Sweden July. Auto sales suddenly up 89.2% with Volvo soars 189.5%

Swedish Auto Market in July suddenly boomed 89.2%, as in July 2018 sales were particularly depressed. Signing a completely opposite performance compared to the previous year, Volvo signed an outstanding 189.5%. The Tesla Model 3 ranks 16th.

 

Economic Environment

Swedish economy seems to have lost further traction in the second quarter. The economic tendency indicator, which incorporates business and consumer confidence, fell to a near six-year low in June. Throughout Q2, the indicator also averaged well below Q1’s level, as did both the PMI readings for the manufacturing and services sectors. This bodes poorly for private consumption and investment in the quarter. Nevertheless, the unemployment rate held steady in May for the third month running and remained just a notch above January’s decade-low rate.

 

Market Trend

Swedish vehicles market was on a roll having scored growing performances through recent years with consecutive records ended in the 2016 peak of 372.212 cars further hit in 2017 with a new record of 379.240 units.

A key propellent of sales acceleration is the national automotive plan, focused on alternative vehicles to fuel, with green incentives which are supporting the development of growing Electric/Hybrid vehicles segment. However, this plan moved the Swedish government to introduce a new fiscal system for the automotive industry, called bonus/malus, which was introduced in July 2018, aiming to have incentives for low emission vehicles paid by purchasers of high emission cars.

As a result, the 2018 ended with 353.647 sales – down 6.7%, with a negative outlook for 2019.

Indeed the 2019 started on the wrong foot as the market were down 10.9% in January with 20.472 sales and kept declining in February as-well with sales at 23.146 (-14.9%).

In March the market followed the previous moths’ trends with 30.256 units (-18.7%), reaching year-to-date sales 73.880 (-15.5%).

Sales, still negative in April (-11.6) with 30.253 units, as well as in May (-15.3%) with 31.919 units. In June the market suffered a huge drop in double- digit (-51.9%), registering 31.826 units.

In July, registrations boomed 89.2% with 23.657, leading year-to-date figures at 191.539, still down 19.5%.

 

Market Outlook

After steadily growing during recent years, the Swedish market started declining in 2018 and it is seen to be unstable during the 2019-2025 period of time. Indeed, the new fiscal policy introduced by the government will continue to have a crucial impact on the market.

Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.

 

Competitive Arena

At brand-wise, year-to-date Volvo, selling 35.925 cars (-24.4%) holding 18.8% of market shares placed first.

In second place Volkswagen with 23.452 sales (-36%) ahead of Kia with 14.628 (+7.3%), Toyota with 12.003 (-14.7%), Mercedes with 11.350 (-5.2%), BMW with 11.238 (-12.6%), Audi with 10.845 (-4.2%), Skoda with 10.438 (-6.8%), Renault with 6.955 (-14.5%), Seat with 5.175 (+18.3%).

At model wise, the Volvo S/V60 on the top with 13.001 sales (+15%) followed by the Volvo S/V90 with 8.172 (-55.2%) and the Volkswagen Golf with 7.619 (-28.3%).

In order to read the Swedish Best Selling  you can visit the dedicated section.

Rank 2019Rank 2018BrandSales YTD July 2019Sales July 2019'+/- YTD 2019'+/- Jul 2019Share YTD July 2019Share July 2019
11Volvo35.9254.232-28,4%189,5%18,8%17,9%
22Volkswagen23.4522.766-36,0%14,6%12,2%11,7%
33Kia14.6281.9297,3%34,0%7,6%8,2%
44Toyota12.0031.720-14,7%100,5%6,3%7,3%
56Mercedes11.3501.068-5,2%64,3%5,9%4,5%
65BMW11.2381.188-12,6%105,2%5,9%5,0%
77Audi10.8451.026-4,2%31,0%5,7%4,3%
88Skoda10.4381.418-6,8%91,1%5,4%6,0%
99Renault6.955518-14,5%117,6%3,6%2,2%
1014Seat5.17584318,3%166,8%2,7%3,6%
1112Ford5.147567-20,4%46,1%2,7%2,4%
1211Peugeot4.605841-38,1%147,4%2,4%3,6%
1310Nissan3.908512-52,1%24,0%2,0%2,2%
1413Fiat3.710620-44,8%173,1%1,9%2,6%
1520Mitsubishi3.69244544,8%442,7%1,9%1,9%
1627Tesla3.522576505,2%500,0%1,8%2,4%
1718Hyundai3.013436-19,0%307,5%1,6%1,8%
1816Mazda2.881403-22,2%176,0%1,5%1,7%
1921Dacia2.531208-12,4%246,7%1,3%0,9%
2017Subaru2.231308-34,3%366,7%1,2%1,3%
2122Mini2.10427213,2%95,7%1,1%1,1%
2219Citroen1.958438-33,0%113,7%1,0%1,9%
2315Opel1.700312-58,7%149,6%0,9%1,3%
2423Honda1.664202-16,7%30,3%0,9%0,9%
2524Suzuki1.334208-16,0%160,0%0,7%0,9%
2625Porsche1.172157-10,9%48,1%0,6%0,7%
2726Lexus1.0491337,6%82,2%0,5%0,6%
2831Jaguar90796248,8%405,3%0,5%0,4%
2930Land Rover5725557,1%161,9%0,3%0,2%
3028Jeep57161-7,0%154,2%0,3%0,3%
3134Other54510247,1%-23,1%0,3%0,0%
3229Alfa Romeo32036-59,9%44,0%0,2%0,2%
3333Chevrolet11415-53,8%-74,6%0,1%0,1%
3441DS7613123,5%
3537Ferrari374-31,5%
3636Amatorbygge36816,1%
3739Iveco334-36,5%
3840Lamborghini272-28,9%
3938Bentley234-37,8%
4043Morgan15-11,8%
4135Cadillac13--84,9%
4247Smart92125,0%
4345Aston Martin81-27,3%
4449Dodge1#DIV/0!
4442Maserati1-96,8%
4446Lotus1-90,9%

Rank 2019Rank 2018GroupSales YTD July 2019Sales July 2019'+/- YTD 2019'+/- Jul 2019Share YTD July 2019Share July 2019
11Volkswagen Group51.1326.216-21,3%42,5%26,7%26,3%
22Geely Group35.9264.232-28,4%189,3%18,8%17,9%
34Hyundai-Kia17.6412.3651,6%52,9%9,2%10,0%
43Renault Nissan Alliance17.0861.683-21,4%112,2%8,9%7,1%
56BMW13.3421.460-9,4%103,1%7,0%6,2%
65Toyota Group13.0521.853-13,2%99,0%6,8%7,8%
78Mercedes Daimler11.3591.070-5,2%64,4%5,9%4,5%
87P.S.A.8.3391.604-42,6%139,4%4,4%6,8%
910Ford Group5.147567-20,4%46,1%2,7%2,4%
109F.C.A.4.673725-43,5%159,9%2,4%3,1%

Rank 2019Rank 2018ModelSales YTD July 2019Sales July 2019'+/- YTD 2019'+/-July 2019
13Volvo S/V6013.0011.37415,0%465,4%
21Volvo S/V908.1721.009-55,2%166,9%
32Volkswagen Golf7.619826-28,3%14,6%
45Volvo XC606.654856-35,5%258,2%
56Volkswagen Tiguan5.372607-27,5%86,2%
610Kia Niro4.75150875,5%-16,9%
77Volvo V403.508244-31,9%31,2%
84Volkswagen Passat3.506321-65,0%-51,6%
99Volvo XC403.4815554,0%50,8%
1012Skoda Octavia3.312444-7,6%95,6%
1116Kia Cee’d3.2925088,8%357,7%
1226Mitsubishi Outlander3.17538482,4%456,5%
1314Toyota Yaris2.984444-3,1%58,6%
14233Toyota Corolla2.870604
1513Mercedes E Class2.816285-18,1%60,1%
16233Tesla Model 32.626453
1722Toyota C-HR2.555296-0,1%75,1%
1820BMW 3 Series2.540306-13,5%157,1%
1929Mercedes C Class2.53716144,7%49,1%
2015BMW 5 Series2.472225-24,5%78,6%
2139Ford Focus2.403226110,2%98,2%
2223Toyota RAV42.402283-2,6%287,7%
2234Skoda Kodiaq2.40243536,7%601,6%
2319Audi A62.363167-14,1%-2,9%
248Nissan Qashqai2.354337-55,6%49,1%
2525Kia Optima2.14430915,8%0,0%
2617Renault Clio2.034150-25,1%163,2%
2730Mercedes A Class1.93018023,3%47,5%
2836Audi A31.76317510,7%20,7%
2921Skoda Fabia1.756205-31,8%-24,9%
3035Seat Leon1.7252649,4%153,8%

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