Italian Automotive Market rose 5% in July. Dacia the new star, Lancia is collapsing.

Italian Automotive Market

Italian Automotive Market rose 5% in July. Pushed up by Duster and Sandero, Dacia jumped in top ten placing in seventh place with the best share ever in the market. Lancia is collapsing and fell out of top ten, landing in thirteenth place.

In July 2014 accordingly with data released by UNRAE, the Italian Associations of Car Importers, total new Car Passengers sold have been 114.779, up 5.5% from year ago. In the first seventh months of the year sales have been 868.436, up 3.2% from year ago.

The main fact of the month is not correlated with sales but with the potential introduction of new incentives for the car sector, despite FCA Group persists in its position against any action in this sense. However, the UNRAE lobbies seems finally to work well and the Italian Ministry of Economic development has already announced actions to scrap euro 1 and euro 2 vehicles. In case of incentive introduction, the actual three years flat market expectation could be heavily modified.

In July Fiat sold 23.854 cars with share at 20.8%, up 0.2 points from June. Year to date sales were 182.396 with share at 20.9% down 0.2 points from last year. Three Fiat models were in the podium with Panda at 8.960 units, down 1.6% from July 2013, the Punto at 5.286 (down 13.4%) and the 500 at 4.157 (up 17.6%).

Volkswagen in second place retailed 9.545 cars with share at 8.3%, up 0.4 points from the previous month with cumulative sales at 70.759 and share at 8.1%, flat from last year. The best model was the Golf in 7th place with 3.215 units (up 11.4%) while the Polo was 11th with 2.804 (down 5.4%).

Ford was third selling 7.609 units with 6.6% of share, down 0.4 points from June. Year to date sales have been 59.093 with share flat from last year at 6.8%. Fiesta was the best-selling model in 8th with 2.931 (up 11.4%) while C-Max was 29th with 971 (-7.6%).

Renault was fourth with 7.183 sales and losing 0.7 points of share from June. Cumulative sales were 51.598 with 5.9% of share, up 0.9 points from last year. Clio was the best imported vehicle advancing in fourth place with 3.808 sales (+17.5%) while Captur ranked in 16th with 1.846 units.

Peugeot overtook Opel in fifth selling 6.131 cars with 5.3% of share, down 0.2 points from the previous month. Year to date sales were 47.430 with 5.4% of share.

In this month, Dacia posted a superb performance at the best share ever in Italy with 5.109 sales and 4.5% of share. The Duster jumped in top ten with 2.744 retails while the Sandero ranked 17th.

Losing over 23% of volume, Lancia dropped out of top ten with only 3.911 sales and 3.4% of share.

In the interactive tables, statistics regarding All Brands and the Best-selling Models:

Rank JulRank YtdBrandJul 2014Ytd Jul 2014Jul YoY Var.Share Q1Share JuneShare JulShare Ytd
11Fiat23.854182.3965,8%21,0%20,6%20,8%20,9%
22Volkswagen9.54570.75912,6%8,2%7,9%8,3%8,1%
33Ford7.60959.0938,1%6,5%7,0%6,6%6,8%
44Renault7.18351.59843,6%5,4%7,0%6,3%5,9%
56Peugeot6.13147.43019,6%5,4%5,5%5,3%5,4%
65Opel5.86747.62210,5%5,2%6,3%5,1%5,5%
715Dacia5.10924.578130,8%2,6%3,1%4,5%2,8%
810Audi4.33233.0830,5%3,9%3,7%3,8%3,8%
911Nissan4.24230.9657,1%3,5%3,2%3,7%3,5%
1012Mercedes4.12829.2600,5%3,1%3,5%3,6%3,4%
118Citroen4.10636.295-21,0%4,4%3,8%3,6%4,2%
127Toyota4.03836.949-14,7%4,5%4,2%3,5%4,2%
139Lancia3.91134.195-23,3%4,1%3,6%3,4%3,9%
1414Hyundai3.82925.91318,4%2,8%2,8%3,3%3,0%
1513BMW3.42027.1851,3%3,2%3,4%3,0%3,1%
1616Kia3.09420.03717,8%2,3%2,1%2,7%2,3%
1717Alfa Romeo2.38918.677-25,6%2,1%1,9%2,1%2,1%
1818Mini1.35311.1271,2%1,3%1,5%1,2%1,3%
1920Suzuki1.3189.94636,6%1,2%1,1%1,1%1,1%
2019Smart1.23211.060-34,4%1,4%1,1%1,1%1,3%
2124Seat1.1367.82922,8%0,7%1,3%1,0%0,9%
2221Land Rover1.1219.7108,1%1,2%1,0%1,0%1,1%
2322Skoda1.1098.65814,3%1,1%0,8%1,0%1,0%
2423Volvo1.0858.46823,0%1,0%0,9%0,9%1,0%
2526Jeep6695.00843,6%0,5%0,5%0,6%0,6%
2627Mazda5073.40540,1%0,4%0,4%0,4%0,4%
2729Porsche4862.55855,8%0,2%0,3%0,4%0,3%
2830Mitsubishi3952.44240,6%0,2%0,3%0,3%0,3%
2928Honda3722.78821,6%0,3%0,3%0,3%0,3%
3025Chevrolet2506.551-90,4%1,2%0,3%0,2%0,8%
3132Abarth1911.14018,6%0,1%0,1%0,2%0,1%
3231Subaru1721.496-3,4%0,2%0,2%0,1%0,2%
3333Maserati164853668,8%0,1%0,1%0,1%0,1%
3434Lexus978251,0%0,1%0,1%0,1%0,1%
3535SsangYong84703-4,5%0,1%0,1%0,1%0,1%
3636Jaguar75593-38,0%0,1%0,1%0,1%0,1%
3737Isuzu382800,0%0,0%0,0%0,0%
3839Ferrari3116764,9%0,0%0,0%0,0%0,0%
3938Great Wall3025053,2%0,0%0,0%0,0%0,0%
4040Mahindra2016514,8%0,0%0,0%0,0%0,0%
4041DR Motor20135-46,1%0,0%0,0%0,0%0,0%
4142Infiniti139044,4%0,0%0,0%0,0%0,0%
4243Tata788-67,4%0,0%0,0%0,0%0,0%
4344Lamborghini53915,4%0,0%0,0%0,0%0,0%
4445Tesla3290,0%0,0%0,0%0,0%
4546Aston Martin222-57,9%0,0%0,0%0,0%0,0%
4547Lotus2190,0%0,0%0,0%0,0%
4650Lada160,0%0,0%0,0%0,0%
4649Bentley1110,0%0,0%0,0%0,0%
4650Rolls Royce160,0%0,0%0,0%0,0%
4650Mia Electric160,0%0,0%0,0%0,0%
4648Gonow1120,0%0,0%0,0%0,0%

Rank JulRank YtdModelJuly 2014Ytd 2014Jul YoY Var.Share JulShare Ytd
11Fiat Panda8.96064.850-1,6%7,8%7,4%
23Fiat Punto5.28635.846-13,4%4,6%4,1%
34Fiat 5004.15732.46317,6%3,6%3,7%
46Renault Clio3.80826.09317,5%3,3%3,0%
55Lancia Ypsilon3.61131.3314,6%3,1%3,6%
62Fiat 500L3.46435.86256,9%3,0%4,1%
77Volkswagen Golf3.21524.46311,4%2,8%2,8%
88Ford Fiesta2.93122.93514,3%2,6%2,6%
910Volkswagen Polo2.80419.549-5,4%2,4%2,2%
1018Dacia Duster2.74411.25978,5%2,4%1,3%
1112Nissan Qashqai2.18416.620-4,7%1,9%1,9%
1211Toyota Yaris2.15718.38417,7%1,9%2,1%
1313Peugeot 2082.10116.468-12,0%1,8%1,9%
149Citroen C32.00019.954-5,0%1,7%2,3%
1516Peugeot 20081.97512.439955,9%1,7%1,4%
1617Renault Captur1.84611.373217,2%1,6%1,3%
1719Dacia Sandero1.79011.25339,2%1,6%1,3%
1815Alfa Romeo Giulietta1.76912.986-18,8%1,5%1,5%
1914Opel Corsa1.64013.841-0,1%1,4%1,6%
2023Opel Mokka1.5399.93076,0%1,3%1,1%
2122Audi A31.36110.27642,8%1,2%1,2%
2227Kia Sportage1.3388.08911,6%1,2%0,9%
2320Smart Fortwo1.23210.85316,7%1,1%1,2%
2421Volkswagen Up!1.22410.29521,6%1,1%1,2%
2528Hyundai ix351.2148.01715,6%1,1%0,9%
2626Hyundai i101.2058.75776,9%1,0%1,0%
2724Mercedes A Class1.1909.866-5,4%1,0%1,1%
2835Volkswagen Tiguan9966.5685,8%0,9%0,8%
2925Ford C-max9729.283-7,6%0,8%1,1%
3032BMW 3 Series9306.943-17,3%0,8%0,8%
3134Mercedes B Class9176.622-13,4%0,8%0,8%
3229Ford Focus9147.689-13,2%0,8%0,9%
3330Opel Astra8056.959-14,2%0,7%0,8%
3438Ford B-Max7815.870-4,9%0,7%0,7%
3542Audi A47795.468-8,5%0,7%0,6%
3650Nissan Juke7454.896-33,3%0,6%0,6%
3748Fiat Freemont7125.165-33,0%0,6%0,6%
3831Mini Countryman7006.944-10,5%0,6%0,8%
3939Peugeot 3086845.611113,0%0,6%0,6%
4076Fiat Qubo6732.502-30,3%0,6%0,3%
4153Ford Kuga6694.6982,4%0,6%0,5%
4246Mini6535.23948,2%0,6%0,6%
4360Kia Rio6413.978-8,9%0,6%0,5%
4441Audi A16395.5751,7%0,6%0,6%
4549Audi Q36255.142-1,2%0,5%0,6%
4633Nissan Micra6166.65835,2%0,5%0,8%
4758Hyundai ix206074.162-16,0%0,5%0,5%
4840Alfa Romeo Mi.To6035.5769,0%0,5%0,6%
4951Volkswagen Passat5974.749-1,3%0,5%0,5%
5036Citroen C3 Picasso5936.109-36,8%0,5%0,7%

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