Spain September. Peugeot & Seat keep fighting for the lead

Spanish autos market

Spanish autos market in September surged artificially by 19.6% with 84.925 units sold, due to the WLTP introduction’s negative effect on September 2018. Peugeot and Seat grew in double-digits, but the best Top 10 performances were registered by Volkswagen (+55.3%) and Renault (+85.8%).

Economic Environment

Political uncertainty therefore mounts at a time when the economy is showing increasing signs of weakness. After holding steady in Q2, economic activity likely remained stable in Q3. In July, the industrial sector remained weak, and in August, the manufacturing PMI remained entrenched in contractionary terrain. Moreover, in July the number tourist arrivals contracted. Compounding matters, and despite some improvement in the services PMI in August, sinking consumer confidence suggests households’ mood remains cautious.

Market Trend

Spanish vehicles market is recovering year-after-year since the tremendous fall reported after the 2009 crisis, when volume dropped by over the half. The government have sustained the recovery of the industry, crucial for a market that is the second major auto producer in Europe, with an incentive plan called PIVE, which sustain the scrap of old vehicles when purchasing a new one.

The program has been modulated across the years becoming a stable sustain to the domestic market and in the last six years it grew up from less than 700.000 cars in 2012 to over 1.3 million last year.

The 2018 registered an increase in sales for the 6th year in a row with the best annual score in this decade, confirming the long run of the Spanish car passenger’s market. Indeed, according to data released by the Minister of Transportation through the local association of car distributors (ANIACAM), the year ended with 1.33 million sales, up 7.2%, the third best results ever and the best since 2007.

As far as engine mix, the development of new energy engine is rapid but still at marginal level, with Electric Vehicles sales at 11.814 units in the year (+62.9%) while gasoline sales surged at 63% of the market (vs 51% in the 2017) to 840.114 units (+32.3%) and diesels sales fall 19.6% to 482.157.

The 2019 market started on the wrong foot as January’s negative sales 96.890, down 5.2%,  keep moving down as well in February  with 103.449 (-6.1%).

Despite trend’s improvements compared to the previous months, in March the market still showed a negative sign (-1.3%) with 126.947 units. The Q1 sales are, therefore,  down  again -4.3% with 327.286 registrations.

In April sales showed a remarkable gain of 8.3% with 123.770 units, while in May the market decline (-4.6%), scoring 129.699 units. In June sales scored a new decline (-5.9%) with 134.270 units.

In July the market declined again (-8.2%) with 121.012 units sold, while in August sales were hit by a large drop – with 77.076 units sold (-28%) – due to the previous year’s WLTP introduction, which boosted sales artificially. Indeed, in September the market surged 19.6% with 84.925 units sold, leading year-to-date figures at 997.935 (-4.7%).

Market Outlook

The Spanish market will suffer for the demand contracting which is affecting the entire Europe and for the political elections, scheduled in April this year. However, the fundamental of the Spanish economy are strong and will keep growing. The 2019-2025 car market will continue to grow hitting the new all time record, also fueled by the renovation of the circulating park, with new low emission models.

Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.

 

Competitive Arena

At brand-wise, the year-to-date ranking records first Peugeot with 86.791 sales (+14.8%) followed by Seat with 86.011 sales (+1.2%), Volkswagen with 71.107 (-13.1%) and Renault with 70.005 (-10.8%).

In fifth place Citroen with 66.760 sales (+22.2%) ahead of Opel with 60.790 (-5.7%), Toyota with 53.978 (-2.7%), Ford with 46.830 (-12.1%), Hyundai with 46.549 (-4.6%) and in 10th place Kia with 42.688 (-22.6%).

At model-wise, the Seat Leon is the best-selling model with 27.575 sales (-4.9%), the Dacia Sandero with 25.285 (+7.7%) and the Nissan Qashqai with 23.487 (-5.5%).

To see the Spanish best-selling cars ranking, you can see here.

Rank 2019Rank 2018BrandSales Sept YTD 2019Sales Sept 2019+/- YTD 2019+/- Sept 2019Share YTD Sept 2019Share Sept 2019
14Peugeot86.7917.33314,8%12,5%8,7%8,6%
21Seat86.0116.9131,2%10,8%8,6%8,1%
32Volkswagen71.1076.422-13,1%55,3%7,1%7,6%
43Renault70.0056.832-10,8%85,8%7,0%8,0%
58Citroen66.7605.35622,2%22,5%6,7%6,3%
65Opel60.7904.253-5,7%-0,1%6,1%5,0%
76Toyota53.9785.043-2,7%5,5%5,4%5,9%
89Ford46.8304.453-12,1%6,0%4,7%5,2%
912Hyundai46.5494.308-4,6%14,4%4,7%5,1%
107Kia42.6884.126-22,6%-8,2%4,3%4,9%
1115Dacia42.3292.9269,1%6,7%4,2%3,4%
1211Nissan40.3463.292-19,6%47,2%4,0%3,9%
1313Audi39.8422.879-15,7%92,1%4,0%3,4%
1414Mercedes39.7693.5071,7%9,0%4,0%4,1%
1510Fiat38.5191.999-24,1%58,3%3,9%2,4%
1616BMW34.9763.264-5,6%-8,9%3,5%3,8%
1717Skoda21.5201.681-7,6%21,0%2,2%2,0%
1818Mazda15.6961.905-3,0%27,9%1,6%2,2%
1919Jeep15.4101.02617,6%-0,7%1,5%1,2%
2022Mitsubishi11.19855222,5%-29,1%1,1%0,6%
2120Volvo11.1621.3396,6%-3,5%1,1%1,6%
2221Mini9.8871.8534,1%88,5%1,0%2,2%
2325Suzuki6.14544510,2%41,7%0,6%0,5%
2426Lexus6.0385518,8%12,4%0,6%0,6%
2524Honda5.873477-4,8%-5,0%0,6%0,6%
2623Land Rover4.758387-28,8%32,5%0,5%0,5%
2727Smart3.830239-13,4%-24,8%0,4%0,3%
2830DS3.028229-5,9%-3,0%0,3%0,3%
2928Alfa Romeo2.991256-24,5%100,0%0,3%0,3%
3029Jaguar2.723119-28,2%-54,6%0,3%0,1%
3131SsangYong2.458100-14,7%33,3%0,2%0,1%
3232Subaru1.776151-35,7%39,8%0,2%0,2%
3333Porsche1.748220-7,5%400,0%0,2%0,3%
3437Tesla1.707261580,1%605,4%0,2%0,3%
3535Abarth1.072112-6,0%115,4%0,1%0,1%
3634Infiniti1.03273-22,4%-16,1%0,1%0,1%
3736Maserati19819-21,7%-13,6%0,0%0,0%
3838Mahindra671-41,7%-88,9%0,0%0,0%
3939Ferrari5930,0%0,0%0,0%0,0%
4040Bentley53717,8%600,0%0,0%0,0%
4147Dongfeng4584400,0%0,0%0,0%
4248DR Motor3720,0%0,0%
4341Alpine36-89,5%-100,0%0,0%0,0%
4442Lamborghini31193,8%0,0%0,0%0,0%
4544McLaren201100,0%0,0%0,0%
4647Lada1811700,0%0,0%0,0%
4743Aston Martin17-41,7%-100,0%0,0%0,0%
4845Morgan3--50,0%0,0%0,0%
4944Lotus2--80,0%0,0%0,0%
4948Lincoln2-0,0%0,0%
5048Chrysler1-0,0%0,0%
5047Hummer1-0,0%0,0%0,0%
5048Dodge1-0,0%0,0%
5048Rolls-Royce1-0,0%0,0%
5048KTM1-0,0%0,0%

Rank 2019Rank 2018CountrySales Sept YTD 2019Sales Sept 2019+/- YTD 2019+/- Sept 2019Share YTD Sept 2019Share Sept 2019
11Volkswagen Group220.31218.123-7,9%36,2%22,1%21,3%
22P.S.A.217.36917.1719,8%11,6%21,8%20,2%
33Renault Nissan Alliance164.96413.676-7,3%43,6%16,5%16,1%
44Hyundai-Kia89.2378.434-14,1%2,1%8,9%9,9%
56Toyota Group60.0165.594-1,7%6,1%6,0%6,6%
65F.C.A.58.2513.415-15,9%36,5%5,8%4,0%
77Ford Group46.8324.453-12,1%6,0%4,7%5,2%
88BMW44.8645.117-3,6%12,1%4,5%6,0%
99Mercedes Daimler43.5993.7460,2%6,0%4,4%4,4%
1010Mazda15.6961.905-3,0%27,9%1,6%2,2%

Rank 2019Rank 2018ModelSales Sept YTD 2019Sales Sept 2019'+/- YTD 2019'+/- Sept 2019
11Seat Leon275751955-4,9%16,37%
24Dacia Sandero2528515727,7%-1,26%
33Nissan Qashqai234872132-5,5%139,82%
45Renault Clio212782288-4,4%93,08%
518Seat Arona19705163936,4%24,17%
62Seat Ibiza194391602-26,1%-13,12%
79Opel Corsa1904312394,1%17,89%
87Volkswagen Golf182351908-12,3%165,00%
913Peugeot 30081785515627,7%-17,66%
1015Citroen C3174499948,3%-27,23%
1117Peugeot 208170129797,7%-13,67%
128Fiat 50015570608-21,4%94,87%
1311Renault Captur153351434-10,1%152,91%
1410Peugeot 2008152871282-11,9%-8,88%
156Volkswagen Polo152641051-28,5%6,16%
1612Renault Mégane147951521-11,6%127,69%
1716Peugeot 308140581013-11,8%-14,37%
1824Seat Ateca1337512844,6%18,12%
1925Ford Focus1326513626,0%47,56%
2014Volkswagen Tiguan131151188-19,7%51,34%
2119Hyundai Tucson125681358-10,3%38,29%
2221Toyota Yaris12434961-8,0%-13,35%
23180Peugeot Rifter1175712092049,4%297,70%
2433Dacia Duster11716102417,8%31,62%
2547volkswagen T-Roc1147898446,3%65,38%
2626Toyota C-HR11349833-2,7%-39,24%
2722Kia Sportage11077958-17,7%-12,11%
28272Toyota Corolla105351390
2950Hyundai Kona10430110938,6%102,74%
3040Mercedes A Class10246105519,8%23,97%

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