France: February 2012 Car Market down 20%.

Since 2007, France has adopted a bonus/malus system to stimulate or penalize vehicles purchase and ownership on the base of CO2 emission level. This innovative system was no cost for the State while the malus over high CO2 emission vehicles is creating the budget to pay the bonus for low emission vehilces.The malus value was increased at the end of 2011 after a financial check on the economic balance inside this system.

During last years the French market was stable. The introduction of strong Government scrap incentive support in the 2009 had more than counteracted the financial crisis, allowing the achievement of all-time volume record in the 2009, at 2.3 million cars. The soft mechanism adopted to terminate incentives, was working well and in 2010 and 2011 the market smoothly declined (2.251.000 and 2.204.000 for 2010 and 2011).

However, during last months the market was hit by negative economic factors: increaased vehicles cost of ownership, higher fuel price, reduced spending power due to pension reform and increased level of direct and indirect taxation have reduced consumer confidence and purchase power.

In addition the high volatily financial environment and the uncertains related to new Premier elections (in April 2012) are creating consumers reluctance on spending.

Market Trend

The market is traditionally concentrated in the domestic producers hands. PSA and Renault Group together hold 54% of the market. The 2012 started well for Volkswagen, with a share at 8.8% (1.4 point up from full year 2011), Ford (5.7%, up 0.5 point on full year 2011), Nissan (3.7% market share, up 0.4 on last year).

So far the losers are Renault, still leader of the market with 19.1% of share but down 1.6 points from full year 2011, Peugeot, with a share of 15.9% or 0.9 points down from last year and Opel, with a share of 3.3%, down 1.0 point of share. In the table below, the Top 20 Brands ranking:

Rank

 

Full Year

2011

 

January

2012

February

2012

Jan

Feb

Cumulate

2012

 

 TOTAL

2.204.351

share

147.057

163.010

share

share

310.067

share

1

Renault

455.705

20,7%

25.912

33.430

17,6%

20,5%

59.342

19,1%

2

Peugeot

369.761

16,8%

24.422

24.863

16,6%

15,3%

49.285

15,9%

3

Citroën

323.076

14,7%

21.120

23.698

14,4%

14,5%

44.818

14,5%

4

Volkswagen

163.584

7,4%

14.073

13.282

9,6%

8,1%

27.355

8,8%

5

Ford

115.357

5,2%

8.466

9.309

5,8%

5,7%

17.775

5,7%

6

Nissan

71.767

3,3%

5.360

6.001

3,6%

3,7%

11.361

3,7%

7

Dacia

88.980

4,0%

6.937

5.998

4,7%

3,7%

12.935

4,2%

8

Opel

94.102

4,3%

4.381

5.945

3,0%

3,6%

10.326

3,3%

9

Toyota

67.320

3,1%

4.837

4.649

3,3%

2,9%

9.486

3,1%

10

Audi

58.970

2,7%

4.506

4.300

3,1%

2,6%

8.806

2,8%

11

Fiat

57.326

2,6%

3.440

4.180

2,3%

2,6%

7.620

2,5%

12

Mercedes

43.545

2,0%

2.997

3.853

2,0%

2,4%

6.850

2,2%

13

BMW

46.305

2,1%

3.061

3.513

2,1%

2,2%

6.574

2,1%

14

Kia

27.961

1,3%

2.332

2.899

1,6%

1,8%

5.231

1,7%

15

Seat

33.268

1,5%

1.861

2.405

1,3%

1,5%

4.266

1,4%

16

Hyundai

20.204

0,9%

1.310

2.220

0,9%

1,4%

3.530

1,1%

17

Chevrolet

23.708

1,1%

1.595

1.869

1,1%

1,1%

3.464

1,1%

18

Skoda

21.185

1,0%

1.648

1.689

1,1%

1,0%

3.337

1,1%

19

Mini

21.702

1,0%

1.752

1.569

1,2%

1,0%

3.321

1,1%

20

Suzuki

19.233

0,9%

1.255

1.074

0,9%

0,7%

2.329

0,8%

Please download the attached file to see market charts.

 

To be updated over this and other global countries, please subscribe to our free newsletter. Just click here.

(85)

Share:

Leave a Reply