Japan new vehicle sales fell 6% in November while economy entered in recession in Q3 2015.

Japan new vehicle sales fell 6% in November while economy entered in recession in Q3 2015. Despite the long series of negative months future expectations are negative. Toyota is consolidating the leadership.

Economic Outlook

Falling investment and deteriorating inventories drove economic activity to contract for the second consecutive quarter in Q3. As a result, Japan’s economy entered into recession for the second time in the last year and a half. GDP declined at a seasonally adjusted annualized rate of 0.8%, which followed the 0.7% drop tallied in Q2.

Nevertheless, there were some positive developments, including a strong recovery in exports and private consumption that, if sustained, has the potential to boost growth in Q4. In an attempt to shore up economic activity, the government is considering a supplementary budget for this fiscal year in the range of JPY 3.0 trillion to JPY 3.5 trillion (USD 24 billion to 29 billion). The plan could include funds to support the agricultural sector and boost social spending.

Market Outlook

In November he market extended the line of negative months with the 10th year-on-year fall out of the last 11 months (with only August up buy a little 0.3%) with sales at 387.787 units, down 6.5%.

According to data released by JADAJAMA and JAIA, the Japanese Associations of car manufacturers and dealers, after eleven months of the year total sales had been 4.666.485, down over 366.000 units of 7.3% from  the correspondent period last year.

Lat month Toyota reported a little 1.3% increase which 116.750 sales and 30.1% of market share, doing better than many followers a part the second, Honda, up 3.3% at 53.165 units.

Indeed the third, Daihatsu sold 50.748 units, down 10.2%, Suzuki 50.120, down 23.7%, Nissan 41.788, down 9.3%, Mazda 16.020, down 14.3%. Subaru in 7th place rose 3.1% at 11.942, but the followers, Mistubishi and Isuzu have lost respectively 21.1% and 3.1%.

As far as ranking by group, Toyota Group dominates with market share at 45.8% followed by Honda at 13.7%, Suzuki at 12.9%, Renault-Nissan at 10.9% and Mazda at 4.1%.

As far as the best-selling models, the leader was the hybrid Toyota Aqua with 15.237 sales (-7.8%) followed by the Honda N-Box with 14.035 (+6.8%), the Daihatsu Tanto with 10.957 (-31.0%), the Nissan Dayz with 10.695 (+10.8%), the Toyota Sienta with 10.211 (+590%) and the all new Daihatsu Cast with 9.172.

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will report year to date data updated.

Rank NovRank 2015BrandNovYTD NovVar NovVar 2015Nov2015
11Toyota116.7501.336.8541,3%-5,2%30,1%28,7%
22Honda53.165677.9413,3%-14,5%13,7%14,5%
34Daihatsu50.748563.725-10,2%-11,0%13,1%12,1%
43Suzuki50.120593.943-23,7%-16,5%12,9%12,7%
55Nissan41.788551.854-9,3%-14,6%10,8%11,8%
66Mazda16.020233.427-14,3%12,4%4,1%5,0%
77Subaru11.942149.1873,1%-4,6%3,1%3,2%
88Mitsubishi6.63595.016-21,1%-22,4%1,7%2,0%
99Isuzu5.60268.616-3,1%196,4%1,4%1,5%
1011Hino5.25355.6850,8%256,3%1,4%1,2%
1110Mercedes4.89358.668-9,1%9,6%1,3%1,3%
1213Lexus4.83344.12030,0%6,6%1,2%0,9%
1312Volkswagen3.63850.234-31,8%-16,3%0,9%1,1%
1414BMW3.50040.730-3,0%2,3%0,9%0,9%
1515Mitsubishi Fuso3.49740.1296,7%145,8%0,9%0,9%
1617Mini1.96118.55522,1%22,1%0,5%0,4%
1716Audi1.92226.942-23,1%-3,5%0,5%0,6%
1818Volvo1.10912.02013,7%-0,3%0,3%0,3%
1921Fiat5325.32156,0%-21,3%0,1%0,1%
2020Porsche5275.851-3,3%34,8%0,1%0,1%
2122Peugeot5125.26212,8%4,7%0,1%0,1%
2224Ford4434.55149,7%6,2%0,1%0,1%
2319Jeep4386.502-8,8%8,3%0,1%0,1%
2434Smart401562516,9%-47,1%0,1%0,0%
2523Renault3684.6840,5%11,3%0,1%0,1%
2625Land Rover1862.763-14,3%-5,2%0,0%0,1%
2729Maserati1651.27217,0%3,9%0,0%0,0%
2827Citroen1411.802-34,4%-14,7%0,0%0,0%
2930Jaguar1361.188138,6%26,7%0,0%0,0%
3028Abarth1161.28741,5%675,3%0,0%0,0%
3126Alfa Romeo1112.150-32,7%-5,9%0,0%0,0%
3232Chevrolet6773311,7%-22,8%0,0%0,0%
3331Cadillac42770-32,3%6,8%0,0%0,0%
3433Ferrari38684-19,1%40,7%0,0%0,0%
3537Bentley37334-11,9%66,2%0,0%0,0%
3635Chrysler29426-64,2%-63,6%0,0%0,0%
3736Lamborghini26339-10,3%97,1%0,0%0,0%
3840Alpina22248-12,0%62,1%0,0%0,0%
3938Dodge14267-58,8%-36,1%0,0%0,0%
4039Lotus13256-51,9%-15,2%0,0%0,0%
4144Hyundai1268300,0%134,5%0,0%0,0%
4243McLaren1177175,0%-1,3%0,0%0,0%
4241Rolls-Royce111460,0%15,9%0,0%0,0%
4342Aston Martin8145-27,3%-3,3%0,0%0,0%
4445GMC249-60,0%11,4%0,0%0,0%
4446Lancia220-60,0%-45,9%0,0%0,0%
4550Opel180,0%0,0%
Rank NovRank 2015GroupNovYTD NovVar NovVar 2015Nov2015
11Toyota177.5842.000.384-1,7%-4,8%45,8%42,9%
22Honda53.165677.9413,3%-14,5%13,7%14,5%
33Suzuki50.120593.943-23,7%-16,5%12,9%12,7%
44Renault-Nissan42.156556.538-9,3%-14,4%10,9%11,9%
55Mazda16.020233.427-14,3%12,4%4,1%5,0%
66Fuji Heavy Industries11.942149.1873,1%-4,6%3,1%3,2%
77Mitsubishi10.132135.145-13,3%-2,7%2,6%2,9%
88Volkswagen6.15083.705-27,2%-9,6%1,6%1,8%
99Isuzu Motors5.60268.616-3,1%196,4%1,4%1,5%
1010BMW5.49459.6794,6%7,9%1,4%1,3%
Rank NovRank 2015ModelNov2015Var NovVar 2015Nov %2015 %
11Toyota Aqua15.237200.459-7,8%-7,6%4,3%4,7%
22Honda N-Box14.035173.0236,8%4,6%3,9%4,0%
33Daihatsu Tanto10.957144.380-31,0%-33,6%3,1%3,4%
44Nissan Dayz10.695141.91810,8%-10,6%3,0%3,3%
523Toyota Sienta10.21155.085590,6%238,7%2,9%1,3%
643Daihatsu Cast9.17225.0352,6%0,6%
715Toyota Voxy8.85685.88433,6%-17,6%2,5%2,0%
89Toyota Corolla8.449101.5313,1%-6,0%2,4%2,4%
96Daihatsu Move7.827113.929-3,1%-6,4%2,2%2,7%
108Suzuki Alto7.556102.2894,3%3,6%2,1%2,4%
117Honda Fit7.325112.178-33,6%-42,2%2,0%2,6%
1210Suzuki WagonR6.969101.205-57,0%-35,6%1,9%2,4%
1314Daihatsu Mira6.61586.900-37,6%-31,8%1,8%2,0%
1412Honda N-WGN6.59789.565-23,8%-35,2%1,8%2,1%
1511Nissan Note6.45892.156-14,5%-8,3%1,8%2,1%
1617Toyota Vitz6.04371.550-6,0%-15,6%1,7%1,7%
175Toyota Prius6.021117.783-53,8%-31,9%1,7%2,7%
1813Suzuki Hustler5.70289.466-32,1%-6,1%1,6%2,1%
1916Suzuki Spacia5.64774.470-40,8%-32,2%1,6%1,7%
2019Honda Vezel5.13166.077-16,7%-27,1%1,4%1,5%
2132Toyota Crown4.95040.76625,1%-10,9%1,4%1,0%
2226Toyota Noah4.68050.586-3,4%-22,7%1,3%1,2%
2318Mazda24.54070.541-48,9%71,4%1,3%1,6%
2435Suzuki Solio4.31334.739104,0%12,6%1,2%0,8%
2522Toyota Harrier4.23956.614-37,1%-5,0%1,2%1,3%
2627Honda Step4.07349.81888,7%23,2%1,1%1,2%
2736Honda Shuttle4.02732.0021,1%0,7%
2820Nissan Serena3.80258.443-17,5%-19,7%1,1%1,4%
2924Nissan X-Trail3.79854.72517,0%8,0%1,1%1,3%
3033Subaru Impreza3.76540.109110,0%-5,8%1,1%0,9%
3125Toyota Vellfire3.69651.41881,1%47,1%1,0%1,2%
3221Toyota Esquire3.55957.127-33,1%950,5%1,0%1,3%
3330Toyota Passo3.42542.305-9,5%-9,6%1,0%1,0%
3431Toyota Alphard3.37441.80598,1%69,8%0,9%1,0%
3529Mitsubishi eK3.01442.758-28,7%-21,2%0,8%1,0%
3634Honda Freed2.88238.422-17,5%-23,8%0,8%0,9%
3749Toyota Land Cruiser2.72821.141505,8%0,8%0,5%
3837Subaru Levorg2.60030.075-4,4%7,1%0,7%0,7%
3928Daihatsu Wake2.40148.544-66,9%539,2%0,7%1,1%
4056Subaru Forester2.29616.541-33,5%0,6%0,4%

 

(401)

Share: