Switzerland 2015. Market moderately up, but Q4 down

Switzerland Car Market 2015

Switzerland Car Market 2015 was up for the third year in a row albeit shy Q4. Despite a disappointing economic scenario, the industry reported a +7%. Volkswagen was leader while Mercedes and Renault shine.

Economic Outlook

The Swiss economy has decelerated throughout 2015 and recent data showed that Q3’s GDP figures weren’t an exception. After avoiding falling into recession in the second quarter, the economy stagnated in the third quarter. While the disappointing figure was largely attributable to a contraction in fixed investment reflecting a weak performance of the construction sector, the country’s external sector remains fragile due to the overvalued currency and the slow recovery in the country’s main trading partners.

The economy will likely record another weak growth figure in the fourth quarter. In fact, retail sales contracted again in October and the KOF Economic Barometer plummeted to a seven-month low in November.

Market Outlook

The domestic industry sales has decelerated during the Q4 2015 with only a +3% increase over the correspondent period last year. However, the market closed the 2015 with the third increase in a row despite slow economy.

According to data released by the Auto Suisse, the Association of local Automotive Importers, in December car passenger’s sales had been 32.642 -0.7% while the entire 2015 sales had been 323.784, up 7.2%.

During the year, Volkswagen has sold 42.212 cars (+5.1%) with 13.0% of market share followed by BMW with 24.103 (+6.4%) and Mercedes, up 2 spots from 2014, with 22.884 (+24.5%).

Down the podium, Audi, down 1 spot, with 22.225 (+6.4%), Skoda, down 1 spot, with 20.972 (+7.5%), Renault with 14.821 (+26.2%), Opel with 13.769 )+2.9%) and Ford with 13.704 (+5.8%).

At Group wise, Volkswagen ended the 2015 with 31.5% of market share ahead of BMW with 9.0%, Renault-Nissan with 8.8% and Mercedes with 8.1%.

The best-selling model was the Volkswagen Golf with 15.288 sales (+6.4%) ahead of the Skoda Octavia with 12.228 units (+12.7%), the Volkswagen Polo with 7.210 (+22.5%), the Audi A3 with 5.725 (+10.0%) and the Seat Leon with 4.869 (+21.7%).

To see details on the best-selling cars with the top 100 models this year, see here

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

 

Rank DecRank 2015BrandSales DecSales 2015Dec Var2015 VarShare DecShare 2015
11Volkswagen4.99542.2125,2%5,1%15,3%13,0%
24Audi2.92422.225-0,2%6,4%9,0%6,9%
32BMW2.42224.1031,3%14,0%7,4%7,4%
43Mercedes2.02122.88412,7%24,5%6,2%7,1%
58Ford1.55313.7043,6%5,8%4,8%4,2%
66Renault1.54614.8211,8%26,2%4,7%4,6%
75Skoda1.53720.972-17,0%7,5%4,7%6,5%
812Mazda1.5109.989225,4%31,6%4,6%3,1%
911Seat1.21810.451-13,1%11,4%3,7%3,2%
107Opel1.18413.7690,9%2,9%3,6%4,3%
119Peugeot94612.587-5,2%10,2%2,9%3,9%
1210Citroen89811.5171,5%2,2%2,8%3,6%
1313Hyundai8869.937-15,8%-9,7%2,7%3,1%
1414Toyota7919.881-35,1%-12,4%2,4%3,1%
1516Suzuki7588.351-1,7%-1,9%2,3%2,6%
1615Fiat7369.025-34,6%0,0%2,3%2,8%
1717Nissan6787.9689,7%11,2%2,1%2,5%
1818Volvo6067.251-19,5%5,6%1,9%2,2%
1920Dacia5695.39639,1%12,8%1,7%1,7%
2025Land Rover5363.80827,0%9,1%1,6%1,2%
2119Subaru5206.011-26,4%-4,2%1,6%1,9%
2121Kia5205.03917,9%3,1%1,6%1,6%
2222Mini5194.861-16,4%8,9%1,6%1,5%
2327Smart4933.409122,1%102,8%1,5%1,1%
2428Honda4543.34510,5%-25,7%1,4%1,0%
2524Mitsubishi3804.04215,5%13,4%1,2%1,2%
2626Jeep3713.705-44,7%13,2%1,1%1,1%
2723Porsche2944.305-11,4%36,0%0,9%1,3%
2829Tesla1931.556302,1%213,5%0,6%0,5%
2931Jaguar12298093,7%57,6%0,4%0,3%
3033SsangYong98806133,3%41,7%0,3%0,2%
3132Lexus78943-40,0%10,6%0,2%0,3%
3230Alfa Romeo751.249-65,1%-40,6%0,2%0,4%
3337Infiniti3822758,3%92,4%0,1%0,1%
3435Ferrari28352-34,9%-1,4%0,1%0,1%
3436Chevrolet28273-71,4%-86,8%0,1%0,1%
3534Maserati26705-43,5%-3,6%0,1%0,2%
3641Lamborghini2481380,0%9,7%0,1%0,0%
3737Dodge19227-84,3%-44,1%0,1%0,1%
3838Bentley1315230,0%-9,5%0,0%0,0%
3939Cadillac11132-45,0%-14,8%0,0%0,0%
4043Alpina674-45,5%-14,0%0,0%0,0%
4140Lancia4127-97,8%-84,0%0,0%0,0%
4242Lotus376-57,1%-1,3%0,0%0,0%
4244Caterham3320,0%3,2%0,0%0,0%
4244McLaren332-40,0%-45,8%0,0%0,0%
4345Rolls-Royce231-60,0%-36,7%0,0%0,0%
4440Aston Martin1127-90,9%-18,6%0,0%0,0%
4446Morgan1170,0%-10,5%0,0%0,0%
Rank DecRank 2015GroupSales DecSales 2015Dec Var2015 VarShare DecShare 2015
11Volkswagen11.005100.401-2,4%7,6%33,7%31,0%
22BMW2.94929.069-2,6%12,9%9,0%9,0%
33Renault-Nissan2.83128.41710,1%19,2%8,7%8,8%
44Mercedes Daimler2.51426.29324,7%31,0%7,7%8,1%
55PSA1.84424.104-2,1%6,2%5,6%7,4%
69Ford1.55313.7043,6%5,8%4,8%4,2%
711Mazda1.5109.989225,4%31,6%4,6%3,1%
87Hyundai-Kia1.40614.976-5,8%-5,7%4,3%4,6%
96FCA1.25915.391-47,7%-8,0%3,9%4,8%
108General Motors1.22314.174-5,3%-9,2%3,7%4,4%
Rank DecRank 2015ModelSales DecSales 2015Dec Var2015 VarShare DecShare 2015
11Volkswagen Golf1.57215.288-2,3%6,4%5,0%4,9%
23Volkswagen Polo9287.2108,4%22,5%2,9%2,3%
34Audi A38975.72513,0%10,0%2,9%1,8%
42Skoda Octavia87312.228-8,4%12,7%2,8%3,9%
532Mazda27672.6271027,9%91,9%2,4%0,8%
66Volkswagen Passat5914.579111,8%56,7%1,9%1,5%
75Seat Leon4764.869-17,6%21,7%1,5%1,6%
89Volkswagen Tiguan4653.950-19,0%-18,2%1,5%1,3%
914Seat Alhambra4643.54313,2%35,0%1,5%1,1%
1034Volkswagen Touran4382.61947,0%-12,9%1,4%0,8%
1123Audi Q34062.956-10,0%5,2%1,3%0,9%
1110BMW 2 Series4063.871108,2%354,3%1,3%1,2%
1211BMW 3 Series4043.679-17,0%-9,0%1,3%1,2%
1333Audi A13882.621-21,5%-3,2%1,2%0,8%
1436Smart Fortwo3862.427159,1%57,9%1,2%0,8%
1522Nissan Qashqai3803.03878,4%11,5%1,2%1,0%
1615Ford Kuga3623.453-24,6%12,0%1,2%1,1%
1727Ford Fiesta3422.844-13,9%0,6%1,1%0,9%
1826BMW 1 Series3352.915-28,9%3,0%1,1%0,9%
197Mercedes C-Class3334.299-5,9%72,1%1,1%1,4%
2017Audi Q53293.186-28,6%12,5%1,0%1,0%
2176Hyundai Tucson3201.3821,0%0,4%
2267BMW X13061.62943,7%-25,2%1,0%0,5%
2325Opel Mokka3012.92127,0%7,8%1,0%0,9%
2450Renault Mégane2982.07615,1%8,1%0,9%0,7%
2552Volkswagen Sharan2911.92328,2%-5,7%0,9%0,6%
268Renault Clio2904.031-25,3%25,0%0,9%1,3%
2755Suzuki Vitara2881.8810,9%0,6%
2828Mini Cooper2832.841-25,5%14,6%0,9%0,9%
2937BMW X32692.375-22,0%-21,0%0,9%0,8%
3018Peugeot 3082623.115-9,7%19,1%0,8%1,0%
3160Mazda32561.850224,1%-14,6%0,8%0,6%
3112Skoda Fabia2563.659-18,7%26,1%0,8%1,2%
3229Audi A42502.823-42,5%-18,4%0,8%0,9%
3363Seat Ibiza2461.731-18,8%-18,6%0,8%0,6%
3419Suzuki Swift2433.108-2,4%1,3%0,8%1,0%
35119Mercedes GLC2388180,8%0,3%
3616Mercedes A Class2353.372-29,9%2,1%0,7%1,1%
3739Ford Focus2342.340-26,4%-5,7%0,7%0,8%
3830Toyota Yaris2332.777-36,3%-5,4%0,7%0,9%
3920Peugeot 2082283.095-7,3%-6,7%0,7%1,0%
4047Dacia Duster2272.15836,7%14,7%0,7%0,7%

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