Romanian car market in 2019 kept growing fast. Indeed, Total sales have been 161.533, surging to 23.4%. Renault gained the second position, with 8.4% of market share, while the market leader Dacia ended at 31.7%.
Economic Environment
Romanian economy likely remained subdued in Q4 2019, after growth slowed to an over five-year low in Q3 as both the industrial and external sectors felt the pinch of protracted weakness in the EU. Industrial production contracted at a sharper pace in October, showing the industrial sector was not yet out of the doldrums. However, retail sales expanded solidly in October-November, supported by a tight labor market.
Market Trend
Romanian vehicles market was among the worse in Europe during the 2009 crisis declining to a negative peak in the 2013 with 57.710 car passenger’s sales. Then, the economic recovery pushed the market up with uninterrupted growth up to the 2017 with 130.953 sales (+24.6%).
In 2019, according to data released by the Romanian Department of Internal Transportation, the market kept the recent years’ positive trend, favoured by a positive economic environment. Indeed, Total sales have been 161.533, surging to 23.4%.
The competitive arena was dominated by the local manufacturer, Dacia, which during the last decade always held around 30% of the market. Indeed, in 2019, Dacia kept 31.2% of share, keeping a huge gap from the followers.
In second position, Renault held 8.4% overtaking Ford, thus gaining the second position. Behind, during the last decade, Ford has steadily improved, reaching 7.7% of market share.
Tables with sales figures
In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models
