In February 2014, accordingly with data released by Greek Association of Motor Vehicle Importers Representatives, the total new cars market in Greece was at 4.356 units, up 5.8% from year ago, posting the fourth growing month in a row. Thanks to the excellent performance posted in January, year to date sales were 10.741, up 11.3%
The Greek market should be considered out of the storm that hit this as many others economic sectors as the country was hit by the deepest financial and economic crisis of the modern era. Now consumer’s demand is progressively recovering, bearing in mind that current market level is one fourth of the pre-crisis.
In the initial part of the year the emerging brand has been Opel, third by two units in February and second in the cumulated performance. The German brand is challenging Toyota to recover the market leadership lost last year.
However, Toyota started well on top of the list with almost 12% of market share, 2 more than Opel. The third fighter is Volkswagen, second last year and now third for a slow start in January.
Behind the three leaders, a group of brands compete in the range of 7-5 percent of market share: Hyundai, Fiat, Nissan, Skoda and Citroen.
Best-selling model was again Toyota Yaris followed by Opel Corsa. Behind, the Hyundai i20 advanced in third place from the fourth taken in the 2013, doing better than Volkswagen Polo, Citroen C3 was 5th while Suzuki Swift in sixth posted a remarkable 2.8% of share.
A new and growing model was Nissan Note, 14th.
In the interactive table below, the All Brands and top best-selling models ranking:
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