Norway 2017. Tesla up 143% in a market up for the 5th year

Norway Cars Market

Norway Cars Market hit in the 2017 the 3rd highest sales level ever, keeping the fast process to renovate vehicles with traditional combustion with AFVs, actually at 50% of the mix. The leader, Volkswagen, struggles while Tesla and Volvo are the 2017 winners.

Norway’s economy performed well in the third quarter and is on track to round off a solid year for growth this quarter, despite a contraction in industrial production in October. On 22 November, the minority government and opposition political parties reached a deal to secure passage of the 2018 budget bill in parliament. The deal left the originally projected fiscal surplus largely unchanged, with higher-than-expected taxation (including on CO2 emissions and sugar-containing products) and spending balancing each other out.

Norwegian vehicles market deeply changed in recent year by the decision to boost zero emission vehicles sales and the introduction of a medium terms incentive policy with EV fiscal cost at zero, including VAT and final price for consumers almost equivalent between a traditional combustion and AFV one. The result is the fast replacement of petrol based vehicles with the Hybrid or Electric cars, which have now achieved a monthly sales mix very over 50%.

Pushed by the need to renovate the circulating park, the domestic market is growing without a break since 5 years and the 2017 just ended with a new all time record. Indeed according to data released by the Opplysningsrådet for Veitrafikken AS,  2017 figures report 158.670 car passengers and 35.838 light commercial vehicles, respectively up 2.6% and down 0.5% from the previous year. 2018 Outlook is unchanged and the market is expected to keep growing by 4%.

 Sales 2012Sales 2013Sales 2014Sales 2015Sales 2016Sales 2017Sales 2018 e
Car137.967142.127144.202150.686154.596158.670164.984
LCV31.85030.85929.48933.25436.00835.83837.232
Total169.817172.986173.691183.940190.604194.508202.215
 2012 Var2013 Var2014 Var2015 Var2016 Var2017 Var2018 var e
Car-0,3%3,0%1,5%4,5%2,6%2,6%4,0%
LCV-10,3%-3,1%-4,4%12,8%8,3%-0,5%3,9%
Total-2,3%1,9%0,4%5,9%3,6%2,0%4,0%

 

At brand wise, the leader since years is Volkswagen and the position was confirmed in the 2017 albeit losing 12.9% of sales at 23.212 with a market share of 14.6%.

Thanks to the Hybrid line up, Toyota stands as second with 18.000 sales (+3.1%) ahead of BMW, in the highest ranking worldwide, third with 13.119 units (+8.4%).

Ending an amazing year, Volvo landed in 4th place with 11.750 sales (+33.9%) ahead of Mercedes with 10.625 (+17.6%),  Skoda with 9.042 (+16.3%), Tesla with 8.460 (+143%) and Audi with 7.673 (+0.3%).

The top model was the Volkswagen e-Golf with 6.639 sales (+41%). In second place the BMW i3 with 5.036 sales (+27.4%), followed by the Toyota RAV4 with 4.821 (-2.7%).

To see the best-selling car ranking with the top 100 models featured, see the report we have dedicated.

Research, Consulting, Data & Forecast

F2M covers intensively this market with several products developed to help any investigation required. Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2022. AutoData in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.  See details within Norway Corner Store.

Rank 2017Ran DecBrandSales 2017Sales DecVariation 2017Variation DecShare 2017Share Dec
12Volkswagen23.2121.768-12,7%-21,0%14,6%11,0%
25Toyota18.0001.1313,1%-8,6%11,3%7,0%
34BMW13.1191.1458,4%32,4%8,3%7,1%
43Volvo11.7501.71333,9%38,7%7,4%10,7%
56Mercedes10.62595017,6%45,5%6,7%5,9%
68Skoda9.04276616,3%45,6%5,7%4,8%
71Tesla8.4602.455143,0%256,8%5,3%15,3%
87Audi7.6737970,3%-3,6%4,8%5,0%
99Ford6.815681-18,1%-6,3%4,3%4,2%
1019Nissan6.365216-21,0%-59,5%4,0%1,3%
1117Peugeot5.28131910,1%18,1%3,3%2,0%
1210Mitsubishi5.004571-24,9%28,6%3,2%3,6%
1315Kia4.65339210,4%19,9%2,9%2,4%
1413Mazda4.278446-35,2%-17,6%2,7%2,8%
1514Opel3.9893997,6%7,3%2,5%2,5%
1616Hyundai3.78732738,2%-22,7%2,4%2,0%
1711Renault3.50351718,8%130,8%2,2%3,2%
1818Suzuki3.2422358,4%-13,3%2,0%1,5%
1912Subaru2.247504-18,9%-0,8%1,4%3,1%
2020Citroen2.04012010,0%4,3%1,3%0,7%
2124Honda1.25071-31,8%-39,8%0,8%0,4%
2223Lexus1.00396-13,8%17,1%0,6%0,6%
2321Mini99011815,4%73,5%0,6%0,7%
2422Porsche6849864,0%263,0%0,4%0,6%
2527Land Rover40643-8,6%-32,8%0,3%0,3%
2626Jaguar29944-16,7%15,8%0,2%0,3%
2725Alfa Romeo23653448,8%1666,7%0,1%0,3%
2828Fiat1724218,6%31,3%0,1%0,3%
2929Smart14217153,6%1600,0%0,1%0,1%
3032Dacia1108-63,9%-90,0%0,1%0,0%
3134DS932-53,5%-66,7%0,1%0,0%
3231Jeep4810-61,0%-74,4%0,0%0,1%
3335SsangYong471-42,7%-80,0%0,0%0,0%
3433Nilsson33317,9%0,0%0,0%0,0%
3533Maserati323190,9%-40,0%0,0%0,0%
3630Seat1313
37Aston Martin9
3835Ferrari81
39Morgan3
40Chevrolet2
4135Bentley11
4135McLaren11
41Iveco1

Rank 2017Ran DecGroupSales 2017Sales DecVariation 2017Variation DecShare 2017Share Dec
11Volkswagen Group40.6253.443-4,2%-4,9%25,6%21,4%
26Toyota M.C.19.0031.2272,1%-7,0%12,0%7,6%
34Renault Nissan Alliance14.9821.312-16,7%2,4%9,4%8,2%
45BMW14.1091.2638,9%35,4%8,9%7,9%
53Geely Group11.7501.71333,9%38,7%7,4%10,7%
68P.S.A.11.4038408,0%10,1%7,2%5,2%
77Mercedes Benz10.76796718,5%47,9%6,8%6,0%
82Tesla8.4602.455143,0%256,8%5,3%15,3%
99Hyundai-Kia8.44071921,4%-4,1%5,3%4,5%
1010Ford M.C.6.815681-18,1%-6,3%4,3%4,2%
Rank 2017Rank DecModelSales 2017Sales DecVariation 2017Variation Dec
14Volkswagen e-Golf6.63958141,1%47,8%
26BMW i35.03651227,4%24,0%
37Toyota RAV44.821477-2,7%27,5%
41Tesla Model X4.7481.429232,0%236,2%
516Toyota Yaris4.071215-4,1%-26,4%
65Mitsubishi Outlander PHEV4.067524-15,8%47,6%
72Tesla Model S3.7121.02681,0%290,1%
89Skoda Octavia3.604320-5,0%11,5%
935Toyota C-HR3.5081371775,9%-23,5%
1066Nissan Leaf3.37446-18,9%-82,1%
1122Volkswagen Passat GTE3.24718227,2%-12,9%
1231Toyota Auris3.246148-26,5%-28,2%
1310Volkswagen Golf2.692305
1437Mercedes GLC350e2.600121
158Renault Zoe2.53342239,3%462,7%
16Mercedes GLC2.483120,9%-100,0%
1754Volvo V902.46169518,3%-47,3%
1825Volkswagen Tiguan2.443171-24,4%-73,7%
1937Volkswagen Golf GTE2.439121-43,8%-63,1%
2015Peugeot 30082.382227478,2%278,3%
2121BMW 225xe Act. T. PHEV2.171184
2224Nissan Qashqai2.1271725,2%13,2%
2323Skoda Kodiaq2.049180
2417Volvo XC90 PHEV1.904213176,7%280,4%
2526Skoda Superb1.880169-6,6%74,2%
2618Kia Niro1.840210267,3%112,1%
2627Hyundai Ioniq Electric1.840160
2711Volvo V401.8302728,4%0,0%
2813Mazda CX-51.775240-33,1%0,0%
2914Audi A3 e-Tron1.757235-23,0%21,8%
3030Audi A41.585151-4,7%0,0%

(350)

Share: