India car sales: June 2012 up 10%. Audi is near the luxury leadership.

Reading many reports over Indian market, we were surprised to see the almost original (different from all the rest of the world) approach on analyzing the market performance. Indeed, they use to compare last month with the previous and not with the same months year ago, as done in the rest of the world. They basically ignore the “sales seasonality” effect and not accepting concepts like SAAR, quite popular in USA or China. The effect of this type of market reading is a market perception de-focalized from the rest of the world.

A sample of this is happening on reports over recent June performance, with main local analysts complaining for a negative month, compared with previous month, fighting to explain reasons of the decline. They assume as declining factors the fuel rise, the rupee depreciation and the increased inflation. But the market was not dropping, but surging, applying a more correct year-on-year performance analysis!

In the reality, Indian car market continues to be one of the fast growing among the Top Global countries and the expectations for next months are quite positive. Focus2move.com forecast for the full 2012 year (calendar year, not Indian fiscal year…) is for 2.75 million units, up 13% from last year. The market will post the new all-time record, beating the 2010 performance at 2.55 millions.

In the first 5 months of the year, India was the sixth biggest global car market, as reported by the “Top 25 Global car markets report, recently issued.

For the market leader, Maruti, June was the best month this year, having sold 83.531 vehicles with the best share of the year at 41.6%. Maruti will sell over 1.1 million vehicles in India this year!

The second was Hyundai with 30.450 sales and a share of 15.2%, up 0.4 points of share from May. Third was Mahindra, surpassing Tata, with 19.259 units and 9.6% of share, the best this year. June was the second months in a row where Tata was behind Mahindra, but with only 17.244 units sold, Tata share in June was only 8.6%, down 2.0 points from YTD June.

Toyota was fourth with 14.700 sales and 7.3% of share, up 0.1 points from previous month, while Chevrolet was sixth, with 7.350 units and 3.7% of share, the best this year.

More behind, Skoda jumped in 8th position in the month ranking, surpassing Nissan and a very low performing Honda.

Audi, in 15th position was the second best luxury brand, posted its all time record month with 718 sales. However, launching the new Q3, Audi collected over 500 units in only 5 days of sales (source is the Audi India), confirming our recent forecast for Audi ability to get Luxury segment leadership in India this year.

In the table below, the Top 15 Brands ranked for year to date position:

Rank

Brand

June

Ytd June

Q1

Apr

May

June

Ytd June

1

Maruti

83.531

584.694

40,4%

40,7%

41,5%

41,6%

40,8%

2

Hyundai

30.450

207.357

13,8%

15,8%

14,8%

15,2%

14,5%

3

Tata

17.244

166.840

13,4%

10,2%

9,5%

8,6%

11,6%

4

Mahindra

19.259

122.219

7,8%

9,0%

9,6%

9,6%

8,5%

5

Toyota

14.700

96.853

6,6%

6,5%

7,2%

7,3%

6,8%

6

Chevrolet

7.350

49.046

3,5%

3,6%

2,8%

3,7%

3,4%

7

Ford

6.257

45.742

3,3%

3,3%

2,8%

3,1%

3,2%

8

Honda

2.667

41.732

2,7%

3,2%

4,8%

1,3%

2,9%

9

Volkswagen

5.370

36.184

2,6%

2,5%

2,1%

2,7%

2,5%

10

Nissan

4.167

27.191

2,1%

1,6%

1,5%

2,1%

1,9%

11

Skoda

4.923

22.554

1,5%

1,4%

1,3%

2,5%

1,6%

12

Fiat

805

8.028

0,7%

0,5%

0,5%

0,4%

0,6%

13

BMW

735

4.504

0,3%

0,3%

0,3%

0,4%

0,3%

14

Renault

787

4.447

0,3%

0,3%

0,2%

0,4%

0,3%

15

Audi

718

4.227

0,3%

0,3%

0,3%

0,4%

0,3%

Looking at the best models, we have no news from the first three positions, with Maruti Alto, Swift and Dzire in a row. Outstanding the Alto performance in June, when selling 21.645 units, it achieved the 10.8% of market share.

In June the fourth model was the Hyundai i20, finally supported by adequate diesel supply, with 7.676 units and 3.8% of share. The Toyota Innova was 6th in the month (11th in the YTD ranking).

In the YTD ranking, Hyundai Eon jumped from 26th position in the 2011 to the 6th in 2012.

In the table below, the Top 50 best selling models, ranked by year to date position:

Rank

Model

June

YTD Jun

Apr

May

June

YTD Jun

2011 Ranking

1

Maruti Alto

21.645

161.330

8,0%

9,6%

10,8%

11,3%

1

2

Maruti Swift

15.682

115.232

8,8%

9,3%

7,8%

8,0%

4

3

Maruti Dzire

13.741

87.114

7,0%

8,2%

6,9%

6,1%

6

4

Maruti Wagon R

9.983

69.714

4,6%

3,3%

5,0%

4,9%

2

5

Mahindra Bolero

9.514

55.562

3,7%

4,4%

4,7%

3,9%

7

6

Hyundai Eon

6.550

52.761

3,9%

3,4%

3,3%

3,7%

26

7

Hyundai i10

6.177

52.233

3,5%

3,2%

3,1%

3,6%

3

8

Tata Indica/Vista

5.332

51.090

3,1%

2,5%

2,7%

3,6%

5

9

Tata Nano

5.605

49.555

3,6%

3,9%

2,8%

3,5%

13

10

Maruti Omni

6.300

43.600

3,3%

3,5%

3,1%

3,0%

8

11

Toyota Innova

6.785

39.907

3,0%

3,1%

3,4%

2,8%

16

12

Hyundai i20

7.676

40.060

3,4%

3,6%

3,8%

2,8%

9

13

Tata Indigo/Manza

2.658

35.886

1,7%

1,6%

1,3%

2,5%

10

14

Ford Figo

4.826

36.491

2,6%

2,2%

2,4%

2,5%

12

15

Maruti Ritz

5.927

32.781

2,7%

1,7%

3,0%

2,3%

14

16

Hyundai Verna

5.929

30.532

2,8%

2,5%

3,0%

2,1%

20

17

Hyundai Santro

3.691

28.301

1,9%

1,9%

1,8%

2,0%

11

18

Chevrolet Beat

5.236

28.655

2,1%

1,9%

2,6%

2,0%

18

19

Toyota Etios

4.059

26.334

1,6%

2,0%

2,0%

1,8%

19

20

Mahindra Scorpio

3.621

24.905

2,0%

2,0%

1,8%

1,7%

17

21

Maruti Eeco

616

22.654

2,0%

0,9%

0,3%

1,6%

15

22

Honda City

1.254

18.574

0,9%

1,7%

0,6%

1,3%

22

23

Volkswagen Polo

2.418

18.892

1,5%

0,9%

1,2%

1,3%

21

24

Toyota Liva

2.096

18.341

1,0%

1,2%

1,0%

1,3%

32

25

Mahindra XUV500

3.452

18.537

1,5%

1,6%

1,7%

1,3%

46

26

Honda Brio

609

17.112

1,6%

2,1%

0,3%

1,2%

62

27

Nissan Sunny

3.066

18.155

0,9%

1,2%

1,5%

1,3%

52

28

Tata Sumo

2.367

17.455

1,1%

1,0%

1,2%

1,2%

28

29

Maruti Ertiga

5.400

18.783

2,5%

3,2%

2,7%

1,3%

30

Volkswagen Vento

2.581

14.923

0,9%

1,0%

1,3%

1,0%

23

31

Mahindra Xylo

2.228

14.619

1,2%

1,1%

1,1%

1,0%

25

32

Skoda Rapid

3.246

13.976

0,9%

1,0%

1,6%

1,0%

60

33

Maruti M800

1.463

10.983

0,8%

0,6%

0,7%

0,8%

29

34

Chevrolet Tavera

740

9.423

0,9%

0,4%

0,4%

0,7%

31

35

Nissan Micra

1.091

8.793

0,6%

0,3%

0,5%

0,6%

 

36

Ford Fiesta

1.296

8.537

0,6%

0,5%

0,6%

0,6%

38

37

Mahindra Verito

444

7.812

0,7%

0,4%

0,2%

0,5%

37

38

Toyota Fortuner

1.249

7.584

0,6%

0,6%

0,6%

0,5%

41

39

Tata Safari

970

7.374

0,4%

0,3%

0,5%

0,5%

36

40

Maruti SX4

408

6.939

0,3%

0,2%

0,2%

0,5%

30

41

Chevrolet Spark

614

6.548

0,4%

0,3%

0,3%

0,5%

24

42

Maruti A-Star

1.107

6.758

0,4%

0,4%

0,6%

0,5%

33

43

Maruti Estilo

1.015

6.541

0,3%

0,3%

0,5%

0,5%

27

44

Fiat Grande Punto

621

5.930

0,3%

0,3%

0,3%

0,4%

39

45

Honda Jazz

649

4.788

0,6%

0,9%

0,3%

0,3%

 

46

Toyota Corolla Altis

505

4.607

0,4%

0,2%

0,3%

0,3%

42

47

Tata Venture

295

4.036

0,2%

0,2%

0,1%

0,3%

48

48

Skoda Fabia

594

4.085

0,2%

0,1%

0,3%

0,3%

35

49

Chevrolet Cruze

557

3.012

0,2%

0,1%

0,3%

0,2%

43

50

Hyundai Accent

301

2.589

0,2%

0,1%

0,2%

0,2%

 

To be updated over this and other global countries, please subscribe to our free newsletter. Just click here.

(85)

Share:

Leave a Reply