Alfa Romeo is an Italian Brand owned by FCA (Fiat Chrysler Automobiles) Group. In 1910 Alfa Romeo firm was established in Milan with the mission to produce racing cars. The first participation in a car racing is dated 1911. Since 1932 it was owned by Italian state holding company I.R.I. and since 1986 it became a part of the Fiat Group. Actually the production is reduced to few models all developed and produced in Italy. The brand counts thousand clubs all around the world and millions fans, despite its presence is the roads is becoming rare. In the industrial plan recently announced by FCA, Alfa Romeo should be revamped with strong investments and a larger line up, focused back on its racing heritage
Alfa Romeo sales performance in the 2017 is finally positive after seven years of fall, pulled up by the new Giulia and Stelvio sales. Sales were up in North America, Europe and GCC. The Giulietta is the best-selling model.