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Chevrolet May. China pulls up sales after 4 years

chevrolet global performance Chevrolet-Camaro-2019

Chevrolet Global performance in the 2018 is finally positive after four years of decline and year to date May sales were up 5.1% at 1.63 millions sales. Growth is mainly due to the +45% scored in China, while Korea is down 51%, Mexico 20% and Saudi 9%.

Chevrolet ranks as the seventh larger car brand in the World.

Following four years of consecutive decline, from the 2013 record of 4.96 million light vehicles sold, the brand this year is finally growing with Year to Date May 2018 registrations at 1.63 million, up 5.1%.

The management is working to find a light motive to the models line up, as the brand has a quite diluted perception in the World and being too weak in the SUVs and off-road emerging segments, while is strong in the saloon “old fashion” segments. SUV are growing 21.3% this year, but their weight on total sales is only at 24.8%.

Looking at the sales country-wise, while the top market is still the USA weighting over the half of global sales, China is fast growing (+45.7%). Other positive performing countries this year are Argentina (+12.4%), Kuwait (+29.2%), Indonesia (+14.8%), Iraq (+94.1%).

Negative scores are arriving from Mexico (-20.4%), South Korea (-51%), Colombia (-18.4%), Uzbekistan (-11.6%), Egypt (-11%), Saudi Arabia (-9.1%), Vietnam (-18.1%) and Philippines (-29.6%).

In this report we are providing an overview of the brand score, but under subscription full data are available (by country/segment/model).

In the next table brand sales mix by segment is reported for the period 2013-2017, plus the estimate for full year 2018.

  Mix 2013 Mix 2014 Mix 2015 Mix 2016 Mix 2017 Mix 2018 e
sedan 37,1% 36,7% 31,6% 28,0% 26,7% 26,4%
SUV 18,0% 19,4% 21,8% 22,0% 23,4% 24,8%
Pick up 15,1% 16,1% 20,7% 21,2% 22,1% 22,4%
Hatch 23,4% 21,1% 19,3% 22,1% 21,8% 21,1%
coupe 2,2% 2,8% 2,8% 2,8% 2,5% 2,1%
Van Mid 1,8% 2,0% 1,7% 1,9% 1,8% 1,9%
MPV 1,6% 1,3% 1,2% 1,3% 0,9% 0,8%
Van Small 0,0% 0,0% 0,3% 0,2% 0,3% 0,3%
Van Large 0,6% 0,6% 0,7% 0,5% 0,3% 0,1%
Total 100,0% 100,0% 100,0% 100,0% 100,0% 100,0%

In the next table, you can see the 2018 monthly sales by segment. This time we report the absolute volume rather than the mix reported in the previous table.

  Sales Jan 18 Sales Feb 18 Sales Mar 18 Sales Apr 18 Sales May 18 Sales YTD May 18 Variation 2018
sedan 91.364 68.667 99.419 92.315 94.643 446.408 2,3%
SUV 80.464 74.787 96.037 86.205 92.706 430.199 21,3%
Pick up 61.905 62.081 82.224 71.367 81.847 359.423 9,0%
Hatch 61.035 52.969 68.983 65.487 66.470 314.944 -5,0%
Van Mid 6.738 6.607 8.119 7.166 7.845 36.476 12,1%
coupe 4.365 5.553 8.177 6.319 7.071 31.485 -34,3%
MPV 3.042 2.636 2.388 2.535 2.401 13.002 -14,7%
Van Small 644 858 945 834 919 4.200 6,5%
Van Large 570 434 417 522 468 2.412 -64,0%
Bus Light 84 25 37 74 49 269 17,5%
Truck Light 17 17 17 17 17 85 0,0%
Total 310.229 274.633 366.763 332.841 354.436 1.638.902 5,1%

Then we report the 2018 monthly sales by country. Indeed, in this free report we share full data just for the top 10 countries, while the ranking of Top 100 countries (for this brand) is correct and detailed data are provided on subscription (just contact us for more info).

Rank 2018 Rank 2017   Sales Q1 Sales Apr Sales May Sales YTD May Variation 2018
1 1 USA 490.919 163.015 182.286 836.220 4,7%
2 2 China 158.330 60.482 57.237 276.049 45,7%
3 3 Brazil 91.867 33.829 32.313 158.009 11,1%
4 4 Mexico 41.894 18.145 19.272 79.311 -20,4%
5 5 Canada 38.778 17.159 19.463 75.400 6,5%
6 7 Argentina 36.599 8.974 9.748 55.321 12,4%
7 6 South Korea 16.938 4.296 5.568 26.802 -51,6%
8 8 Colombia 11.345 4.065 4.207 19.617 -18,4%
9 9 Uzbekistan 9.256 3.460 3.739 16.455 -11,6%
10 10 Chile 7.865 2.159 2.892 12.916 0,0%
11 11 Russia
12 13 Ecuador
13 12 Egypt
14 14 Saudi Arabia
15 15 Thailand
16 18 Vietnam
17 21 Kuwait
18 19 Israel
19 20 Peru
20 22 UAE
21 24 Paraguay
22 23 Philippines
23 25 Indonesia
24 32 Iraq
25 26 Tunisia
26 27 Qatar
27 28 Nicaragua
28 29 Panama
29 31 Uruguay
30 30 Lebanon
31 33 Laos
32 38 Germany
33 35 Dominican Republic
34 34 Oman
35 36 El Salvador
36 37 Kazakhstan
37 39 Bahrain
38 41 Ukraine
39 40 Jordan
40 42 Honduras
41 43 Guatemala
42 44 Puerto Rico
43 49 Algeria
44 45 Japan
45 46 Bolivia
46 47 Iceland
47 48 Malaysia
48 52 Costa Rica
49 53 Botswana
50 54 Madagascar
51 50 New Caledonia
52 55 Angola
53 56 Brunei
54 57 Singapore
55 60 Namibia
56 58 Zimbawe
57 51 Switzerland
58 61 Myanmar
59 62 Azerbaijan
59 62 Ghana
60 60 Zambia
61 63 Cuba
62 65 Cambodia
63 66 Swaziland
64 62 Sweden
65 67 Moldova
66 59 Belarus
67 70 UK
67 64 Nigeria
68 69 Macedonia
68 67 Kenya
69 71 Tahiti
70 72 Mozambique
71 75 Italy
72 74 Ethiopia
73 77 Norway
73 71 France
74 76 ivory coast
75 77 Uganda
76 79 Taiwan
77 82 Austria
78 79 Senegal
79 80 Montenegro
79 80 Cameroon
80 68 Czech Rep
80 81 Mauritius
81 73 Belgium
82 83 New Zealand
82 83 Gabon
82 83 Lesotho
83 78 Georgia
84 86 Estonia
84 85 Finland
84 86 Croatia

Global Automotive Database

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 150 vehicles markets worldwide.





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