SsangYong 2018. Global Sales down 3.5%

ssangyong Global

SsangYong Global performance in recent years has kept an impressive pace but in the 2018 fell moderately down (-3.5%) closing with 141.433 units sold. China was the best-performing country while disappointing performances were scored in UK, Germany and New Zealand. In the recently published study, focus2move team projects volumes at 187.200 by the 2025.

SsangYong ranks 70th in the World’s Brand Ranking, characterized by a steady growth during the 2010-2018 period of time.

SsangYong is a subsidiary of the Indian Mahindra Group and concentrates near 80% of sales across the Asian Continent while distributing 12% and 7% of the mix respectively in Europe and America (North, Centre and South aggregated). South Korea is – of course – the Top market, holding 75% of sales, while in recent years impressive growths were registered in China, UK and Italy.

In the 2018 SsangYong has sold 141.433 light vehicles in the World, losing 3.5% from the previous year.

Since the 2010 the brand sales grew up 65.5% with a CAGR of 8.2%. During the same frame of time, global light vehicles market grew up from 73.7 million to 94.3 million with a global CAGR of 3.5%. So SsangYong has increased its market share in this period. According to our study, in the period 2019-2025 SsangYong will boost sales at 187.200 units.

Tracking all brands sales across the World – with a current coverage of 150 markets – the Focus2move Research Team has analyzed in detail the growth of SsangYong in the World since 2010, reporting in the just updated market research “SsangYong Global Sales Performance 2010-2025” all sales broken down by region, country and model.

In addition, they have projected the development of the brand sales up to 2025 taking under consideration both the single market development forecast and the brand plans in terms of line up and growth.

The result has been a unique in the World, research, offered at the huge value of €750, available for direct purchase on this web site.

(1123)

Share: