Chile August. Chevrolet leading a market down 7 months in a row

Chilean Vehicles Market

Chilean Vehicles Market in August signed the 7th consecutive decline, with sales at 32.849 (-15.3%). Despite losing 9.9%, Chevrolet held the crown with 9.4% of share. Behind, Kia, Suzuki and Nissan declined in double-digits.

 

Economic Environment

Chile economy registered a lukewarm second quarter, after growth slumped to a two-year low in the first quarter. Although economic activity improved in April–May, on modest gains in mining, June’s print is likely to have disappointed owing to a second consecutive monthly fall in copper output and the sharpest drop in manufacturing production in over two years.

 

Market Trend

Chilean Vehicles Market hits an all time record in the 2013 when sales reached 378.000 units, before to rapidly decline, hit by the economic crisis, at 282.232 in the 2014. Then a positive path started and is still in place with 2017 jumped up 17.9%. Indeed, according to the data released by the ANAC, full year sales have been 360.822.

In the 2018 strong private demand sustained the market which has kept the momentum. Indeed, sales have signed a new all-time record, with 417.354 units sold. Moreover, this was the second consecutive year of double-digit growth, with sales up 15%.

In the 2019 the market started on a positive track in January, improving 2.7%, marking a record for the month with sales at 36.282. However, in February sales went down 5.1% with 27.912 registrations.

Sales declined even faster in March (-9.5%) with 30.199 units and in April (-7.8%) with 32.716 units.

In May the market lost 12.2% with 31.011 units sold, while in June scored the worst performance of the year, selling 28.245 units (-15.3%).

In July, the market held a flat trend (-0.1%) selling 31.259 units, while in August was hit by a large drop (-15.2%) with registrations at 32.849. Indeed, year-to-date figures are down 8.2% with 249.966 units.

 

Market Outlook

After being hit by the economic crisis in 2014, the market is now back on track and is expected to keep growing in the 2019-2025 period of time, despite economic momentum is seen decelerating this year against a volatile international backdrop.

Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.

 

Competitive Arena

Looking at the market ranking, year-to-date Chevrolet kept the leadership with 23.647 sales (+0.5%) and 9.5% of market share.

In second place Kia with 19.637 (-10.1%) followed by Suzuki with 19.199 (-13.4%) and Nissan with 18.084 (-14%).

In fifth place, Hyundai with 18.032 (-12.5%), Toyota with 15.598 (-22.1%), Peugeot with 11.740 (-6.3%), Mazda with 11.538 (-9.9%), Mitsubishi with 11.233 (+16.3%) and in 10th place Ford with 10.958 (-3.2%).

Rank 2019Rank 2018BrandSales YTD July 2019Sales July 2019'+/- YTD 2019'+/- Jul 2019Share YTD July 2019Share July 2019
11Chevrolet20.5632.9662,3%1,9%9,5%9,5%
24Kia16.8502.556-8,1%-2,3%7,8%8,2%
32Suzuki16.5662.273-11,6%-9,4%7,6%7,3%
45Nissan15.3222.252-13,1%-6,0%7,1%7,2%
53Hyundai15.2712.297-14,6%16,1%7,0%7,3%
66Toyota13.7732.043-21,0%-12,7%6,3%6,5%
78Peugeot10.4901.429-2,9%3,9%4,8%4,6%
811Mitsubishi10.1291.33020,0%23,8%4,7%4,3%
99Ford9.8051.331-0,8%-3,6%4,5%4,3%
107Mazda9.7281.202-10,1%-8,3%4,5%3,8%
1110Volkswagen8.1521.102-7,8%-18,9%3,8%3,5%
1212Renault5.991823-26,6%-10,7%2,8%2,6%
1318Changan5.20380721,9%14,3%2,4%2,6%
1415JAC5.00071916,4%11,0%2,3%2,3%
1514Jeep4.97872913,1%6,3%2,3%2,3%
1621Great Wall4.78377320,4%47,0%2,2%2,5%
1716Chery4.318563-5,2%-15,0%2,0%1,8%
1823MG4.18775159,0%27,7%1,9%2,4%
1913Citroen4.134639-16,0%-1,7%1,9%2,0%
2017Subaru4.055588-6,4%2,4%1,9%1,9%
2122Mercedes3.5355216,1%70,8%1,6%1,7%
2224Dongfeng3.3885478,5%41,3%1,6%1,7%
2319SsangYong3.186423-25,8%-24,7%1,5%1,4%
2420Fiat2.730341-32,2%-29,5%1,3%1,1%
2526Honda2.146372-10,1%14,8%1,0%1,2%
2625BMW2.137282-17,2%-9,3%1,0%0,9%
2728Maxus2.11333937,0%63,8%1,0%1,1%
2827Mahindra1.565201-13,4%-15,5%0,7%0,6%
2929Foton1.432214-8,9%-1,4%0,7%0,7%
3030Volvo1.135184-3,3%21,9%0,5%0,6%
3132Audi78892-23,0%-22,7%0,4%0,3%
3231Baic62882-53,7%-49,4%0,3%0,3%
3337Opel5668475,8%20,0%0,3%0,3%
3434Brilliance34053-23,3%-8,6%0,2%0,2%
3539Land Rover33547-2,6%-26,6%0,2%0,2%
3636Skoda28050-20,9%-2,0%0,1%0,2%
3740Mini25849-7,2%40,0%0,1%0,2%
3859Geely242400,1%0,1%
3942ZNA19025-6,4%8,7%0,1%0,1%
4043Porsche1883315,3%135,7%0,1%0,1%
4141Lexus17522-14,6%-26,7%0,1%0,1%
4244Jaguar12018-25,5%38,5%0,1%0,1%
4347DS921591,7%87,5%0,0%0,0%
4446Mitsubishi Fuso866-14,0%-62,5%0,0%0,0%
4549Proton4217-12,5%466,7%0,0%0,1%
4650Iveco401442,9%366,7%0,0%0,0%
4748Chrysler355-36,4%
4849Maserati203-23,1%
4955Alfa Romeo186200,0%
5054Ferrari91350,0%

Rank 2019Rank 2018GroupSales YTD July 2019Sales July 2019'+/- YTD 2019'+/- Jul 2019Share YTD July 2019Share July 2019
11Hyundai-Kia32.1214.853-11,3%5,6%14,8%15,5%
22Renault Nissan Alliance31.6324.430-8,2%0,3%14,6%14,2%
33General Motors20.5632.9662,3%1,9%9,5%9,5%
44Suzuki16.5662.273-11,6%-9,4%7,6%7,3%
56P.S.A.15.2822.167-5,1%3,0%7,0%6,9%
65Toyota Group13.9482.065-20,9%-12,8%6,4%6,6%
79Ford Group9.8051.331-0,8%-3,6%4,5%4,3%
87Mazda9.7281.202-10,1%-8,3%4,5%3,8%
98Volkswagen Group9.4081.277-9,4%-17,2%4,3%4,1%
1010F.C.A.7.8301.099-10,1%-7,2%3,6%3,5%

(1999)

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