Russia car industry in March 2012 posted the 24th consecutive growth!

The market continues to perform in line with the forecast and the Automotive Manufcaturers Committee (AEB) is confirming its full year projection for 2.8 million, the second best year ever for the Russian car industry.

March has confirmed the trend, highlighted by focus2move.com reports on February, on progressive market share lost by Russian Brands. Now they are at 22.5%, or 0.4 down from February and 6.6 down from March 2011. Traditionally Lada and Uaz are producing products with old style, low technology, but cheap. Now, in the low segment price of the market they had been put under pression by Koreans and Chinese competitors. It seems they are not able maintain their position.

In the table below, last six month of market share breakdown by origin of the brand:

 

Oct

Nov

Dec

Jan

Feb

Mar

European

24,6%

26,5%

26,6%

27,1%

27,1%

27,9%

Russian

27,0%

24,0%

24,0%

23,6%

22,9%

22,5%

Japanese

17,2%

18,6%

19,8%

17,8%

19,4%

20,4%

Korean

16,8%

17,3%

14,7%

17,8%

16,6%

15,5%

American

11,2%

11,1%

11,9%

10,7%

11,0%

11,0%

Chinese

3,0%

2,8%

3,1%

2,5%

2,7%

2,6%

Lada (UAZ) still is the market Leader and in March registered 43.493 units, more than the double of the second brand, with a share of 17.2%.

Behind the battle is really interesting, with Nissan than emerged in second position this month, with a share of 6.8% (0.1 down on previous month) taken the opportunity of a negative month for Hyundai, third at 6.4% market share, 0.7 down. Chevrolet, Renault, Volkswagen and Kia are all very close with a share between 6.1% and 6.0%. Behind, significant share recover by Mazda thanks to the arriving of new CX-5.

In the table below, the Top 25 Brands market share, during last six months:

Rank

Brand

nov-11

Dec 11

Jan 12

feb-12

mar-12

Ytd Mar 12

1

Lada (autovaz)

17,5%

17,2%

18,8%

17,8%

17,2%

18,2%

2

Hyundai

7,2%

6,5%

6,6%

7,1%

6,4%

6,9%

3

Nissan

6,1%

6,5%

7,0%

6,9%

6,8%

6,9%

4

Kia

6,3%

4,2%

7,1%

6,4%

6,0%

6,7%

5

Renault

6,1%

5,9%

7,1%

6,2%

6,1%

6,6%

6

Chevrolet

6,3%

6,5%

6,3%

6,3%

6,1%

6,3%

7

Volkswagen

5,5%

5,5%

6,0%

5,5%

6,0%

5,7%

8

Toyota

4,5%

5,6%

5,2%

5,5%

5,5%

5,3%

9

Ford

4,7%

5,3%

4,2%

4,5%

4,5%

4,4%

10

Skoda

3,3%

3,5%

3,1%

3,1%

3,2%

3,1%

11

Opel

2,6%

2,7%

2,9%

2,9%

2,7%

2,9%

12

Gaz

3,3%

3,4%

2,6%

2,8%

2,7%

2,7%

13

Daewo

2,7%

2,7%

3,1%

2,0%

2,1%

2,5%

14

Mitsubishi

3,3%

2,9%

1,9%

2,2%

2,2%

2,1%

15

Uaz

2,4%

2,8%

1,9%

2,0%

1,9%

1,9%

16

Peugeot

1,6%

1,6%

1,8%

1,7%

1,7%

1,7%

17

Mazda

1,5%

1,7%

1,0%

2,0%

2,8%

1,6%

18

Citroen

1,0%

1,1%

1,2%

1,2%

1,3%

1,2%

19

Mercedes

1,1%

1,0%

1,0%

1,3%

1,2%

1,1%

20

BMW

1,2%

1,2%

1,0%

1,2%

1,3%

1,1%

21

Suzuki

1,2%

1,1%

1,1%

1,1%

1,2%

1,1%

22

Audi

0,8%

0,7%

0,9%

1,1%

1,3%

1,0%

23

Ssanyong

1,1%

1,1%

1,0%

1,1%

1,0%

1,0%

24

Land Rover

0,6%

0,7%

0,4%

0,9%

0,8%

0,7%

25

Lifan

0,7%

0,7%

0,7%

0,8%

0,7%

0,7%

During the first quarter 2012, the best selling model was again the Lada Kalina with 4.5% market share, few units ahead of Lada Priora and Hyundai Solaris, that soon could be the market leader, the first not Russian model!

New Kia Rio is performing very well (5th) as Lada Granta (7th). In the table below, the Top 25 models:

Rank

Model

Year to Date 2012

Share

March

Share

2011 Ranking

1

Lada Kalina

27.820

4.5%

11.071

4.4%

1

2

Lada Priora

27.433

4.5%

9.836

3.9%

2

3

Hyundai Solaris

27.072

4.4%

10.592

4.2%

5

4

Ford Focus

19.597

3.2%

7.987

3.2%

6

5

Kia Rio

18.315

3.0%

7.100

2.8%

12

6

Renault Logan

17.140

2.8%

6.303

2.5%

7

7

Lada Granta

16.876

2.7%

9.291

3.7%

8

VW Polo

15.295

2.5%

6.574

2.6%

11

9

Lada Samara

14.566

2.4%

5.636

2.2%

3

10

Chevrolet Niva

14.049

2.3%

5.560

2.2%

10

11

Renault Sandero

13.488

2.2%

4.848

1.9%

14

12

Lada 4×4

12.611

2.1%

4.633

1.8%

8

13

Opel Astra

12.527

2.0%

4.898

1.9%

13

14

Skoda Octavia

10.435

1.7%

4.126

1.6%

16

15

Chevrolet Cruze

10.301

1.7%

4.444

1.8%

18

16

Lada 2104-2107

10.082

1.6%

3.126

1.2%

4

17

Nissan Juke

9.152

1.5%

3.762

1.5%

18

Nissan Qashqai

8.837

1.4%

3.624

1.4%

19

19

Daewoo Nexia

8.441

1.4%

3.146

1.2%

9

20

VW Tiguan

8.003

1.3%

3.285

1.3%

21

Toyota Corolla

7.402

1.2%

3.151

1.2%

22

22

Toyota RAV4

7.248

1.2%

2.930

1.2%

21

23

Toyota Camry

7.061

1.1%

2.937

1.2%

24

Kia Sportage

6.928

1.1%

2.407

1.0%

24

25

Chevrolet Lacetti

6.836

1.1%

2.521

1.0%

15

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