Hungary 2017. Sales up 21% sustained by GDP growth

Hungary cars figure

Hungary cars figure ends the 2017 with a oustanding +21% over doubling sales in the last five years. Demand is sustained by a spectacular GDP increase and should continues in 2018. Suzuki is leader ahead of Ford and Skoda. Vitara the best seller.

Hungarian’s economy picked up steam in Q3. Annual GDP growth accelerated from 3.3% in Q2 to 3.6%. While a breakdown by components is not yet available, the acceleration was most likely buttressed by the domestic economy. Consumer and business confidence readings throughout the third quarter were extremely elevated due to the rapid rise in disposable incomes, declining unemployment, loose monetary conditions and inflows of EU investment funds. The far-reaching fiscal stimulus measures implemented by the government, together with the resilience of the economic drivers, should guarantee that the momentum in growth will carry through the final quarter of the year.

Hungarian vehicles market was heavily hit by the 2008 crisis losing 75% of volumes. However, in the recent years a strong recovery allowed the light vehicles market to double sales from the 63.931 in the 2012 to 136.208 in the 2017, albeit light commercial vehicles declined last year for the end of fiscal stimulus.

Approaching the new year, all indicators are still quite positive, with domestic demand sustained by a strong economic expansion and the 2018 figures are foreseen between 144.000 and 150.000 units.

 Sales 2012Sales 2013Sales 2014Sales 2015Sales 2016Sales 2017 eSales 2018 e
Car53.05856.11967.47677.17296.527116.267123.234
LCV10.87311.39315.93418.84621.31819.94121.297
Total63.93167.51283.41096.018117.845136.208144.531

 2012 Var2013 Var2014 Var2015 Var2016 Var2017 Var e.2018 var e
Car-6,1%5,8%20,2%14,4%25,1%20,5%6,0%
LCV-4,2%4,8%39,9%18,3%13,1%-6,5%6,8%
Total-5,8%5,6%23,5%15,1%22,7%15,6%6,1%

During the 2017, according to data released by the MGSZ, the Hungarian Associations of Car Manufacturers, started the first half car passenger’s sales up improved 19.0% in the first half and 23% in the second, with full year sales at 116.267 (+2.5%). Light commercial vehicles sales have been 19.941 (-6.5%).

 

At brand-wise, Suzuki maintained its rule as leader, selling 15.161 cars (+34.6%) gaining market share at 13.0% and keeping the followers at save gap.

Ford was second with 11.372 sales (+19.5%) followed by Skoda with 10.523 (+20.3%), Opel with 10.189 (+8.7%) and Toyota with 8.136 (+47.7%).

At model wise, the leader was again the local made Suzuki Vitara with 8.786 sales  (+34.4%) and a wide gap over the second, the Skoda Octavia with 6.105 (+15.6%) and Dacia Duster with 4.018 (+48.3%).

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Rank 2017Ran DecBrandSales 2017Sales DecVariation DecVariation 2017Share 2017Share Dec
11Suzuki15.1611.49710,5%34,6%13,0%13,8%
26Ford11.3727798,2%19,5%9,8%7,2%
37Skoda10.5237616,7%20,3%9,1%7,0%
45Opel10.1898162,5%8,7%8,8%7,5%
52Volkswagen8.5461.05555,8%13,5%7,4%9,7%
68Toyota8.13967013,6%47,7%7,0%6,2%
74Dacia7.32988127,3%43,2%6,3%8,1%
83Renault5.6861.0035,2%16,1%4,9%9,3%
911Kia4.50730924,6%15,0%3,9%2,9%
109Nissan4.2573510,3%25,2%3,7%3,2%
1113Hyundai3.739276263,2%17,8%3,2%2,5%
1210Mercedes3.73333745,3%35,7%3,2%3,1%
1316Fiat3.221205-55,7%6,0%2,8%1,9%
1412Audi2.773304-47,0%10,8%2,4%2,8%
1514BMW2.69825812,2%13,0%2,3%2,4%
1615Mazda2.19623948,4%13,0%1,9%2,2%
1717Peugeot1.79620051,5%13,0%1,5%1,8%
1819Honda1.738144-12,2%-12,7%1,5%1,3%
1920Seat1.52114154,9%39,3%1,3%1,3%
2018Volvo1.43715776,4%6,2%1,2%1,4%
2121Citroen1.0778820,5%19,9%0,9%0,8%
2225Lada98050-44,4%-15,2%0,8%0,5%
2322Jeep7046340,0%41,9%0,6%0,6%
2424Mitsubishi67051-49,0%-49,6%0,6%0,5%
2523Lexus6565365,6%57,3%0,6%0,5%
2628Land Rover307240,0%-1,0%0,3%0,2%
2727Mini2242525,0%58,9%0,2%0,2%
2826Alfa Romeo21432220,0%296,3%0,2%0,3%
2929Subaru1701850,0%14,9%0,1%0,2%
3030Infiniti143160,0%4,4%0,1%0,1%
3132Jaguar140928,6%32,1%0,1%0,1%
3233SsangYong126860,0%46,5%0,1%0,1%
3331Porsche12410900,0%74,6%0,1%0,1%
3434Smart606200,0%172,7%0,1%0,1%
35DS21-100,0%-4,5%0,0%0,0%
3635Maserati1920,0%35,7%0,0%0,0%
3736Tesla141-50,0%7,7%0,0%0,0%
3837Ferrari6--100,0%-14,3%0,0%0,0%
39Bentley4#DIV/0!300,0%0,0%0,0%
40Lancia1#DIV/0!#DIV/0!0,0%0,0%
Rank 2017Ran DecGroupSales 2017Sales DecVariation DecVariation 2017Share 2017Share Dec
12Volkswagen Group23.4912.27110,5%17,8%20,2%20,9%
21Renault Nissan Alliance19.0652.3526,9%18,9%16,4%21,6%
33Suzuki15.1611.49710,5%34,6%13,0%13,8%
44P.S.A.13.0831.10410,1%10,1%11,3%10,1%
55Ford M.C.11.3727798,2%19,5%9,8%7,2%
66Toyota M.C.8.79572316,2%48,4%7,6%6,6%
77Hyundai-Kia8.24658580,6%16,3%7,1%5,4%
89F.C.A.4.165302-42,0%15,4%3,6%2,8%
98Mercedes Benz3.79334346,6%36,8%3,3%3,2%
1010BMW2.92228313,2%15,5%2,5%2,6%
Rank 2017Rank DecModelSales 2017Sales DecVariation 2017Variation Dec
11Suzuki Vitara8.7861.00734,4%52,8%
23Skoda Octavia6.10544715,6%-9,9%
32Dacia Duster4.01850048,3%35,1%
44Suzuki SX4 S-Cross3.407341107,4%237,6%
56Ford Focus3.26031714,1%-8,9%
67Opel Astra K2.716201-35,2%-78,2%
77Ford Kuga2.41420159,6%-31,6%
85Renault Clio2.29434029,5%136,1%
912Volkswagen Passat2.066144-3,8%-18,6%
1014Nissan Qashqai1.99913544,3%-31,8%

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