Germany September. Volkswagen soaring 96% in a market logically up 22.3%

german cars

German cars market in September grew artificially 22.3% with 243.797 units sold. Volkswagen soared 96%, as the Golf and the Tiguan reported outstanding performances. Hyundai reached 4.8% of market share. The Mercedes C Class conquered the podium.

Economic Environment

German economy was hamstrung in Q2 by the external sector: Exports contracted strongly and domestic demand was unable to cushion the downturn. Private consumption growth slowed noticeably and fixed investment contracted. Data for the third quarter, meanwhile, continues to signal diverging trends. Industrial activity remained in a tough spot amid severe weakness in the manufacturing sector.

On the upside, the unemployment rate hit a record low in July, while the services sector expanded robustly in July and August. Against this backdrop, the government unveiled a somewhat looser budget as the fiscal surplus is expected to narrow and announced, on 20 September, a package of stimulus measures to fight climate change; the impact of the latter on the economy should be modest, however.

Market Trend

German vehicles market volume record was established in the 2009 before than the market score a series of negative years ended only in the 2013. Finally, in the 2014 the market kept back a positive pathway, improving for the following four years up to a peak of 3.43 million in the 2017.

Accordingly with the data released by the V.D.A. and the V.D.I.K. , in the 2018, the car passenger’s market was moderately negative being largely affected by the September 1st WLTP  emission standard introduction, which moved the trend in negative pushing sales down losing all the gain of the previous three-quarters and ending the year flat from the previous at 3.43 million, down 0.2%.

The market did not show improvement in the start of the 2019, considering that January was reported down 1.3% with 265.138 sales. However, February has been positive as sales were up 2.7% with 268.867 units.

However, in March sales were slightly negative (-0.5%) with 345.523 units. The Q1 outcome is just above zero (+0.2%), with year-to-dare registrations 880.092.

In April the market follows the previous month’s negative trend, registering -1.1% with 310.715 sales. Eventually, in May, sales jump at 9.1% with 332.962 units sold. In June, registrations fell down 4.7%, with 324.385 units sold.

In July, the market immediately recovered from the previous month’s fall, gaining 4.8% with 331.688. In August, sales were flat (-0.8%) with 312.479 units sold. September reported an impressive growth (+22.3%) with 243.797 sales, thanks to previous year’s WLTP introduction which made September 2018 registering a weak performance. Year-to-date figures are now on a positive track (+2.6%) with 2.732.305 units sold.

Market Outlook

Despite the current trend is moderately negative, the basic industry trend remains positive in the period 2019-2025 will be further supported by a growing economy. Furthermore, the evolution in emission standard and the introduction of a bulk of electric and hybrid models, while deeply change the market structure while sustaining a moderate growth.

Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.

Competitive Arena

At brand-wise, year-to-date Volkswagen is of course widely on top of the list, despite losing 2.6% at 498.481 units.

In second place Mercedes with 248.093 (+6%) followed by Audi with 214.039 (-1.7%) and Ford with 211.324 (+11.6%).

In fifth place BMW with 202.506 (+5.5%) followed by Opel with 175.227 (+0.8%), Skoda with 161.385 (+5.5%), Seat with 109.160 units (+13.1%), Renault with 99.347 (-5.6%) and in 10th place Hyundai with 98.065 (+12.1%).

At model-wise, the top seller is Volkswagen Golf with 149.701 sales (-8.1%). In second place the Volkswagen Tiguan with 65.358 units (+7.8%) followed by the Mercedes C Class with 49.131 units (5.7%).

As Annual Member you could see the German Best selling cars ranking for this and previous years, available here.

Rank 2019Rank 2018BrandSales Sept YTD 2019Sales Sept 2019+/- YTD 2019+/- Sept 2019Share YTD Sept 2019Share Sept 2019
11Volkswagen498.48139.750-2,6%96,0%18,2%16,3%
22Mercedes248.09326.8536,0%20,0%9,1%11,0%
33Audi214.03911.412-1,7%148,3%7,8%4,7%
45Ford211.32418.85311,6%25,6%7,7%7,7%
54BMW202.50619.8815,5%-18,9%7,4%8,2%
66Opel175.22718.4880,8%-9,1%6,4%7,6%
77Skoda161.38514.0045,5%27,5%5,9%5,7%
89Seat109.1606.84813,1%78,5%4,0%2,8%
98Renault99.3477.648-5,6%50,6%3,6%3,1%
1010Hyundai98.06511.67612,1%36,0%3,6%4,8%
1111Fiat71.8127.1308,1%26,8%2,6%2,9%
1212Toyota65.2746.856-0,4%-1,8%2,4%2,8%
1313Dacia63.6592.7448,3%31,7%2,3%1,1%
1414Peugeot54.6283.8552,9%-26,9%2,0%1,6%
1516Kia53.0815.5524,0%13,4%1,9%2,3%
1615Mazda51.7106.3500,7%-9,4%1,9%2,6%
1717Citroen47.7053.6797,3%-9,9%1,7%1,5%
1819Mitsubishi40.3994.3862,4%-0,2%1,5%1,8%
1921Volvo38.3553.99825,5%21,5%1,4%1,6%
2020Mini36.3134.565-0,9%14,9%1,3%1,9%
2122Smart34.9062.82614,5%24,3%1,3%1,2%
2218Nissan28.9083.154-32,0%-23,2%1,1%1,3%
2323Suzuki28.4162.9041,0%-6,4%1,0%1,2%
2424Porsche23.0852.512-9,7%431,1%0,8%1,0%
2526Land Rover13.5161.053-5,6%8,2%0,5%0,4%
2627Jeep12.6641.610-3,4%6,3%0,5%0,7%
2725Honda11.6721.295-22,7%118,0%0,4%0,5%
2835Tesla9.0081.678457,4%807,0%0,3%0,7%
2928Jaguar6.840501-13,2%-46,9%0,3%0,2%
3029Subaru4.444389-24,0%-37,3%0,2%0,2%
3130Alfa Romeo2.982262-35,5%19,6%0,1%0,1%
3232Lexus2.71933232,2%28,7%0,1%0,1%
3331DS2.123176-32,6%-36,7%0,1%0,1%
3434SsangYong1.936200-3,5%77,0%0,1%0,1%
3533Lada1.868123-7,7%-38,2%0,1%0,1%
3638Chevrolet1.373-61,3%-100,0%0,1%0,0%
3737Ferrari84252-4,1%36,8%0,0%0,0%
3839Iveco788306,9%-28,6%0,0%0,0%
3936Maserati78135-31,4%-63,5%0,0%0,0%
4043Lamborghini5924559,6%1025,0%0,0%0,0%
4140Bentley58840-16,5%207,7%0,0%0,0%
4242Cadillac39634,2%-62,5%0,0%0,0%
4346Alpine298556,8%150,0%0,0%0,0%
4444Aston Martin290229,0%-29,0%0,0%0,0%
4541Infiniti22412-67,3%-20,0%0,0%0,0%
4648Rolls-Royce162835,0%14,3%0,0%0,0%
4745Alpina134--34,0%-100,0%0,0%0,0%
4847Lotus1261-27,6%-75,0%0,0%0,0%
4949Morgan611-41,3%0,0%0,0%0,0%

Rank 2019Rank 2018GroupSales Sept YTD 2019Sales Sept 2019+/- YTD 2019+/- Sept 2019Share YTD Sept 2019Share Sept 2019
11Volkswagen Group1.007.33074.6110,1%85,7%36,9%30,6%
23Mercedes Daimler282.99929.6796,9%20,4%10,4%12,2%
32P.S.A.279.68326.1981,9%-12,6%10,2%10,7%
45BMW239.11524.4544,4%-14,2%8,8%10,0%
54Renault Nissan Alliance234.70318.072-5,7%13,8%8,6%7,4%
66Ford Group211.32418.85311,6%25,6%7,7%7,7%
77Hyundai-Kia151.14617.2289,1%27,8%5,5%7,1%
88F.C.A.89.8699.1193,4%21,1%3,3%3,7%
99Toyota Group67.9937.1880,6%-0,7%2,5%2,9%
1010Mazda51.7106.3500,7%-9,4%1,9%2,6%

Rank 2019Rank 2018ModelSales YTD 2019Sales Sep. 2019'+/- YTD 2019'+/- Sep 2019
11Volkswagen Golf149.70115.464-8,1%117,31%
22Volkswagen Tiguan65.3585.1787,8%438,25%
36Mercedes C Class49.1315.0215,7%3,59%
44Volkswagen Polo46.9382.623-13,5%-5,78%
523volkswagen T-Roc46.8472.91460,4%101,52%
610Ford Focus46.5775.12624,4%308,12%
77Skoda Octavia43.8013.604-4,2%-1,80%
83Volkswagen Passat42.9272.786-23,7%19,83%
95Audi A441.4942.075-14,0%397,60%
1014Opel Corsa40.5585.02313,1%-7,48%
1112Mini36.3134.565-0,9%14,93%
129Audi A335.6021.734-7,6%159,19%
1324Audi A634.8711.76721,1%51,93%
1413Skoda Fabia34.5462.982-4,9%23,68%
158Mercedes E Class34.2774.080-11,8%0,49%
1616Opel Astra33.4793.743-4,7%17,34%
1728Mercedes A Class32.9723.96645,9%47,82%
1815Ford Fiesta32.3472.642-8,4%-6,58%
1911Volkswagen Touran31.7202.327-14,0%71,61%
2017Seat Leon30.8691.614-9,3%37,60%
2118Ford Kuga29.9382.324-9,2%-13,57%
2226BMW 3 Series28.6043.15413,5%-2,08%
2327BMW X127.0931.99514,6%-17,63%
2421Mercedes GLC25.8003.558-14,2%13,28%
2522BMW 2 Series25.7532.794-12,8%-14,69%
2634Mercedes B Class25.0772.62331,9%80,40%
2720BMW 5 Series24.6512.670-19,2%-22,63%
2850Skoda Karoq23.9681.85252,9%23,06%
2935Dacia Duster22.8671.38820,8%292,09%
3029Smart Fortwo22.7261.80411,3%4,82%

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