Fiat Global Sales in 2017 up 8%

Fiat Global Performance fiat logo

Fiat Global Performance in the first eleven months of the 2017 was quite positive, up 8.5%, thanks to the recovery of key markets for this brand, like Russia, Turkey and Brazil. The 500 is again the best-selling model ahead of the Panda and the new Tipo. 

Following the shy performance scored in the period 2010-2016, year to date 2017 Fiat has gained momentum and with 1.522.000 sales has gained 8.5%.

At regional level the best increase had been scored in the CIS area with sales up 40.0% followed by GCC (+31%, EU (+13.1%) and East Europe (including Turkey) (+12.0%), while the score in Asia (including China, Japan, Inida and Korea), ASEAN and Africa have been widely negative.

At model wise, the best model was the 500 with 186.000 sales followed by the Panda with 182.000 and the Tipo with 121.000.

Global Automotive Database

Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 140 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.

Fiat Global Performance Report

In the period 2010-2016 Fiat global sales declined almost 25% losing near half a million vehicles from the 2.0 million in the 2010 to 1.521.000 in the 2016, performing a Compound annual growth rate  (C.A.G.R) of -4.1%, while the industry CAGR in the period was +4.6%.

In this period, Fiat lost four steps within the Global Car Brands Ranking landing in the 14th place.

Sales split at regional level confirmed in the 2016 the supremacy of the European region counting the 67.5% of total sales (it was 51.9% in the 2010). Indeed European sales in volume had been almost stable while in the rest of World declined.

Sales in America dropped actually counting 28.8% (from 45.8%), while Asian sales never really took off, actually counting 2.2% (from 1.5%).

In our report we figure out this brand’s sales data in 97 different countries, with forecast up to the 2022.

On top of all, in the 2016 there was Italy with 28.7% of global sales share (from 26.1% in the 2010), ahead of Brazil with 20.0% (from 37.7%), Turkey with 7.0% (from 4.7%), Germany with 6.8% and France with 6.5%.

Please click on the product figure to see the Contents details.

 

Rank 2017 Rank 2016 Regional Sales Sales Q1 ’17 Sales Q2 ’17 Sales Q3 ’17 Sales Oct 17 Sales Nov 17 Sales YTD 2017
9 9 CIS 1.097 1.123 957 366 315 3.858
11 12 GCC 267 185 373 52 24 902
1 1 UE 290.809 301.141 232.111 78.597 66.013 968.671
3 3 Europe East 19.365 31.791 31.198 11.390 12.424 106.168
2 2 LatAm 92.055 105.062 111.917 36.338 35.082 380.454
10 10 Africa 582 895 637 178 192 2.484
7 7 Levant 1.432 1.098 903 358 489 4.280
8 8 Pacific 1.202 973 1.106 513 366 4.160
6 6 Africa North 3.485 3.232 2.930 927 1.213 11.787
4 4 America North 8.178 8.363 6.904 1.799 1.789 27.033
5 5 Asia 4.589 3.549 2.565 543 1.049 12.295
12 11 Asean 150 89 138 42 48 467
Total 423.211 457.501 391.738 131.104 119.004 1.522.559

Rank 2017 Rank 2016 Top Models Sales Q1 Sales Q2 Sales Q3 Sales October 2017 Sales November 2017 Sales YTD 2017
1 1 Fiat 500 60.468 53.180 45.354 13.837 14.107 186.946
2 2 Fiat Panda 59.825 53.433 37.215 16.917 14.647 182.038
3 11 Fiat Tipo 35.243 42.478 27.655 7.386 8.309 121.071
4 4 Fiat Ducato 28.791 40.033 23.717 6.830 6.599 105.971
5 3 Fiat 500x 31.834 31.220 24.276 8.421 8.536 104.287
6 16 Fiat Mobi 14.782 21.529 19.874 7.428 6.469 70.082
7 5 Fiat 500L 22.436 23.164 13.667 5.646 4.543 69.455
8 8 Fiat Fiorino 15.726 18.617 19.718 7.502 7.634 69.198
9 13 Fiat Toro 14.618 17.310 18.292 5.715 5.476 61.411
10 10 Fiat Doblo 13.821 14.835 15.843 6.139 6.661 57.299

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