.272 63.996 -51,4% -47,7%
8 5 Toyota Corolla 6.015 64.738 -6,4% -3,9%
9 14 Fiat Toro 5.288 41.283
10 9 Fiat Strada 4.975 59.443 -27,5% -39,7%
11 12 Hyundai HB20S 4.664 46.023 5,1% -13,6%
12 22 Fiat Mobi 4.555 28.731
13 10 Honda HR-V 4.312 55.758 -34,0% 9,0%
14 11 Jeep Renegade 3.998 51.567 -42,7% 31,6%
15 26 Volkswagen Voyage 3.971 26.074 53,9% -37,2%
16 13 Volkswagen Fox/CrossFox 3.893 43.727 -52,2% -45,1%
17 59 Jeep Compass 3.708 6.599
18 18 Toyota Hilux 3.672 34.031 5,5% 3,4%
19 16 Toyota Etios Hatch 3.655 37.974 24,2% 7,5%
20 15 Volkswagen Up! 3.386 38.354 -18,5% -28,4%
21 23 Honda Fit 3.238 28.439 -6,6% -33,0%
22 32 Honda Civic 3.064 20.857 47,2% -33,2%
23 21 Toyota Etios Sedan 2.742 29.791 26,3% 14,4%
24 25 Chevrolet S10 2.707 26.558 -12,2% -20,3%
25 17 Fiat Uno 2.698 34.626 -57,1% -56,6%
26 47 Nissan Kicks 2.660 10.712
27 28 Renault Logan 2.647 23.707 13,4% -23,8%
28 27 Renault Duster 2.442 25.373 -14,7% -26,1%
29 20 Fiat Siena 2.398 33.478 -48,3% -43,6%
30 24 Ford Ecosport 2.268 28.105 -6,8% -17,0%
31 29 Chevrolet Spin 2.267 22.982 -7,7% -16,0%
32 19 Volkswagen Saveiro 2.262 33.950 -23,3% -40,1%
33 31 Nissan Versa 2.222 21.897 -18,8% 24,9%
34 37 Chevrolet Montana 2.006 14.769 82,5% -37,6%
35 30 Chevrolet Cobalt 1.868 22.467 -18,1% -2,6%
36 33 Ford Fiesta 1.752 18.623 -40,9% -60,9%
37 35 Ford Ranger 1.694 15.812 34,2% -6,3%
38 40 Toyota Hilux SW4 1.666 12.168 280,4% 40,0%
39 41 Chevrolet Cruze Sedan 1.563 12.064 137,2% 4,5%
40 34 Nissan March 1.530 18.376 -20,4% -20,2%

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Laos Automotive Report 2010-2025

Laos Automotive Report 2010-2025 features historical data and insights plus professional forecast on new vehicles sales by type, manufacturer, brand and model providing an easy-to-use picture of current and future competitive landscape.