Great Wall is losing terrain in the 2017 following the outstanding performance scored in the previous 7 years. At regional level sales are not growing in Asia and Africa.. The best model is the Haval H6, with over 300.000 sales globally.
Following the outstanding performance reported in the period 2010-2016, during the first eight months of the 2017 Great Wall-Haval has lost terrain with global sales grew at 595.000 units, -1.2%.
The success is fueled by the international strategy to expand distribution in all the continents, mainly under the new sub-brand Haval, with still low numbers in the CIS, Pacific, Levant and GCC areas. In Asia (including China, Korea, Japan and India) sales fell 1.9%.
At model wise, the best model was the H6 with 303.000 sales (-5.3%) followed by the H2 with 136.000 (+45.0%) and the Wingle 5 with 53.576 (+2.5%).
Global Automotive Database
Based on the over 750 millions vehicles sales downloaded within of GAD (Global Auto Database) collected and aggregated by hundreds selected sources covering over 140 vehicles markets worldwide, our “Brand Performance Reports” refer to registrations data.
Great Wall Global Performance Report
In the period 2010-2016 Great Wall has scored an outstanding sales performance booming volumes from 497.000 sales in the 2010 to 1.130.000 in the 2016, performing a Compound annual growth rate (C.A.G.R) of 21.2%, while the industry CAGR in the period was +4.6%.
In this period, Great Wall has gained 9 steps within the Global Car Brands Ranking landing in the 25th place.
Sales split at regional level confirmed in the 2016 the supremacy of the Asian region counting the 98.7% of total sales (it was 91.9% in the 2010) while American sales represent the 0.8% (from 2.2%).
In our report we figure out this brand’s sales data in 58 different countries, with forecast up to the 2022.
On top of all, in the 2016 there was China with 98.6% of global sales share (from 93.5% in the 2010), ahead of Chile with 0.4% (from 0.9%), Ecuador with 0.2% (from 0.1%), Peru with 0.1% and South Africa with 0.1%.
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|Rank 2017||Regional sales||Q1||Q2||Jul 17||Aug 17||YTD Aug 17||Var YTD 2017|
|Ran 2017||Rank 2016||Models||Sales 2017||Sales Aug||Var 2017||Var Aug|
|3||3||Great Wall Wingle 5||53.756||5.239||2,5%||-11,9%|
|5||7||Great Wall Wingle 6||19.738||2.587||28,6%||50,0%|
|9||6||Great Wall C30||6.742||207||-63,3%||-85,5%|