Italy car sales in Q1 2016 up 20% projecting over 1.8 million

Italy car sales in Q1 2016

Italy car sales in Q1 2016 up 20% projecting over 1.8 million in the year, better than any observer expectations. Ford is challenging the Volkswagen leadership among importers while Jeep Renegade is near the Top 10 models.

Market Outlook

While economic data in march confirmed that the Renzi’s government has lost the train of economic recovery with low GDP increase, high unemployment and huge level of taxation on individuals and firms, the automotive sector looks the only domestic sector growing in the country.

Indeed, after the market collapsed from near 2.4 million pre 2008 financial crisis level to the near 1.3 four years later, a recovery was expected. The 2014 and 2015 positive trend was projected again in the current year with positive forecast by any observer. However, the first quarter result is well above expectation.

According to data released by the UNRAE, the Italian Association of Cars Importers, the first quarter 2016 sales had been 519.357, up 20.6% or 90.000 units from the previous year. Following the +17.4%and +27.3% reported for January and February (this was the fastest month out of the last seven years), in March sales improved 17.6% with 191.156 units.

The full year 2016 is now projected above the 1.8 million cars and could reach the 2 million light vehicles, including the LCVs.

Competitive Arena

In March, Fiat sold 41.702 vehicles (+23.9%) with market share at 21.1%, posting five models within the Top 10.

Ford defended the second place (and the leadership among importers) with 14.260 sales (+25.4%), just few units more than the rival Volkswagen, third with 14.228 (+20.7%), and still ahead in the Q3 figures.

Renault consolidated the fourth place with 12.548 sales (+31.6%) ahead of Peugeot with 10.167 (+13.0%), Opel with 9.653 (-4.7%), Lancia with 7.125 (+30.2%), Toyota with 6.995 (-4.5%), Citroen with 6.811 (+21.2%) and Audi, 10th and best premium brand, with 6.779 units (+22.8%).

At group wise, FCA led with 29.4% of market share followed by Volkswagen Group at 13.1%, Renault-Nissan at 12.5% and P.S.A. at 9.1%

The best-selling model, the Fiat Panda,  sold 15.864 units with share at 8.4%. In second, the Lancia Ypsilon with 7.122 sales (+32.2%) and third was the Fiat 500 with 6.963 (+39.4%).

Research, Consulting, Data & Forecast Store

F2M covers intensively this market with several products developed to help any investigation required.

Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2020.

Auto Data in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.

All these and more within our Italy Store!

In the table below we report on the top 50 models in March while for more detailed data you can see the dedicated article

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank MarRank Q1BrandMarQ1Mar VarQ1 VarMar%Q1%
11Fiat41.702110.42623,9%26,5%21,7%21,1%
23Ford14.26038.48625,4%25,9%7,4%7,4%
32Volkswagen14.22838.63120,7%22,7%7,4%7,4%
44Renault12.54832.60331,6%23,2%6,5%6,2%
55Peugeot10.16728.24513,0%23,6%5,3%5,4%
66Opel9.65327.489-4,7%8,8%5,0%5,3%
78Lancia7.12519.47330,2%23,7%3,7%3,7%
87Toyota6.99520.533-4,5%5,1%3,6%3,9%
99Citroen6.81118.87721,2%29,8%3,5%3,6%
1010Audi6.77918.74422,8%24,1%3,5%3,6%
1112Mercedes6.42516.82916,5%22,3%3,3%3,2%
1211Nissan6.19317.043-9,3%-4,0%3,2%3,3%
1313BMW6.01816.07625,0%21,2%3,1%3,1%
1414Hyundai5.36114.5099,3%10,2%2,8%2,8%
1515Dacia5.18614.37213,6%11,9%2,7%2,8%
1616Kia4.23812.69516,3%19,3%2,2%2,4%
1717Jeep3.84511.27028,6%40,3%2,0%2,2%
1818Smart3.5309.18246,6%30,7%1,8%1,8%
1919Alfa Romeo3.1378.988-1,9%4,9%1,6%1,7%
2021Mini2.4966.27311,1%16,2%1,3%1,2%
2122Suzuki2.1365.51828,2%37,5%1,1%1,1%
2220Land Rover2.0806.59216,3%28,7%1,1%1,3%
2324Volvo1.8634.8780,2%5,5%1,0%0,9%
2423Skoda1.8215.13018,8%21,1%0,9%1,0%
2525Seat1.6544.183-4,7%0,2%0,9%0,8%
2627Honda9002.438115,8%108,0%0,5%0,5%
2726Mazda8342.85946,6%99,8%0,4%0,5%
2828Mitsubishi5651.48615,1%-0,1%0,3%0,3%
2933Lexus54298668,3%37,3%0,3%0,2%
3029DS5081.317-3,4%-11,8%0,3%0,3%
3130Porsche4861.29417,1%-4,1%0,3%0,2%
3231Abarth4411.26931,3%78,7%0,2%0,2%
3332Subaru3821.00315,1%18,4%0,2%0,2%
3434Jaguar371830401,4%406,1%0,2%0,2%
3535SsangYong262768133,9%151,0%0,1%0,1%
3636Maserati166402-2,4%2,3%0,1%0,1%
3737Infiniti103222243,3%138,7%0,1%0,0%
3838Mahindra501418,7%7,6%0,0%0,0%
3939Ferrari3210828,0%42,1%0,0%0,0%
4041Tesla2749575,0%113,0%0,0%0,0%
4144Lamborghini1322116,7%100,0%0,0%0,0%
4243Great Wall727-53,3%-15,6%0,0%0,0%
4345Lotus61520,0%50,0%0,0%0,0%
4448Aston Martin3550,0%25,0%0,0%0,0%
4446Chevrolet313-94,2%-92,1%0,0%0,0%
4548Cadillac25100,0%150,0%0,0%0,0%
4551McLaren22#DIV/0!0,0%0,0%0,0%
4550Tata23-85,7%-92,1%0,0%0,0%
4649Bentley14-50,0%-55,6%0,0%0,0%

Rank MarRank Q1GroupMarQ1Mar VarQ1 VarMar%Q1%
11FCA56.448151.93623,1%25,8%29,4%29,1%
22Volkswagen24.98268.00819,0%20,7%13,0%13,0%
33Renault-Nissan24.03064.24014,6%12,4%12,5%12,3%
44PSA17.48648.43915,5%24,5%9,1%9,3%
55Ford14.26038.48625,4%25,9%7,4%7,4%
68Mercedes Daimler9.95526.01125,6%25,1%5,2%5,0%
76General Motors9.65827.507-5,1%8,2%5,0%5,3%
87Hyundai-Kia9.59927.20412,3%14,3%5,0%5,2%
99BMW8.51422.35120,6%19,8%4,4%4,3%
1010Toyota7.53721.520-1,4%6,2%3,9%4,1%

Rank MarRank Q1ModelMarQ1Mar VarQ1 VarMar%Q1%
11Fiat Panda15.86444.03410,7%27,3%8,4%8,51%
22Lancia Ypsilon7.12219.44932,2%25,6%3,8%3,76%
33Fiat 5006.96316.21539,4%20,2%3,7%3,13%
45Fiat 500X5.81814.820170,7%186,3%3,1%2,86%
56Volkswagen Golf5.43814.34722,4%25,0%2,9%2,77%
64Fiat 500L5.42615.004-22,5%-14,0%2,9%2,90%
77Renault Clio5.09813.36311,8%6,6%2,7%2,58%
88Ford Fiesta4.77912.99012,2%18,1%2,5%2,51%
99Volkswagen Polo4.18312.01124,1%26,4%2,2%2,32%
1010Fiat Punto3.91510.840-15,8%-24,3%2,1%2,09%
1111Toyota Yaris3.39110.0826,2%17,3%1,8%1,95%
1213Jeep Renegade3.3019.52643,6%56,3%1,7%1,84%
1313Citroen C33.1299.52619,9%40,4%1,7%1,84%
1414Opel Corsa3.0809.081-9,2%16,6%1,6%1,75%
1512Peugeot 2083.0779.73528,1%32,1%1,6%1,88%
1615Nissan Qashqai2.9547.9471,5%2,7%1,6%1,54%
1720Peugeot 20082.6396.39437,6%24,3%1,4%1,24%
1816Renault Captur2.5927.84719,6%21,7%1,4%1,52%
1919Opel Mokka2.4596.472-3,5%-11,1%1,3%1,25%
2018Peugeot 3082.4466.66242,9%43,3%1,3%1,29%
2122Dacia Duster2.4136.26515,3%1,6%1,3%1,21%
2217Alfa Romeo Giulietta2.3797.321-6,1%10,7%1,3%1,41%
2324Fiat Tipo2.3275.6811,2%1,10%
2428Smart Fortwo2.2125.28078,2%69,7%1,2%1,02%
2521Dacia Sandero2.1326.29025,9%29,6%1,1%1,22%
2623Hyundai Tucson2.1195.9571,1%1,15%
2725Ford Focus2.0485.41347,9%34,1%1,1%1,05%
2826Audi A31.9995.394-3,5%12,2%1,1%1,04%
2931Renault Kadjar1.8844.5741,0%0,88%
3029Ford C-max1.8674.865-8,8%11,0%1,0%0,94%
3134Audi A41.8273.96797,7%54,4%1,0%0,77%
3227Kia Sportage1.8065.31912,4%8,4%1,0%1,03%
3332Mercedes A Class1.8044.45938,6%18,5%1,0%0,86%
3430Ford Ecosport1.6234.76693,2%44,4%0,9%0,92%
3549Renault Twingo1.5252.93451,9%2,2%0,8%0,57%
3641Opel Astra1.3733.31710,3%19,5%0,7%0,64%
3743BMW 2 Series1.3533.21885,1%27,3%0,7%0,62%
3833Nissan Micra1.3494.109-19,8%-2,0%0,7%0,79%
3947Citroen C41.3343.05129,0%26,1%0,7%0,59%
4035Smart Forfour1.3183.90113,2%-4,5%0,7%0,75%
4138Hyundai i101.3163.4086,5%-5,2%0,7%0,66%
4236Volkswagen Up!1.3143.7955,5%10,0%0,7%0,73%
4340BMW 3 Series1.2463.34652,5%25,3%0,7%0,65%
4444Ford Kuga1.1913.18549,4%49,7%0,6%0,62%
4545Volkswagen Passat1.1593.14522,1%41,1%0,6%0,61%
4637Toyota Aygo1.1143.536-27,3%-16,1%0,6%0,68%
4742Opel Karl1.1053.3030,6%0,64%
4839Audi Q31.0883.34914,3%45,9%0,6%0,65%
4952Citroen C11.0702.71133,3%13,5%0,6%0,52%
5054Ford B-Max1.0602.64712,6%7,4%0,6%0,51%

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