Norway: car market rose 4% in May 2013. Toyota pushed up by Auris and Yaris.

Following the robust increase posted in the previous month, in May 2013 the Norwegian car market confirmed the positive trend in spite of the increase was lower, at 4.8%, with 12.012 cars sold. With this result, the year-to-date market was at 59.696 units improving the previous year performance by 2.4%.

Looking at the top brands performance:

Toyota conquered the leadership (2nd year-to-date) selling 1.635 units with a share of 13.6%, up 1.8 points of share from the previous month. Year-to-date May sales were 7.368 with a share of 12.3%. Toyota held 4 models in the top 20, with the Auris in 3rd position.

Volkswagen fell to the 2nd position (1st year-to-date) posting a terrible month after the last brilliant performance, with 1.351 sales and a share of 11.2%, down 4.5 points of share from the previous month. Year-to-date was 8.263 with a share of 13.8%. Volkswagen held 3 models in the top 20, with the Golf as market leader.

Ford climbed to the 3rd position (4th year-to-date) selling 1.010 units with a share of 8.4%, up 1.6 points of share from the previous month. Year-to-date sales were 4.005 with a share of 6.7%. The Focus was 7th.

Volvo fell to the 4th position (3rd year-to-date) selling 938 units with a share of 7.8%, up 0.2 points from the previous month. Year-to-date sales were 4.507 with a share of 7.5%. The best-selling model was the V40 in 2nd position.

Audi was 5th selling 699 units with a share of 5.8%, down 1.3 points from the previous month. Year-to-date May sales were 3.412 with a share of 5.7%. The top model was the A4 in 15th position.

In the table below, the top 10 brands, ranked by year-to-date position:

Rank YTD

Brand

May

  YTD 2013

Q1 2012

Q2 2012

Q3 2012

Q4 2012

Q1 2013

Apr 2013

May 2013

Ytd 2013

1

Volkswagen

1.351

8.263

13,5%

15,8%

15,8%

16,2%

14,0%

15,7%

11,2%

13,8%

2

Toyota

1.635

7.368

13,9%

12,3%

12,7%

11,6%

12,1%

11,8%

13,6%

12,3%

3

Volvo

938

4.507

8,4%

8,7%

7,3%

9,3%

7,4%

7,6%

7,8%

7,5%

4

Ford

1.010

4.005

8,7%

8,6%

7,9%

7,6%

6,1%

6,8%

8,4%

6,7%

5

Audi

699

3.412

6,4%

6,3%

6,5%

5,7%

5,1%

7,1%

5,8%

5,7%

6

Nissan

645

3.265

5,8%

4,5%

5,1%

4,5%

5,4%

5,8%

5,4%

5,5%

7

BMW

662

2.966

5,9%

5,7%

5,0%

5,3%

4,9%

4,6%

5,5%

5,0%

8

Mercedes

592

2.805

4,2%

4,0%

3,8%

4,9%

4,5%

5,0%

4,9%

4,7%

9

Peugeot

650

2.789

4,5%

4,7%

4,9%

4,5%

4,4%

4,6%

5,4%

4,7%

10

Mitsubishi

616

2.781

3,9%

5,0%

3,7%

3,4%

4,5%

4,6%

5,1%

4,7%

Looking at single model performance, the Volkswagen Golf in 1st sold 9512 units with a share of 4.3%, down 2.2 points from the previous month. Year-to-date sales were 3.381 with a share of 5.7%.

The V40 was 2nd, up 4 spots from April, selling 397 units with a share of 3.3%, up 0.7 points from the previous month, followed by the Auris in 3rd with 397 sales and a share of 3.3%, up 0.2 points from the previous month.

The Outlander was 4th selling 396 units with a share of 3.3%, up 0.5 points from the previous month, followed by the Yaris in 5th, up 5 spots from April with 366 sales and a share of 3.0%, up 0.9 points from the previous month, and by the RAV4 in 6th with 356 sales and a share of 3.0%, down 0.1 points from April.

The Focus was 7th selling 335 units with a share of 3.8%, up 0.5 points from the previous month, followed by the Leaf in 8th, losing 6 spots from April, with 330 sales and a share of 2.7%, down 0.6 points from the previous month.

In the table below, the top 20 models, ranked for the last month position:

Rank May

Rank Apr

Rank 2012

Model

May

YTD 2013

Q3 2012

Q4 2012

Q1 2013

Apr 2013

May 2013

YTD M 2013

1

1

1

Volkswagen Golf

512

     3.381

4,7%

4,7%

5,8%

6,5%

4,3%

5,7%

2

6

47

Volvo V40

400

     1.542

0,0%

0,0%

2,3%

2,6%

3,3%

2,6%

3

3

11

Toyota Auris

397

     1.807

1,7%

1,7%

2,9%

3,1%

3,3%

3,0%

4

5

46

Mitsubishi Outlander

396

     1.676

0,0%

0,0%

2,7%

2,8%

3,3%

2,8%

5

10

7

Toyota Yaris

366

     1.696

2,7%

2,8%

3,1%

2,1%

3,0%

2,8%

6

4

24

Toyota RAV4

356

     1.100

0,7%

0,5%

1,0%

2,9%

3,0%

1,8%

7

7

2

Ford Focus

335

     1.494

3,0%

2,8%

2,5%

2,3%

2,8%

2,5%

8

2

13

Nissan Leaf

330

     1.634

1,8%

1,8%

2,5%

3,3%

2,7%

2,7%

9

17

6

Toyota Avensis

276

     1.107

2,7%

1,8%

1,8%

1,5%

2,3%

1,9%

10

11

8

Nissan Qashqai

261

     1.258

2,1%

1,9%

2,2%

1,9%

2,2%

2,1%

11

8

3

Volkswagen Passat

256

     1.357

3,1%

3,0%

2,3%

2,3%

2,1%

2,3%

12

19

47

Opel Mokka

238

         943

0,0%

0,0%

1,5%

1,3%

2,0%

1,6%

13

12

5

Volvo V70

217

     1.169

2,4%

3,2%

2,0%

1,9%

1,8%

2,0%

14

9

4

Volkswagen Tiguan

211

     1.272

2,4%

2,9%

2,2%

2,3%

1,8%

2,1%

15

15

20

Audi A4

197

         931

1,5%

1,5%

1,4%

1,8%

1,6%

1,6%

16

14

10

Skoda Octavia

187

     1.026

2,2%

2,1%

1,7%

1,8%

1,6%

1,7%

17

13

47

Mercedes A Class

184

     1.113

0,0%

0,0%

2,0%

1,9%

1,5%

1,9%

18

16

47

Mazda CX-5

167

     1.886

0,0%

0,0%

4,4%

1,7%

1,4%

3,2%

19

18

47

Honda CR-V

164

     1.014

0,0%

0,0%

1,9%

1,5%

1,4%

1,7%

20

16

9

Volvo V60

144

         974

2,1%

2,5%

1,7%

1,7%

1,2%

1,6%

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This report was written by Camilla.

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