Chevrolet May. China pulls up sales after 4 years

chevrolet global performance Chevrolet-Camaro-2019

Chevrolet Global performance in the 2018 is finally positive after four years of decline and year to date May sales were up 5.1% at 1.63 millions sales. Growth is mainly due to the +45% scored in China, while Korea is down 51%, Mexico 20% and Saudi 9%.

Chevrolet ranks as the seventh larger car brand in the World.

Following four years of consecutive decline, from the 2013 record of 4.96 million light vehicles sold, the brand this year is finally growing with Year to Date May 2018 registrations at 1.63 million, up 5.1%.

The management is working to find a light motive to the models line up, as the brand has a quite diluted perception in the World and being too weak in the SUVs and off-road emerging segments, while is strong in the saloon “old fashion” segments. SUV are growing 21.3% this year, but their weight on total sales is only at 24.8%.

Looking at the sales country-wise, while the top market is still the USA weighting over the half of global sales, China is fast growing (+45.7%). Other positive performing countries this year are Argentina (+12.4%), Kuwait (+29.2%), Indonesia (+14.8%), Iraq (+94.1%).

Negative scores are arriving from Mexico (-20.4%), South Korea (-51%), Colombia (-18.4%), Uzbekistan (-11.6%), Egypt (-11%), Saudi Arabia (-9.1%), Vietnam (-18.1%) and Philippines (-29.6%).

In this report we are providing an overview of the brand score, but under subscription full data are available (by country/segment/model).

In the next table brand sales mix by segment is reported for the period 2013-2017, plus the estimate for full year 2018.

 Mix 2013Mix 2014Mix 2015Mix 2016Mix 2017Mix 2018 e
sedan37,1%36,7%31,6%28,0%26,7%26,4%
SUV18,0%19,4%21,8%22,0%23,4%24,8%
Pick up15,1%16,1%20,7%21,2%22,1%22,4%
Hatch23,4%21,1%19,3%22,1%21,8%21,1%
coupe2,2%2,8%2,8%2,8%2,5%2,1%
Van Mid1,8%2,0%1,7%1,9%1,8%1,9%
MPV1,6%1,3%1,2%1,3%0,9%0,8%
Van Small0,0%0,0%0,3%0,2%0,3%0,3%
Van Large0,6%0,6%0,7%0,5%0,3%0,1%
Total100,0%100,0%100,0%100,0%100,0%100,0%

In the next table, you can see the 2018 monthly sales by segment. This time we report the absolute volume rather than the mix reported in the previous table.

 Sales Jan 18Sales Feb 18Sales Mar 18Sales Apr 18Sales May 18Sales YTD May 18Variation 2018
sedan91.36468.66799.41992.31594.643446.4082,3%
SUV80.46474.78796.03786.20592.706430.19921,3%
Pick up61.90562.08182.22471.36781.847359.4239,0%
Hatch61.03552.96968.98365.48766.470314.944-5,0%
Van Mid6.7386.6078.1197.1667.84536.47612,1%
coupe4.3655.5538.1776.3197.07131.485-34,3%
MPV3.0422.6362.3882.5352.40113.002-14,7%
Van Small6448589458349194.2006,5%
Van Large5704344175224682.412-64,0%
Bus Light842537744926917,5%
Truck Light1717171717850,0%
Total310.229274.633366.763332.841354.4361.638.9025,1%

Then we report the 2018 monthly sales by country. Indeed, in this free report we share full data just for the top 10 countries, while the ranking of Top 100 countries (for this brand) is correct and detailed data are provided on subscription (just contact us for more info).

Rank 2018Rank 2017 Sales Q1Sales AprSales MaySales YTD MayVariation 2018
11USA490.919163.015182.286836.2204,7%
22China158.33060.48257.237276.04945,7%
33Brazil91.86733.82932.313158.00911,1%
44Mexico41.89418.14519.27279.311-20,4%
55Canada38.77817.15919.46375.4006,5%
67Argentina36.5998.9749.74855.32112,4%
76South Korea16.9384.2965.56826.802-51,6%
88Colombia11.3454.0654.20719.617-18,4%
99Uzbekistan9.2563.4603.73916.455-11,6%
1010Chile7.8652.1592.89212.9160,0%
1111Russia
1213Ecuador
1312Egypt
1414Saudi Arabia
1515Thailand
1618Vietnam
1721Kuwait
1819Israel
1920Peru
2022UAE
2124Paraguay
2223Philippines
2325Indonesia
2432Iraq
2526Tunisia
2627Qatar
2728Nicaragua
2829Panama
2931Uruguay
3030Lebanon
3133Laos
3238Germany
3335Dominican Republic
3434Oman
3536El Salvador
3637Kazakhstan
3739Bahrain
3841Ukraine
3940Jordan
4042Honduras
4143Guatemala
4244Puerto Rico
4349Algeria
4445Japan
4546Bolivia
4647Iceland
4748Malaysia
4852Costa Rica
4953Botswana
5054Madagascar
5150New Caledonia
5255Angola
5356Brunei
5457Singapore
5560Namibia
5658Zimbawe
5751Switzerland
5861Myanmar
5962Azerbaijan
5962Ghana
6060Zambia
6163Cuba
6265Cambodia
6366Swaziland
6462Sweden
6567Moldova
6659Belarus
6770UK
6764Nigeria
6869Macedonia
6867Kenya
6971Tahiti
7072Mozambique
7175Italy
7274Ethiopia
7377Norway
7371France
7476ivory coast
7577Uganda
7679Taiwan
7782Austria
7879Senegal
7980Montenegro
7980Cameroon
8068Czech Rep
8081Mauritius
8173Belgium
8283New Zealand
8283Gabon
8283Lesotho
8378Georgia
8486Estonia
8485Finland
8486Croatia

Global Automotive Database

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 150 vehicles markets worldwide.





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